STREET FIGHT welcomes Robin Page, CMO at Rowan, to the Street Fight Live 2024 lineup! Robin’s tenure at esteemed organizations such as Barneys New York, Theory, and Tommy Hilfiger have provided her with a deep understanding of developing and implementing comprehensive marketing plans across wholesale, retail, and e-commerce sectors. Don’t miss your chance to hear from Robin! Secure your spot at THE multi-location brand and agency event of the year! https://hubs.la/Q02NPp1V0 #streetfightlive24 #chicago #StreetFight #MultiLocation #ecommerce #franchise #brandmarketing #marketingstrategy #Rowan Robin Page
Street Fight
Online Media
Keeping multi-location brands and agencies informed on the news, innovations, and moves of peers and competitors.
About us
StreetFight follows the dynamic disruption taking place in multi-location (MULO) marketing. We’re talking large-scale social media monitoring, reputation management, SEO, websites, and listings optimization. These dynamics have compelled their own purpose-built branch of the local commerce software ecosystem, which we call multi-location marketing. Our brand and agency readers, read StreetFight to stay informed on the events, innovations, and moves of their peers and competitors. When we launched in 2009, our mission was to be an online publication that stood as an authoritative voice on hyper-local commerce. The thought at the time was, just like politics, all commerce is local. Meanwhile, a battle was brewing in tech & media circles for consumer engagement and corresponding local business marketing – a “Street Fight” if you will. Over the years, Hyper became Multi. StreetFight’s focus and authority have shifted to the business dynamics of multi-location brands. Operating at the local level – but with national scale and brand prowess – this is an opportune, rapidly evolving, and influential segment of the local commerce ecosystem.
- Website
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http://www.streetfightmag.com
External link for Street Fight
- Industry
- Online Media
- Company size
- 11-50 employees
- Type
- Privately Held
- Founded
- 2009
- Specialties
- media, hyperlocal expertise, location-based services expertise, Web publishing, digital marketing, and mobile marketing
Employees at Street Fight
Updates
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We sat down with Criteo's Romain Lerallut to discuss the governance and investments that will be necessary for ad-tech and AI to truly converge, which can ultimately reshape the customer journey. More... https://hubs.la/Q02NPLnf0 #hyperlocal, #marketingstrategy, #customerjourney, #AI, #criteo , Criteo , #adtech ,Romain Lerallut , Lucy Kriz
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Retail media and paid search CPC have increased year over year for 4 consecutive quarters, and paid social CPM has increased year over year for the last 2. More ... https://bit.ly/3Xeeu1L #retailmedia, #cpc, #cpm, #paidsearch , #skai, Skai , 5WPR , Steph Hadas
Skai - Ad Costs and Spending are Both on Rise | Street Fight
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In case you missed it, here are the top biggest stories from Street Fight Mag. #5WPR #StreetFightLive #Sheetz #AISearch #Local #AdCosts #HolidaySpending #StreetFight
Street Fight Weekly: 5WPR, Sheetz, AI Local Search, Ad Costs on the Rise, Tinuiti Holiday Shopping Survey, and more…
Street Fight on LinkedIn
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STREET FIGHT welcomes Joe Veverka, AI Solutions at Microsoft Advertising, to the Street Fight Live 2024 lineup! Veverka has over 20 years of experience in strategy, operations, digital media, advertising, marketing, and technology. Currently, he works at Microsoft Advertising’s Global Sales Strategy & Operations, focusing on transformational Generative AI solutions. Don’t miss your chance to hear from Joe! Secure your spot at THE multi-location brand and agency event of the year! https://bit.ly/3APoc3d #streetfightlive24 #chicago #StreetFight #MultiLocation #ecommerce #franchise #brandmarketing #marketingstrategy #Microsoft Joe Veverka , Kelly Thomas Nojaim
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Getting brand locations in AI-powered search results necessitates a strategic approach to online presence management, ensuring that business information is accurate, consistent, and available across digital platforms. More ... https://bit.ly/3MxADDi #AI, #searchresults, #marketingstrategy, #listingsmanagement, #presencemanagement, Sparkcatcher Media , Paige Sawin
Getting Brand Locations in AI Search Results| Street Fight
https://streetfightmag.com
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Join us at the forefront of innovation for Multi-Location Brands! Speakers include: Lucy Kriz, Criteo Adam Dorfman Reputation Jason Goldberg Publicis Groupe Secure your spot at the forefront of industry innovation now! https://hubs.la/Q02N905d0 #streetfightlive24 #chicago #StreetFight #MultiLocation #ecommerce #franchise #brandmarketing #marketingstrategy #PublicisGroupe #Criteo #Reputation
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Tinuiti's recent holiday shopping survey highlights the degree to which inflation is still top of mind for consumers. More ... https://hubs.la/Q02N8Myc0 #consumerstrends, #tinuiti, #inflation, #retail , #holidayshopping, #tinuiti Tinuiti, Mark Ballard
Tinuiti - | Street Fight
https://streetfightmag.com
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Keen Decision Systems and TapClicks partner to help #brands consolidate, refine, and use their data to improve marketing performance. More ... https://hubs.la/Q02N4BJz0 #marketingstrategy, #datafirst, #marketingperformance, #marketingmix, #partnership, #martech , Bradley Keefer , Babak Hedayati , Lindsey Shedd , Beekeeper's Naturals
Simplifying Data Collection - Brand Marketers |Street Fight
https://streetfightmag.com
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Quantum report reveals only 59% of consumers feel confident making a purchase for $50 or less on mobile, and a mere 17% feel confident with purchases over $250. More ... https://hubs.la/Q02N0YVb0 #mobilecommerce, #retailtrends, #consumerbehavior, #financialservices, #quantummetric, Quantum Metric, Megan Hastings-Barile
Consumers Resist Mobile Commerce | Street Fight
https://streetfightmag.com