SPORTFIVE

We are delighted to announce that our recent work with Ouro X World Wallet on “The Official Card For Fans” campaign has been shortlisted in the Sports category at the 2024 DMA (Data & Marketing Association) UK Awards.     Operating as Ouro’s Strategic Brand Consultancy Agency, SPORTFIVE worked with the Austin-based Financial Services and Technology company to deliver the official card for fans’ platform, through X World Wallet’s partnership with Leagues Cup.    Congratulations to all other #DMAAwards nominees, we look forward to seeing you all at the awards in December.

The growth of women's sports is creating unparalleled opportunities for brands to make impactful connections with diverse and engaged audiences. Dominic M. delves into how brands can capitalize on this exciting momentum and unlock the potential of sponsorship in women’s sports. With authentic partnerships and innovative approaches, the possibilities are endless. Read more on the rise of women’s sports and discover how your brand can be part of this thriving space. ➡️ https://lnkd.in/eFh9GRYW #SportsMarketing | #Sponsorship

The press conference for the International Masters League (IML) just took place in Mumbai, featuring cricketing legends from six nations – India, Australia, South Africa, West Indies, England, and Sri Lanka. Led by icons Sachin Tendulkar and Sunil Gavaskar, this T20 tournament promises to relive cricket’s golden moments. With SPORTFIVE and PMG Sports driving the commercial and operational aspects, including franchise partnerships and broadcast production, the IML is set to become a new fixture on the cricketing calendar. Stay tuned for more updates!

🤝 Cultural sponsorships are more than just branding - they're about building deep, authentic connections with diverse audiences. In our 𝐁𝐞𝐲𝐨𝐧𝐝 𝐓𝐡𝐞 𝐌𝐚𝐭𝐜𝐡 latest article, David Rothenhaeuser explores how cultural partnerships are transforming the sponsorship landscape, creating value through shared experiences and meaningful engagement. Discover how aligning with cultural movements can take your brand's reach to the next level, fostering relationships that go far beyond traditional sports sponsorship. 🔗 Dive into the full article to learn more about the power of cultural sponsorships: https://lnkd.in/d8b_CGBK #SportsMarketing #Sponsorship

🎉 Congratulations to BUILD A ROCKET for taking home a Bronze #Effie Award 🏆   We're thrilled to celebrate their outstanding work on the “Ultimate Food Team Challenge” with Uber Eats Germany.    The team fused gaming, football and food to make Uber Eats shine during the launch of EA FC24. A seamless integration that delivered huge engagement and boosted performance, making a real impact in the gaming world.   Well-deserved recognition for an innovative and game-changing campaign 🙌

𝐔𝐧𝐥𝐨𝐜𝐤 𝐥𝐢𝐦𝐢𝐭𝐥𝐞𝐬𝐬 𝐩𝐚𝐫𝐭𝐧𝐞𝐫𝐬𝐡𝐢𝐩 𝐩𝐨𝐭𝐞𝐧𝐭𝐢𝐚𝐥 🔓 Our team at SPORTFIVE are experts at bridging the gap between #brands and the most exciting sports properties across the globe. Our innovative strategies and deep industry knowledge enable us to create impactful partnerships that drive real results. Whether you're looking to enhance brand visibility or engage new audiences, our tailored solutions are designed to elevate your brand to new heights in the ever-evolving world of sports. 🔗 Discover the endless opportunities awaiting you: https://lnkd.in/exYRMBmZ #Partnerships | #SportsMarketing

🔍 𝐀𝐭𝐡𝐥𝐞𝐭𝐞 𝐒𝐩𝐨𝐧𝐬𝐨𝐫𝐬𝐡𝐢𝐩: 𝐀 𝐖𝐢𝐧𝐧𝐢𝐧𝐠 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐟𝐨𝐫 𝐁𝐫𝐚𝐧𝐝𝐬 🏆 Ever wondered how partnering with athletes can boost your brand’s visibility and trust? Athlete sponsorships offer a unique opportunity for brands to connect with highly engaged audiences, elevate their message, and build authenticity. We break down what athlete sponsorship is and why it’s a gamechanger for brands looking to make an impact. Read the full article to learn more about how athlete sponsorship can help your brand reach new heights. 👉 https://lnkd.in/eMuWw2rp #Sponsorship | #SportsBusiness

𝐓𝐡𝐞 𝐂𝐮𝐫𝐫𝐞𝐧𝐭 𝐋𝐨𝐧𝐠𝐞𝐬𝐭 𝐑𝐮𝐧𝐧𝐢𝐧𝐠 𝐒𝐡𝐢𝐫𝐭 𝐒𝐩𝐨𝐧𝐬𝐨𝐫𝐬𝐡𝐢𝐩𝐬 ⚽️ Football has evolved from an industrial pastime to the world’s most universal sport. At the heart of this transition, always front and centre, is the football shirt. In a recent Beyond The Match article, Dominic M. explores some of the most recognisable and iconic kits in world football as we take a closer look at the current longest running shirt sponsorships in Europe’s top five leagues. Head to the link below to find out how these shirt partnerships have shaped both shirts and clubs. https://lnkd.in/emrPqGt2 #SportsMarketing | #Partnerships

Introducing the 𝐈𝐧𝐭𝐞𝐫𝐧𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐌𝐚𝐬𝐭𝐞𝐫𝐬 𝐋𝐞𝐚𝐠𝐮𝐞 🏏 We are delighted to announce the inaugural edition of the International Masters League (IML), a six-team T20 franchise tournament that will feature cricketing stars from India, Australia, England, South Africa, Sri Lanka and the West Indies. The IML is a concept created by two of the greatest cricketing icons, Sunil Gavaskar and Sachin Tendulkar. Through their respective companies, PMG Sports and Sachin Tendulkar’s SRT Sports Management - they are partnering with SPORTFIVE to bring this ambitious project to life. Set to begin this November, the tournament promises to rekindle memories and bring back the magic of some of the game’s greatest players. Sachin Tendulkar, the face of the league, is set to return, reigniting excitement among millions of fans while Sunil Gavaskar has been appointed as the League Commissioner. PMG Sports and SPORTFIVE will be providing services for some of the commercial and operational aspects of the league including sourcing franchise partnerships, commercial rights partnerships, on-ground execution and broadcast production. Speaking on this exciting new chapter, SPORTFIVE CEO Stefan Felsing said, "This tournament presents a fantastic opportunity to enhance our footprint in cricket. It’s just the start, with more cricket initiatives coming soon. We are thrilled to be part of this journey, bringing back iconic players to the pitch and giving fans a new way to connect with their heroes.” Read the full press release here: https://lnkd.in/ePssQCvd

Original Wagner Pizza GmbH x Kansas City Chiefs 🍕🏈   We are thrilled to announce a multi-year deal between Original Wagner Pizza GmbH and the Kansas City #Chiefs, making Wagner the Official Frozen Pizza Partner of the Chiefs in Germany, Austria, and Switzerland (DACH).   This partnership is a significant milestone in the ongoing success of SPORTFIVE’s collaboration with the back-to-back Super Bowl Champions, as we continue to drive the Chiefs presence internationally.   As pioneers of American-style pizza in Germany, Wagner is excited to bring the Kansas City spirit to the table with a brand-new frozen pizza inspired by the team—coming soon! 🏆🍕   Christian Koller, Vice President of Global Athlete & Team Marketing of SPORTFIVE, said: “We are excited to continue our successful collaboration with the Chiefs in Germany by facilitating another long-term international partner for the franchise. Teaming up with a brand as iconic as Original Wagner Pizza marks yet another milestone in the Chiefs’ tremendous commitment to the DACH region.”