Recurate (acquired by Trove Recommerce)

We are excited to announce a major milestone in branded resale: Trove has acquired Recurate! Trove is acquiring Recurate to strengthen our market leadership by integrating Shopify and peer-to-peer solutions into our enterprise platform. This acquisition underscores Trove's commitment to making branded resale more accessible and supporting the launch and scale of resale programs for all brands. By integrating Trove’s market-leading capabilities including store trade-ins, digital trade-ins, returns processing, non-new inventory management, and resale site building and management with Recurate’s peer-to-peer expertise, operational network, and Shopify integration, this merger creates a one-stop shop for brands to tailor, launch, and scale profitable resale programs that best suit their needs. With this acquisition, Trove now commands over 75% of total U.S. branded resale traffic, cementing its status as the market leader in resale technology. This growth is further supported by 29 new brand partners, including Steve Madden, Frank & Eileen, The Frye Company, COYUCHI, Clare V., and Michael Kors. Branded resale is increasingly proving its value, not only as an environmentally sustainable initiative but also as a profitable business strategy. Trove’s branded resale programs, known for driving revenue growth, attracting new customers, and improving margins, can now launch in as little as four weeks and scale effortlessly to any level. Trove is poised for continued global expansion, with a focus on new enterprise partnerships in Europe and the United Kingdom, while also driving growth in its established North American operations. Whether you’re aiming to launch a new resale program or scale an existing one, visit https://lnkd.in/eFwsXyu6 to learn more and join us in shaping the future of branded resale. #BrandedResale #TroveRecommerce #CircularEconomy

🔔 New episode alert 🔔 In this week's episode of The Untangling Circularity Podcast, The Circular Journey of What We Wear, we talk about all things consumer behavior with Bianca Tarantowicz of Recurate and Melissa Mazzeo of Merry Go Rounds. You can find The Untangling Circularity Podcast wherever you consume your podcasts (including Apple Podcasts here: https://lnkd.in/e72mXjJP). And please subscribe to our newsletter to get weekly updates and further insights and analyses from yours truly, Cynthia Power and Laura Novich, here: https://lnkd.in/eqD5p3GE #reuse #repair #recycle #consumers #consumerbehavior #textiles #fashion #circularity #circularfashion

Even if this article didn't highlight COYUCHI's 2nd Home Renewed program in partnership with Bleckmann and Recurate, it would still be a good overview of innovation in circular supply chains across different industries. I was particularly surprised by this statistic: "About 55% of organizations responding to a recent Bain & Company survey had made some commitment to circularity." Thanks Karen Kroll for the lovely conversation and opportunity to share how we have been a pioneer in this space for nearly a decade! #supplychain #circularity #sustainability #hometextiles #collaboration #resale #recommerce https://lnkd.in/gah7N4E9

77 per cent of the British public would support targets to increase clothing reuse, according to new polling commissioned by the Green Alliance for its ‘Changing fashion: what people want from a greener clothing industry’ report. 🎯🏷️ Released today for #EarthDay2024, the report delves into the rapidly evolving reuse landscape in the UK and public receptivity to secondhand goods. It builds on previous research from WRAP, which found that 54% of the public are happy to purchase secondhand or vintage clothing, with cost being their primary motivator. WRAP’s Textiles Delivery Manager, Kathryn Tims, and Lead Analyst, Sarah Gray, were among the experts who contributed their insights to the report. Kathryn emphasized, “Reuse is on the rise in the UK, which is great news for the planet, businesses, and people’s pockets. “Positioned prominently in the waste hierarchy, reuse will be crucial in helping us achieve our Textiles 2030 targets, promising a 6% reduction in greenhouse gas emissions and an 8% decrease in water usage. Resale also makes commercial sense, as revealed in the report, with secondhand clothing fetching up to 55 per cent of its initial recommended retail price in some instances. "This year, through our Textiles 2030 Circular Business Models Working Group, we’re primed to build on these insights and those gained through our Circular Business Models Guide by collaborating with our members to bolster our collective understanding of the economic benefits of resale in order to initiate resale pilots.” 📚 You can read the full report here: https://lnkd.in/e5AVJsFW 🤝 If your business could benefit from being a part of our Circular Business Models Working Group, enquire about Textiles 2030 here: https://lnkd.in/ekEhMBdM

Recycling is now the most frequently searched sustainable living action across the globe. That’s just one example of the top sustainability trends we’re seeing in Search from this past year. This data tells us that there are good reasons to be optimistic about the future: more people are looking for actionable ways to be green in their everyday lives and to reduce their carbon footprint — from saving fuel while traveling to preventing food waste at home. At Google, integrating these practices into our culture plays a huge role in achieving our 2030 net zero emissions target. That’s why it’s inspiring to see these sustainability trends at a global scale. It demonstrates that people are taking collective action to protect the environment and their future. On the last day of #EarthMonth, we’ve gathered actionable tips and tools on our Trends site to showcase how a single search can lead to big changes. Read more of top ten sustainability trends for 2024: https://lnkd.in/gRfSB5PG

Revolutionizing Resale: Wilson Griffin on Recurate’s Sustainable Fashion Mission In this Talk Commerce podcast, Wilson Griffin discusses how Recurate is transforming the fashion resale market and empowering brands to embrace sustainability through circular commerce. The post Revolutionizing Resale: Wilson Griffin on Recurate’s Sustainable Fashion Mission appeared first on Talk Commerce. https://vist.ly/33tqn