Porsche Cars North America

“This marks another significant milestone in our financing strategy.” --Tobias Hausladen, Treasurer & Chief Financial Officer, Porsche Financial Services, Inc.

Let me tell you about this year’s Monterey Car Week – sunshine, clear skies, and Porsche passion! ☀️🌊 Porsche Full Service returned in full force, kicking off with the launch of the all-new 911 Turbo 50 Years edition at the picturesque Barns at Cooper Molera. From there, we brought Porsche Full Service to The Quail and unveiled a one-off 911 Speedster – a dream turned into reality thanks to the Sonderwunsch program. But Monterey Car Week was about more than just the cars; it was about connecting with Porsche on a deeper level. From our loyal customers and dealers to partners, fans, and friends of the brand – each interaction added to the rich tapestry of Porsche’s car culture. These personal connections are the heart of what makes Porsche so special, enriching our shared passion for performance, heritage, and innovation. As we celebrated our rich history and looked towards the future with the all-electric Macan and Taycan Turbo GT, one thing was clear – this is just the beginning of many more meaningful connections with Porsche. ⚡️ Thank you to everyone who poured their passion and expertise into making this event a success. Porsche Classic, Porsche Design, Porsche Lifestyle. PCNA: Public Relations, Product, Procurement, Legal, Finance, Accounting, and CRM. Our PCNA Marketing Team: Philip Mauney, Jessica Black, Nasreen Qureshi, Jessica Brewington, Chandra Culpepper, Lauren Rothman, Melanie R., Austin Bates, Brianna Maye, Kathy Le, Hailie P.. Our agency partners Czarnowski Collective and C-K. What do you think of Porsche Full Service? Let me know in the comments. #Porsche #MontereyCarWeek #PorscheFullService #Macanelectric #keepyouressence #TaycanTurboGT

Last weekend I attended Monterey Car Week for the first time as Porsche Cars North America 's new EVP and COO. It was an extraordinary experience!   Over a few unforgettable days I met dealers, colleagues, friends of the brand, Porsche owners, and enthusiasts – the enthusiasm and deep affection for our cars was what struck me most of all. As a company, we never take this for granted and is a big factor in the energy we put into our work.     While in Monterey we celebrated half a century of the 911 Turbo by revealing a new model, the 911 Turbo 50 Years, and even unveiled a new (yet old, at the same time) Sonderwunsch car, a 911 (993) Speedster – created for Luca Trazzi. Congratulations Luca! I also had the pleasure of attending the screening of ‘Edith: Volcano Ascent,’ – which follows the record-breaking journey of Edith the 911. The atmosphere in the Theatre was so special. Special thanks to the PCNA team (most especially Ayesha Coker) who made this wonderful weekend happen. And, to all those who welcomed me during Monterey Car Week – thank you!   To create your own 911 Turbo 50 Years: https://lnkd.in/dG4DPahr To follow all the news from Monterey (and beyond) click here: https://lnkd.in/dGY6B2mp

I’m writing this as I travel back to Atlanta after a wonderful few days spent in Monterey. The cars, the people, the weather, the views … so much to absorb! Above all, it was fantastic to meet so many new customers, reconnect with existing ones and share the passion for Porsche along with hundreds of enthusiasts. Once again, it was the deep rooted love for Porsche in America that was so apparent and inspiring to experience. We shared anecdotes; everyone’s Porsche story being slightly different – from those whose cars are almost part of their family through to those driving a Porsche for the very first time to the owner of a Cayman GT4 who has apparently just passed 160,000 happy miles. Every story, every interpretation of Porsche Cars North America was unique, just like our cars.  And of course there was news to share via our PR team. We celebrated a half a century of the 911 Turbo in style – revealing a new model, the 911 Turbo 50 Years to mark the occasion (much more information on this amazing car is in the link below). We also hosted the debut of a wonderful 911 Speedster – created for Luca Trazzi, an Italian customer with exceptional taste. The car was finished in 'Otto Yellow' – named after his dog. And yes, Otto the dog was present and seemed to be enjoying himself. I also had the honor of hosting the premiere of ‘Edith: Volcano Ascent’ – a heartwarming documentary by TangentVector, Inc. and a story of resilience, risk and bravery played out to a packed theater. The audience reaction will stay with us all for a long time – a special moment. Well done to my colleague Shelby Akin who was producer on the project. We hope to share the documentary more widely soon. To everyone who made me feel so welcome, and who greeted me with such warmth over the past few days; thank you. Our presence in Monterey was the result of many months of work and a huge team effort – I am grateful to all of my colleagues from across the business who gave it their all to create a program with great care and genuine love for what they do. However, congratulations must especially go to my colleague, Ayesha Coker, and her Marketing team – and thank you! For more information on our news at Monterey, head this way: https://lnkd.in/dGY6B2mp And, to create your own 911 Turbo 50 Years, follow this link: https://lnkd.in/dG4DPahr

Ruby Star Ladies make a statement. At Porsche Cars North America, our Ruby Star ladies believe that colors play a key role in how we connect with our cars, evoking emotions and sparking inspiration. This vibrant magenta hue first turned heads in the early '90s on the 964 Carrera RS, and it’s been captivating hearts, including mine, ever since. The bold uniqueness of Ruby Star is more than just paint—it’s an expression of personality and passion. "I didn't think driving a Porsche Boxster could get any more fun until I drove one in Ruby Star." – Kristen S. Cawley "Corporate Barbie comes complete with her Ruby Star Porsche!" – Chel'le Littles "Driving a Ruby Star Porsche Boxster not only turns heads, it turn hearts. The color radiates passion and is so special that it makes complete strangers smile, thumbs up or stop and talk to you!" - Rebecca M. "Dua Lipa said it best, 'Turn the rhythm up, don't you wanna just come along for the ride?'" – Taylor Perkins "Behind the wheel of my Ruby Star Cayman, I radiate an aura of unmatched passion, elegance, and a fierce spirit that sets me apart from the ordinary." – Kathy Le “Ruby Star is a vibe all on its own; the kind that brightens your mood when you walk into the garage, wipes away a bad day, and makes you look forward to getting behind the wheel. And it’s even better with the top down.” – Lauren Rothman At Porsche, every color tells a story. Ruby Star, with its striking presence, is for those who want to stand out, those who see their car as more than just a mode of transport, but as an extension of their own creativity. Let me know in the comments—what’s your Porsche color? How does it inspire you? 🎨🚗 #Porsche #RubyStar #DrivenByDreams #PorschePassion