PJ Quinn Inc.

PJ Quinn Inc.

Market Research

Azle, TX 46 followers

Qualitative Marketing Research Consultancy

About us

PJ Quinn Inc. is a woman-run, family-operated, independent qualitative market research consultancy, specializing in pharmaceuticals. Laura Quinn, President, has over 25 years experience in the pharmaceutical industry, including patient education, bench research (clinical, basic science, and corporate research labs) and advertising team leader in medical marketing communications companies. Prior to PJ Quinn Inc. Laura was at Synovate Healthcare for 11 years as Senior Vice President where she was a member of the Global Qualitative Leadership Team. Laura's qualitative experience includes IDIs and focus group moderating among healthcare professionals and consumers across a broad variety of therapeutic categories. She has vast experience in numerous types of tactical and strategic studies and unparalleled skill as a moderator/facilitator.

Website
http://www.pjquinninc.com
Industry
Market Research
Company size
2-10 employees
Headquarters
Azle, TX
Type
Privately Held
Founded
2011
Specialties
Qualitative market research with healthcare professionals and patients, Facilitation (WarGaming, Advisory Boards, Strategy Sessions, Ideation), and Qualitative Brand and Communications Testing

Locations

Employees at PJ Quinn Inc.

Updates

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    46 followers

    AI is everywhere. Learn how to make it help you in your day to day.

    Always something new to learn... Little tricks and tips and tricks to help save time. And time is sometimes pretty hard to come by. I’m happy to share that I’ve obtained a new certification: ChatGPT for Beginners: Save time with Microsoft Excel from Coursera Project Network!

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    46 followers

    Ever feel like you're stuck in your own version of the movie The Agony and the Ecstasy? You know, that moment when Michelangelo is painting the Sistine Chapel ceiling, and he keeps getting asked, "When will you make an end?" Michelangelo, paintbrush in hand, replies, "When I am finished!" As professionals, we’ve all been there—pouring over reports, tweaking and perfecting until we can’t see straight. Just like Michelangelo, it’s hard to know when to back away and call it done. But sometimes, you just have to step back, take a deep breath, and declare, “It is finished!” #WorkLife #ProjectCompletion #KnowingWhenToStop

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    🔧 The AI Reliance Reality Check: Navigating Market Research in an Outage Today, many people experienced a stark reminder of our growing reliance on AI when several of the top AI LLMs went offline. The impact was immediate and widespread, with many finding themselves unable to function effectively. In such a short time, AI has become deeply integrated into our workflows, including within the market research industry. A few hours of outage have highlighted just how dependent we've become on these powerful tools. At PJ Quinn Inc, we recognize the immense value AI brings to our workflow, but this incident underscores an important lesson: AI should be one tool among many in ones toolbox, not the only one. While AI enhances efficiency and provides valuable insights, as researchers, we must ensure that our strategies remain robust and versatile, capable of adapting even when technology fails us. Have you ever found yourself wishing for the days when passing papers back and forth across the table with a participant was the norm, not the exception? This event serves as a crucial reminder to diversify our tools and maintain a balanced approach to market research. By leveraging a mix of traditional methods and innovative technologies, we can maximize resilience and continuity in our projects, no matter the circumstances. 💡 How has your reliance on AI tools changed your workflow? What strategies do you use to mitigate outages? Share your thoughts in the comments below and give us a follow please! #MarketResearch #AI #TechnologyOutage #Resilience #BalancedApproach #QualitativeResearch

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    On this Memorial Day, we honor and remember the brave men and women who have made the ultimate sacrifice for our country. Their courage and dedication have secured our freedoms and safety. We express our deepest gratitude for their service and the sacrifices they and their families have made. Today, we reflect on their legacy and are inspired by their commitment to protecting our nation. Let us never forget the true cost of freedom. #MemorialDay #HonorAndRemember #Gratitude

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    Bringing Your First Pharma Product to Market? Here's Why Pre-Market Research Matters Launching your first product is exciting but challenging, especially without a dedicated market research team. Pre-market research is crucial for success. It helps you: • Identify Market Needs: Ensure your product addresses real issues. • Understand Patient Journeys: Improve patient experiences from diagnosis to treatment. • Gauge HCP Perceptions: Learn what doctors think about current treatments and identify gaps. • Refine Messaging: Develop targeted messaging that resonates. • Assess Competition: Understand your competitors and define your unique value. How We Can Help:At PJ Quinn Inc, we specialize in guiding small companies through the complexities of market research. Our services include: • In-Depth Interviews: Gather detailed insights from patients and HCPs. • Brainstorming and Group Sessions: Explore new ideas and topics where HCPs' and patients' interactions inform your business decisions. • Journey Mapping: Identify key touchpoints in patient and HCP journeys. Prepare for Success! Investing in pre-market research is key. Contact us today to see how we can support your first product launch! #WomanOwnedBusiness #PatientJourneys #HCPInsights #HealthcareMarketing #QualitativeResearch #SmallBizSupport #PJQuinnInc #MarketResearch #HealthcareIndustry

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