Ovative Group

Are you tired of juggling fragmented data? Take back control with EMRge™, our unified MarTech solution. EMRge™ enables accurate and timely marketing investment decision-making by unifying all your essential data in one place. The best part is, it's: ◼️ Owned by you ◼️ Privacy safe ◼️ Integrated across platforms ◼️ Connected & comprehensive data Stop juggling and start managing. Learn more: https://bit.ly/3Y7D1HI

Can you 𝙧𝙚𝙖𝙡𝙡𝙮 measure the full value of your marketing? EMRge™ unlocks Enterprise Marketing Return (EMR), your game-changing approach to media planning, buying, and measurement. With EMR, you’ll finally see the true financial impact of your marketing efforts across three key areas: ◼️ Customer: Understand how your customer file can fuel profitable growth ◼️ Brand: Quantify the impact your brand has on driving business outcomes ◼️ Profitable Revenue: Understand the financial impact of your marketing investments Stop missing the mark and start driving measurable impact with EMR: https://bit.ly/4eKI6uR

Ovative is a Microsoft Advertising Partner Awards finalist! 🎉 𝗪𝗲'𝗿𝗲 𝗮 𝗳𝗶𝗻𝗮𝗹𝗶𝘀𝘁 𝗳𝗼𝗿 𝗜𝗻𝗱𝗲𝗽𝗲𝗻𝗱𝗲𝗻𝘁 𝗣𝗮𝗿𝘁𝗻𝗲𝗿 𝗼𝗳 𝘁𝗵𝗲 𝗬𝗲𝗮𝗿, recognizing independent agencies that demonstrate excellence in partnership with Microsoft across Microsoft Advertising solutions to deliver client success. Ovative partnered with a satellite TV company to significantly scale its search program through advanced AI-driven strategies and innovative tools like EMRge™. Read more about the award: https://bit.ly/3zIZOjB

Transform your marketing strategy with EMRge by Ovative™ EMRge™ is a comprehensive MarTech solution designed for forward-thinking marketers, empowering them to plan, buy, and measure campaigns more effectively. It brings teams together by: ◼️ Providing clear, data-driven insights ◼️ Balancing short-term wins with long-term growth ◼️ Streamlining collaboration for faster decisions and execution ◼️ Automating tasks to focus on strategy ◼️ Unlocking agility, accuracy, and confidence Learn more: https://bit.ly/4dr1lZg

This just in: Ovative is a Google Agency Excellence Awards finalist! We're a finalist for the Measurement Solutions category, recognizing agencies driving long-term growth with durable measurement and audience solutions. At Ovative, we don’t just track data, we redefine success. How? Our proprietary MarTech platform, EMRge™ helps businesses transform marketing into a driver of sustainable growth. Learn more about our EMRge™ technology: https://bit.ly/4ewGYv0

Shatter Silos. Drive Transformation. Introducing EMRge by Ovative™ Imagine your data, teams, and processes seamlessly connected. EMRge™ integrates everything into a unified view, empowering marketers to plan, buy, and measure campaigns more effectively, leading to stronger revenue, customer, and brand (EMR) outcomes. The result? Profitable growth. Learn more: https://bit.ly/47BpH1a

Meet Brie Zellmer, a Technical Project Manager! Brie is a master of continuous improvement. She's all about finding innovative ways to streamline workflows, improve user experiences, and empower her team to be more effective. Her latest win? Implementing a bug squasher initiative that helps her team quickly address critical bug issues. Plus, Brie is a champion of proactive planning. She helps her team understand upcoming priorities to best allocate resources and set realistic timelines to deliver high-quality products. Want to work with driven innovators like Brie? Learn more about our team: https://bit.ly/4e4GtrA

In our most recent #PerspectiveSeries, Chris McIntosh shared his experience as the Director of Athletics at Wisconsin Athletics. Chris highlighted the importance of supporting athletes' mental health and creating a stigma-free culture where every athlete feels supported. Some of our favorite takeaways included: ◼️ As a leader, it's crucial to be open about mental health and create space for discussing it. ◼️ When times get tough, leaning on your community is key to finding connection and support. ◼️ There's no quick fix for solving mental health challenges in athletics. But with scalable solutions, we can make real progress. Thank you, Chris, for sharing such inspiring insights with our team! Learn more about our #PerspectiveSeries and Elevate, our best-in-class leadership and development program: https://bit.ly/3X8SpSp

Ovative is a 2024 Digiday Technology Awards finalist! We are a finalist in two categories: -Best Marketing Analytics Platform highlights our Modern MMM, purpose-built to measure incremental impact on revenue, customer, and brand. -Best Data Team recognizes our team of measurement experts who make sense of the complexities of marketing measurement. Read more about these awards: https://bit.ly/4dIkiYG

Get ready—the 2024 election cycle is shaping up to be the most expensive in history, with media spending expected to soar by 29% compared to 2020. With channels like Local Linear TV and Meta expected to see over 10% cost hikes, it's important for marketers to have a plan. Let us know how you're preparing below!