Global Digital Reveal. 10.8.24.
The past overtakes the future, finally....
Over the past 36 months, Oilstainlab has lived two lives, one firmly anchored in the past, with our Half-11 prototype, a love letter to 1960's Motorsport. We drove that car cross country, raced up the hill at Goodwood and attended events like The Quail at Monterey Car week. The world confused and dazed by the project. But, during all of this we were also building a future, on the anchor of our past, and now like a good cliffhanger of a movie, everything will become clear.
Oilstainlab has always obfuscated reality, blending time, place and myth into an addicting brand message. And so for the last 36 months a global team of experts have been working on the HF-11 a "no-excuses" car. Thank you to these maniacs, for all their knowledge, talent, and passion and sharing this insane journey.
Built by maniacs for maniacs. Not a middle finger to our industry, but rather a love letter to it. There are so many incredible brands, big and small, making cars that are unbelievably well sorted, technologically advanced and utterly unique. We have had to utterly distill our vision, brand, engineering and point of view to create something we hope will stand out and leave a small mark on one of the toughest industries to crack.
Oilstainlab is a brand unlike any other, anchored in a past we didn't have, but rather built and lived. This gives us a different perspective on the future, and we can't wait to shock the world.