Your brand is more than just its name or logo —it’s the force behind customer loyalty, employee alignment, and long-term financial success. Yet many organizations struggle to quantify its true value, leading to underinvestment and missed opportunities. Discover how to measure your brand's value and why it’s critical to your growth strategy. #brandvaluation #brand
Monigle
Advertising Services
Denver, Colorado 21,257 followers
Challenging the way brands are made and experienced | Denver & NYC
About us
Just like brands that are constantly evolving, we challenge the status quo every day. As the country’s largest independent brand consultancy, we’ve been at the forefront of redefining how brands are made and experienced since 1971. Our ever-growing capabilities mean that we are continually advancing how we help our clients to deliver powerful experiences, create purposeful cultures and tell compelling stories. The net result is hard-working brands that move people.
- Website
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http://www.monigle.com
External link for Monigle
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- Denver, Colorado
- Type
- Privately Held
- Founded
- 1971
- Specialties
- Insights, Strategy, Expression, Activation, Brand Asset Management, Innovation, Brand Architecture, Visual Identity, Verbal Identity, Branded Environments, Brand Activation, Brand Governance, Brand Tracking, Brand Valuation, Employer Branding, and Employee Engagement
Locations
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Primary
150 Adams Street
Denver, Colorado 80206, US
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575 8th Avenue
Floor 17
New York, NY 10018, US
Employees at Monigle
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Tracy Kollker Coleman
President @ Brave World Marketing | Strategy
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Gabriel Cohen
Chief Marketing Officer at Monigle
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Justin Wartell
Leading a different kind of brand experience agency full of challengers helping brands work harder
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Sara Zweig
Executive Director, Client Experience at Monigle
Updates
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This is a sign to stop and rethink your signage strategy. Savvy brands are transforming static signage into dynamic brand experiences. From first impressions to lasting memories, learn how every sign can tell your brand's story: https://lnkd.in/gnvBJGw2 #signage #brandexperience #brandstrategy
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Building an unforgettable brand starts with little details that come together to form a complete, immersive brand experience. Our Brand Expression series takes a deep dive into the fundamental components of creating a memorable brand experience – from the core building blocks of visual identity to the art of evoking emotion – and everything you need to know to set your expression strategy in motion. View the full series: https://lnkd.in/gMZKNXtx #branding #brandexpression #brand
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Today's healthcare consumers demand personalized care that treats them as individuals, not just patients. Our latest research reveals: • 1 in 3 consumers doubt their provider's decisions • Personalization is key to rebuilding trust • Segmentation and analytics drive tailored experiences Learn more about the future of healthcare in our recent article: https://lnkd.in/g2TuFijf #healthcare #patientexperience #personalization
3 keys to unlocking the future of Healthcare
monigle.com
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Ever wonder how Nike keeps its brand fresh across every sport? Or how upstarts like Hoka disrupt the sneaker game? Monigle's CMO Gabriel Cohen spoke with Slate Olson, former CMO of LOGE Camps and marketing leader at Nike, Rapha, and Specialized. Here's a taste of what they unpacked: • Nike's secret sauce for brand consistency (it's not just "Just Do It") • How Hoka went from garden hose inspiration to running sensation • The art of authentic athlete partnerships (it's not just about the paycheck) • Slate's wild ride from sportswear giants to reinventing outdoor hospitality. Listen now or bookmark for later: https://lnkd.in/gRvsieaR #podcast #brandstrategy #marketingleadership
Disrupt or be disrupted: The future of brand marketing - Monigle
monigle.com
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American Banker’s latest report, Humanizing the Bank Customer Experience, is available now! In collaboration with Monigle, the research reveals that while financial institutions excel in behavioral aspects, they still struggle with emotional components of customer experience. Coming soon from the same data, Monigle's Humanizing Brand Experience, Financial Services Vol 4 report will delve into crucial trends including AI adoption in banking and evolving digital expectations. Get the American Banker report: https://lnkd.in/gJTFbcGf Be first to know when Humanizing Brand Experience, Vol 4 drops: https://lnkd.in/giD56Vc6 #financialservices #banking #brandexperience
Accounting for the needs of the customer as a whole drives loyalty and satisfaction
americanbanker.com
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Millennials and Gen Z are reshaping healthcare as we know it. And their expectations are nothing short of transformative. • 43% of Gen Z doesn't trust providers to make the right treatment decisions for them • Younger generations crave personalization, empathy, and digital solutions • Delaying care is becoming a concerning trend Want to stay ahead of the curve? Dive into our latest article to discover how to evolve from provider to trusted health partner for the next generations: https://lnkd.in/g8WSXhpP #healthcare #healthcaremarketing
The generational shift in Healthcare: How Millennials and Gen Z are reshaping patient expectations - Monigle
monigle.com
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Dave Middendorf, Executive Director of Health, Care, and Wellness here at Monigle, will be a distinguished panelist at the Chicago Health Executives Forum's (CHEF) First Annual Breakfast with the Regent this Wednesday, September 11. Dave will be sharing his expertise on effective marketing and branding strategies in healthcare, drawing from Monigle's extensive experience as the nation's largest independent brand consultancy. Reserve your spot today and join us for a morning of learning, networking, and collaboration: https://lnkd.in/gHvNSRmC #healthcare #healthcaremarketing #branding
Breakfast with the Regent
chefchicago.org
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We are proud to support our partners at American Banker for the release of their annual research report, Humanizing the Bank Customer Experience 2024. Developed in collaboration with Monigle, the report leverages our Humanizing Brand Experience model that’s proven to drive financial institutions’ customer choice and advocacy. Now in its 4th year, this study reveals new insights for how FIs can create holistic customer experiences to increase both loyalty and revenue. Stay tuned for our official report for key brand experience implications to help financial services leaders adapt to evolving consumer needs. https://lnkd.in/gFWGwwCR
American Banker publishes its annual Humanizing the Bank Customer Experience research report for 2024
prweb.com
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Monigle has been shortlisted for five Transform Awards North America 2024! We're honored to be recognized for our work in brand strategy and visual identity across the following diverse sectors: • Best place brand: Town of Telluride • Best development of a new brand within an existing brand portfolio: Michigan State Dept of Health Sciences and MSU Health Care • Best visual identity from the financial services sector: Sola Payments • Best visual identity from the professional services sector: Verian Group • Best visual identity from the public sector: Town of Telluride Learn more about our work: https://lnkd.in/duhqFjwe #brandstrategy #branding Transform magazine