InMarket Chief Revenue Officer Trina Rizzo will be interviewed by Advertising Week Global President Ruth Mortimer at Advertising Week New York 2024. Learn how media has changed forever, and what advertisers can do to win the era of fragmented shopping on Monday, October 7th at 12:45 PM. https://lnkd.in/eCfvD_p5
InMarket
Technology, Information and Media
Austin, TX 9,505 followers
Connecting brands and consumers in the moments that matter.
About us
Built upon our founders’ bold vision to bring the power of search to the physical world, for the past 14 years InMarket has been a digital advertising market leader. Today, our mission is to help leading brands connect to consumers in the moments that matter most. We do this by taking brands beyond the WHO to discover WHY consumers shop, WHAT they buy, and WHEN & WHERE to best reach them. Leveraging our industry-leading, real-time marketing and measurement platform, our customers drive growth and optimize spend with the most sophisticated and data-driven marketing solutions available—including Audiences, Activation, Attribution, and Analytics.
- Website
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http://www.inmarket.com
External link for InMarket
- Industry
- Technology, Information and Media
- Company size
- 201-500 employees
- Headquarters
- Austin, TX
- Type
- Privately Held
- Founded
- 2010
- Specialties
- Advertising Optimization, Online Marketing, Customer Acquisition and Retention, Social Media, Attribution, Marketing Measurement, Advertising Measurement, Mobile Marketing, Digital Marketing, Audience Targeting, Real-Time Media, Programmatic Audiences, and Consumer Insights
Locations
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Primary
Austin, TX 78701, US
Employees at InMarket
Updates
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Next week, InMarket Chief Marketing Officer Daniel Perez will be hosting an exclusive culture & commerce lunch with industry leaders from Zenith, Bayer, and Omnicom Commerce at Advertising Week New York 2024. Wednesday, October 9th at 12 pm Request an invitation today! https://lnkd.in/eJdJffSr #advertising #marketing #adtech #AWNewYork24
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Next Tuesday, InMarket Chief Strategy Officer Michael Della Penna will be speaking with industry leaders from Tik Tok, Walgreens, Applebee's Neighborhood Grill + Bar, and Digitas North America at Advertising Week New York 2024 on all things measurement. Don't miss this great #AWNewYork24 session! October 8th at 9:40 am on the Great Minds Stage Request your ticket today! https://lnkd.in/eCfvD_p5 #advertising #marketing #adtech #AWNewYork24
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InMarket will be attending several events this month! If you're attending MediaPost Digital Out-of-Home Insider Summit, Advertising Week New York 2024, Groceryshop 2024, NACS Show 2024, or Shoptalk Fall, we'd love to connect! The InMarket team has a number of activations during #AWNewYork24. See what we have planned here: https://lnkd.in/eCfvD_p5 If you're in Vegas for Shoptalk or NACS, we're hosting a Happy Hour on Tuesday, October 8th, from 5:30-8 PM, and we'd love to have you attend! Request your invite here: https://lnkd.in/gAPAARfp Check out where we’ll be during October and beyond at inmarket.com/events. #marketing #advertising #adtech #events
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Yesterday, InMarket's Mitch Cristol took the stage with Diageo Chief Marketing and Innovation Officer Edward Pilkington at Brand Innovators Raising the Bar on Inclusivity in Marketing #BISummit! #marketing #advertising #adtech #innovation #culture
Taking the stage at our Raising the Bar on Inclusivity in Marketing #BISummit, hosted by Diageo in New York, was none other than Diageo's Chief Marketing and Innovation Officer, Edward Pilkington! Edward took the stage with moderator InMarket's Mitch Cristol for a thought-provoking discussion on the importance of maintaining a deep commitment to culture and community in today’s marketing landscape. Edward shared how Diageo continues to drive cultural relevance through innovative campaigns that not only resonate with diverse audiences but also reflect the values and stories of the communities they serve. The conversation highlighted how embracing inclusivity and authentic representation is not just a trend but a fundamental shift in how brands connect with consumers. 📢 Join us at one of our upcoming events! Check out our schedule here: https://bit.ly/3ZHAGSc #Marketing #Innovation #MarketingInnovation #Inclusivity #Culture #Diageo #InclusiveMarketing #RaisingtheBar #NYC #NYCommunity #InMarket #CultureandCommunity #Community
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InMarket Chief Executive Officer Todd Morris is participating in an executive panel at Advertising Week New York 2024. Hear from Todd, along with industry leaders Kevin Krim, Chief Executive Officer at EDO, Richard McDermott, Managing Director of Rosenblatt Securities, and Jo Kinsella, Global President of XR Extreme Reach, on the current state of advertising from a private company perspective on Wednesday, October 9th at 11:10 AM. Learn more here: https://lnkd.in/eCfvD_p5 #advertising #marketing #adtech #AWNewYork24
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Today, InMarket announced our strategic partnership with TikTok to measure the real-world impact of advertising campaigns on the TikTok platform, including store visits and sales lifts. As an official Measurement Badge partner, InMarket’s LCI measurement platform is available to TikTok advertisers, helping them understand campaign performance on TikTok and measure their success, including their impact on visits and sales! During the pilot program, TikTok performance was 1.2x higher than InMarket’s LCI Incremental Lift benchmark. “After such a successful pilot program, we’re thrilled to expand our partnership as our award-winning measurement solution becomes available for all advertisers on TikTok,” said Todd Morris, CEO of InMarket. Read more about this exciting partnership here: https://bit.ly/IM-TikTok24
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Don't miss this great session with Diageo's Chief Marketing and Innovation Officer, Edward Pilkington, moderated by InMarket's Mitch Cristol, at next week's Brand Innovators 'Raising the Bar on Inclusivity in Marketing Summit', hosted by Diageo!
The countdown is on for our Raising the Bar on Inclusivity in Marketing #BISummit, hosted by Diageo in New York! Register now: https://lnkd.in/gk9E3ukY Diageo's Chief Marketing and Innovation Officer Edward Pilkington will be taking the stage to share his marketing knowledge and expertise alongside his moderator InMarket's Mitch Cristol! Join us NEXT WEEK! #Marketing #Innovation #MarketingInnovation #Inclusivity #Culture #Diageo #InclusiveMarketing #RaisingtheBar #NYC #NYCommunity
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InMarket will be speaking at multiple events at Advertising Week New York 2024! We hope to see you there. Executive Interview "How Media Has Changed Forever: Winning the Era of Fragmented Shopping" Monday, October 7 | 12:45 PM | Marketplace Stage Interviewer: Ruth Mortimer, Global President, Advertising Week Speaker: Trina Rizzo, Chief Revenue Officer, InMarket Measurement Panel "The Future of Measurement: Real-Time Connected Intelligence" Tuesday, October 8 | 9:40 AM | Great Minds Stage Moderator: Michael Della Penna, Chief Strategy Officer, InMarket Speakers: Meredith Zhang, Measurement Lead, Agencies, TikTok Joel Yashinsky, Chief Marketing Officer, Applebee's Neighborhood Grill + Bar Ali Amarsy, Chief Strategy Officer, Digitas North America Nick Voutiritsas, Manager, Enterprise Media Measurement & Performance, Walgreens Executive Panel "Current State of the Advertising Ecosystem: Private Company Perspective" Wednesday, October 9 | 11:10 AM | Scale Up Lounge Speakers: Todd Morris, Chief Executive Officer, InMarket Kevin Krim, Chief Executive Officer, EDO Richard McDermott, Managing Director, Rosenblatt Securities Jo Kinsella, Global President, XR Extreme Reach Culture & Commerce Lunch Wednesday, October 9 | 12 PM | SERRA by Birreria "Driving Real-Time Brand Impact with Always-On Connected Commerce" Moderator: Daniel Perez, Chief Marketing Officer, InMarket Panelists: Colleen Hotchkiss, President Growth Practices, Zenith Jessica Grasso, Sr. Manager, Omni Brand Marketing, Bayer Jacquelyn Baker, Chief Executive Officer, Omnicom Commerce Request tickets today! https://lnkd.in/eCfvD_p5 #AWNewYork24 #advertisingweek #marketing #advertising
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Meet with InMarket’s Dustin Kuk, Gerry Joyce, and Matt Knust at Shoptalk Fall! #Marketing #Advertising #Retail #AdTech #Retail #CPG #Shoptalk