Headword!

Have you ever wondered about the origins of the horror genre? Well, even if you haven’t, now you probably are! Today is Halloween, the perfect time to cozy up and join us as we unpack the science and history of HORROR 😱👻👹 Watch the full video on our YouTube channel! 👇 https://lnkd.in/euxpYHb7

After collaborating on key art, design, and marketing with the rest of the team on Godspeed, it was smooth sailing when it came time for Headword and Olan Rogers’ small business, Star Cadet, to produce physical merch products. Fans were thrilled with how these plushies, jackets, and other merch allowed them to buy a piece of the story they love. After all, we are in the business of taking big ideas, making them tangible, and helping brands connect with their audience. Plus, who doesn’t love getting a stuffed robot? Want to see more of our work? See the full case study by clicking the link in our bio! #animation #indieanimation

Last year, Olan Rogers premiered the pilot episode of his new independent animated series, Godspeed, on YouTube. Headword stepped in to invest in the project creatively and financially, as well as handle all of the project’s branding, strategy, and marketing. From creating the key art, to title treatment, to social strategy, Headword was there every step of the way. To help promote the successful launch of our first pilot episode, we collaborated with Olan Rogers as well the producers and animators to create eye-catching art pieces and marketing assets. See the full case study using the link in our bio! #animation

Before Headword entered the picture, EYEQ.ITY's brand was ready for an update. Seeing is believing, and when shopping for eyewear consumers are looking for a brand they can trust. We updated their image to be more sophisticated, approachable, and make sure people in the market could find what they were searching for. Since EYEQ.ITY offers a simple pricing model, we designed everything to be stripped-down and straightforward to reflect that simplicity. Click the link in our bio to see the full case study!

The eyewear industry gets a little fuzzy when it comes to pricing. EYEQ.ITY was born from the need to get high-quality, premium eyewear for a lower cost. They found a better way of doing things after seeing how larger eyewear brands were operating, and they called upon Headword for some extra help to spread the word about their business model, as well as assist in creative clarity. Check out the full case study by visiting our website!

We had such a great time creating the "Hear Us Out" campaign with the Atlanta Symphony Orchestra! We've been going to the symphony quite a lot lately, and you should too! 🎺🎶 Our partnership began with us connecting with Atlantans to find out what their perceptions were of the Symphony, what draws them to the culture of Atlanta, and what they are looking for when they want a night out. It was important for our design to embrace what fans already love about the symphony while also putting an expressive, fresh spin to make sure everyone is drawn in to the excitement of attending a performance at the ASO. Interested in a night out at the orchestra? Get your tickets now at aso.org/hearusout!

Working with the ASO has been an incredible experience. We started by understanding our Atlanta audience on a deep emotional level and creating something they would love. The simple, expressive typography moves, reverberates, and crescendos. It beckons classical music enthusiasts and locals alike to “Hear Us Out”, and brings joy to those who listen. Thank you to the Atlanta Symphony Orchestra for trusting us to bring some fun and excitement to the symphony communication. Now do yourself a favor and go buy tickets! 🧡 https://lnkd.in/egCeAyDf

ESW is the leader in direct-to-consumer (DTC) global commerce, able to handle any industry pillar looking to sell consumer goods to new audiences around the world. However, most DTC companies shy away from international business, missing out on a large chunk of the market as a result. ESW needed help making this jump sound less scary, so they called upon Headword to help consumers face their fears. We launched a business-to-business (B2B) campaign for ESW, focused on showing consumers that not only does ESW make global expansion easy, there’s also nothing to fear when expanding. See the full case study using the link in our bio! #ecommerce #B2B #DTC

An increase in online impressions by 3,100%, and an increase in conversions by 1,700%. What can a brand refresh and an effective SEO strategy do for your business? After wrapping up our branding services for The Cutting Room Barber Salon, they reporting an immediate surge in bookings and walk-ins. Curious about how we can achieve similar results for your business? Let’s connect! #BrandRefresh #SEO #MarketingSuccess #DigitalTransformation

Our shelf is looking nice after this award season 😍🏆 Congratulations to every single person on our team for making this possible, and as a marketing agency we would be nothing without our clients (looking at you, TBS and Lightfold 🧡). Thank you to The Webby Awards and Telly Awards for recognizing our work. It’s an honor to be able to share this success with the other brilliant award winners and nominees. Check out the case studies for our #AmericanDrag 🇺🇸👽 and Godspeed 🚀 campaigns at the link in our bio!