Gong

MASTERFUL OUTREACH “When you're fighting for the attention of a British CRO at a target account.:” - Kyle Willis We love to see it, Kyle! 😂

RETWEET Hey Colin Burns, thanks for the shout! 💜

CALLING ALL CS LEADERS This one’s for you. If you’ve struggled to identify at-risk customers before it’s too late, you’re not alone. We all know there’s no silver bullet for increasing retention rates, but CS leaders can use AI to get the information and alignment needed to get ahead of churn before it begins. Check out our blog to learn how we use Gong to mitigate risks and increase customer loyalty ➡️ https://lnkd.in/g98S64Nu

96% OF SALES EMAILS GO UNANSWERED Here’s how to cut through the noise: Speak *directly* to prospects’ pain points, motivations, and desired outcomes. Getting that intel is easier said than done. Thankfully, conversation intelligence can help your team identify exactly what to say and when. Get our latest guide to learn how to: ✅ Use conversation intelligence to craft personalized outreach ✅ Transform sales engagement workflows with AI ✅ Book more meetings and close more deals This kid (below) figured it out. You’re next. Grab your copy here: https://lnkd.in/gqEGqJ_Y

THE COMPETITION IS HEATING UP Since 2022, the average number of competitive mentions has increased by 57%. While your solution might have been the obvious choice in years past, buyers may now be settling for a less expensive option that meets most of their needs. The good news is that the timing of when competitors are mentioned plays a large role in how they shape deals. When competitors are discussed early in the sales cycle, it’s a positive signal that the buyer really intends to buy. They know other players in the space and are most likely educated about your offering and the problem it solves. On the flip side, if competitive mentions happen in the late stages of a sales cycle (e.g., during negotiations), the deal is under threat, and the odds of closing the deal decrease. With complete visibility into the context of these competitive scenarios, sellers can improve their win rates while avoiding a “race to the bottom.”

ALL YOU NEED TO DO IS ASK Tired of spending time on tasks that pull you away from selling? To get precious time back, all you need to do is ask. We’ve compiled our reps’ most ESSENTIAL Ask Anything prompts. They’re tried and true. And now you can use them to get the most out of the Ask Anything feature, too. It’s got proven prompts to help you: - Analyze calls in depth - Reflect on your call performance - Mitigate risks - Build a compelling business case - Prepare for calls Ready to unlock the full potential of your customer interactions? See the prompts here: https://lnkd.in/grCwfqR8

#GONGHACKS Inherited a deal? Reviving a closed/lost opportunity? Try this ⤵️ Ask Gong’s AI: - What pain points did the customer have? - Why did the deal end up in closed/loss? Compare this insider info with new data points (like hiring, new product, 10k, quarterly earning reports, etc) to develop a point of view on why NOW is a better time. Then, ask Gong to take a first stab at writing an revival email / updated pitch, and edit where needed. What #GongHacks are you trying? Let us know in the comments.

35% INCREASE IN DEAL VELOCITY 💥 Tim McGee (VP of Global Sales Operations) and the Elsevier sales team achieved HUGE productivity gains in their workflows with Gong’s Revenue Intelligence platform. Learn how they achieved a 35% increase in deal velocity and 45% growth in deal size when managers were involved in deals in Gong: https://lnkd.in/gixQKN2R

THE RESULTS ARE IN 👀 Gong was named a leader in The Forrester Wave™: Revenue Orchestration Platforms For B2B, Q3 2024 report. Forrester describes Revenue Orchestration Platforms as a consolidation of functionality across sales engagement platforms, conversation intelligence (CI) tools, and revenue and operations intelligence — and we’re thrilled that they ranked Gong as a Leader. ✨ Top score in the current offering category ✨ Highest possible scores in more criteria than any other vendor evaluated ✨ Only vendor to earn top scores possible across the three AI criteria As the report states, “Gong’s AI reveals unique buyer and seller insights to improve deal outcomes. One of the few companies founded with AI at its core, Gong has used its nine-year AI résumé to create transformative insights for revenue organizations.” And we’re just getting started. Our rich history with AI showcases our dedication to continue evolving how we improve seller outcomes. Discover all the findings from the Forrester report here: https://lnkd.in/gqTMK-hq

GREAT VS. GREEN Take this expert tip from Sunny Huang, Senior Manager of Business Operations at Gong. “After 5 years of studying sales & CS calls, you get very good at telling who's great, & who's new ...just by *looking* at the call 👀 How? Great reps seem to have an in-the-moment awareness for how the *shape* of the conversation is developing. Their calls look more like a friendly tug-of-war. And greener reps pull way too hard on the rope.” You heard him. Go be great!