#TBT to when we pulled up at San Diego Comic Con last month! We teamed up with Focus Features to celebrate the 20th Anniversary of the cult classic Shaun of the Dead 🧟♂️ Situated in the heart of the Gaslamp Quarter, attendees had the opportunity to stop by the iconic Winchester Tavern for a nostalgic experience full of fan easter eggs! Directly modeled after the pub in the movie, there were engagement opportunities such as playing a game of pool or darts, taking photos next to a chair barricade, visiting a zombie face planted in a jukebox, or exploring a collection of hand painted signage for the ultimate hidden gem discovery. Faux windows showed videos of zombies actively trying to get into the bar! In a gaming corner, Funko Fusion premiered their upcoming game where one level is inspired by Shaun of the Dead. At the 40’ long bar, attendees could buy limited Shaun of the Dead merchandise & take home a free Shuan of the Dead beer custom created by Beer Zombies Brewing Co.! We had such a blast with everyone that stopped by - you got red on you! 🩸 #brandexperience #brandmarketing #experiential #popup #fabrication
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