Eppo

If you’re a CRO or experimentation consultant interested in partnering with a cutting-edge AB testing platform (trusted by CVS, Coinbase, Twitch, and many more), let’s connect. We’re working with a handful of vetted consultants to replace legacy solutions and in-house builds—and there may be a valuable opportunity for us to work together. Drop me a note at sid [at] geteppo.com. Looking forward to exploring a potential partnership 🧪🚀 ___ Eppo

Over 200,000 GTM teams use Clay to experiment with their outreach methods. Clay uses Eppo to experiment on new features and improvements for those teams. Engineering Manager Luna Ruan and founding Data Scientist Josh Hanson share how they used Eppo to build an experimentation and feature management program that "just works".

Not quite ready to chat with sales? We get it—sometimes you want to see the goods first. That’s why we’re hosting two live product demos on Tuesday, January 21st, to give you a 30-minute look at Eppo in action. Here’s the lineup: Best for Those Across the Pond Led by Customer Data Scientist Bertil Hatt  10:00 AM EST / 3:00 PM GMT 👉 Register here: https://lnkd.in/gHveH79C Great for US and LATAM Attendees Led by Solutions Engineer Heather H. 2:00 PM EST / 11:00 AM PST 👉 Register here: https://lnkd.in/grneJkWh What you’ll learn: •Streamline rollouts with feature flags •Run impactful experiments tied to business metrics •Build a culture of experimentation Wrap up with a live Q&A to get personalized answers! #ProductDemo #Experimentation #Eppo #DataDrivenDecision

How cool is this?? Harvard Business Review starting off 2025 with some of the best thinking in experimentation - from Eppo’s very own Sven Schmit, co-authored with some of the smartest (and nicest) folks I’ve had the pleasure to meet in experimentation: Martin Tingley, Ramesh Johari, David Holtz, and Iavor Bojinov As tempting as it’d be the quote the entire article here, and obviously I love the insights into must-have features for an experimentation platform, I think this quote on the role of data scientists is apt: “In addition to setting up the platform, data scientists should be responsible for training employees, creating the materials for that training, and holding office hours to answer complex questions after everyone is up and running. The time they spend on most tests will drop to nearly zero because they will no longer be involved in execution or analysis.” IOW, if your platform doesn’t enable self service (with an approachable UI, reusable protocols, and comprehensible statistics), democratizing experimentation will prove impossible. Read the article by picking up a copy of the HBR issue from a newsstand near you.. or if you really must, I guess I can drop the online link here 😆 https://lnkd.in/evaEjupf #experimentation

🎉 Happy 2025! By now, experimentation has proven its value across countless use cases. Yet, as Davis Treybig highlights, a significant gap persists between the leaders of experimentation and everyone else [1]. 📘 In the January/February issue of Harvard Business Review, my co-authors—Iavor Bojinov, David Holtz, Ramesh Johari, Martin Tingley—and I delve into why so many companies struggle to unlock the full potential of experimentation, and what to do about it. 🔍 Our key insight? While companies are often ambitious about experimentation, they frequently stumble when it comes to turning that ambition into tangible results. Data scientists, eager to bring rigor to decision-making, often become the champions of experimentation. Their demand for rigor is vital for moving from intuition-based to data-driven decisions. ⚠️ However, as organizations embrace experimentation, this same demand for rigor can backfire. Data scientists risk becoming gatekeepers—fiercely guarding rigor but inadvertently becoming a bottleneck in experimentation throughput. By holding too tightly to the reins, data scientists limit the scale and impact of experimentation. 💡 What’s the solution? We propose a shift in mindset: instead of acting as gatekeepers, data scientists should empower others to experiment themselves, leveraging advances in modern experimentation platforms to ensure rigor while enabling broader participation. When we “teach others to fish,” everyone benefits: 1️⃣ More experiments, more innovation: We know that scaling the number of experiments accelerates innovation [2]. 2️⃣ A clearer big picture: Evaluating experimentation at a team or program level helps identify where to focus additional resources. 3️⃣ High-leverage work: Freeing up data scientists allows them to tackle more strategic challenges [3]. For the details, check out the full article, whether online or in print https://lnkd.in/gg-6F4VQ [1] Davis Treybig, The Experimentation Gap: https://lnkd.in/gBtPaZHY [2] Eduardo Azevedo et al., A/B Testing with Fat Tails: https://lnkd.in/gcUiUddP [3] Eric Colson, Beyond Skills: Unlocking the Full Potential of Data Scientists: https://lnkd.in/gcJY_Nxn

We've built out quite the marketing team at Eppo (and it's still growing) — Because great experiments deserve epic story telling 🚀 We are still hiring for a Demand Gen Manager - join our team! A shout-out to our team: CJ T. - Sr. Product Marketing Manager Ryan Lucht - Marketing Lead, Brand + Content Katie Petriella - SEO + Content Specialist Katie Ray, MBA - Events + Community Manager Jake Reidland - Inbound SDR We couldn't have created this amazing team without the help of our internal recruiters, Sarah Hardin, and our people leader, Lucy Xu! #eppo #abtesting #experimentation #marketing #hiring

🎆 No better way to kick off the new year than welcoming new team members at Eppo! We're thrilled to welcome Katie Petriella, CJ T., and Vishal Agarwala 🌴 to Eppo. They'll be key players in helping us further our mission to make experimentation culture a possibility and reality for every company. Please join us in welcoming Katie, CJ, and Vishal to the team! We are excited to have them on board, and can’t wait to see what they'll do here at Eppo! 🌟 #NewHires #WelcomeToTheTeam #JoiningEppo

Kick off 2025 with better experiments 🚀 Watch Eric Metelka's talk from Lenny Rachitsky's 'Lenny & Friend’s Summit' to learn how to build trust, run more impactful experiments, and drive real growth!

The absolute professional highlight of 2024 for me was presenting at Lenny & Friend's Summit about what we're getting wrong about running experiments. That talk is now up for everyone on YouTube where you can learn: * How to build trust with your experimentation program * How you can run more experiments (and why you need to!) * How to make changes that result in bigger impact Start 2025 with better experiments → https://lnkd.in/gsg9h4Tr #ProductManagement #ABTesting #ProductGrowth #DataScience

Network: if you are or *know* a stand-out RevOps person I'd like to connect with them! Eppo is a powerful series B company hiring for some with a background in GTM ops & has influenced product decisions based on strong growth metrics. Bonus points for a data science or experimentation background, but certainly not required. Available for chats to learn more. Link to JD: https://lnkd.in/gBCx5NBY