Foundry

🚨 The 2025 CIO 100 Awards are calling for nominations! 🚨 In 2024, Ed McLaughlin was celebrated as a CIO 100 Award winner for his transformative project that redefined innovation and leadership in technology. Want to know how he made it happen? 🎥 Watch Ed’s Story- https://ow.ly/Jfnz50UqUAP? 💡 Nominations close January 15, 2025. Don’t miss your opportunity to showcase your achievements! Submit Your Nomination Here 👉 https://ow.ly/tMr550UqUYB #CIO100 #InnovationLeadership #TechExcellence #CIOAwards #content #contentmarketing #b2bmarketing #b2b #b2bcommunities

Are you tapping into the potential of AI decision-makers? Foundry’s AI audience is driving the adoption of cutting-edge tools to transform their businesses. By leveraging insights from trusted editorial brands like CIO, CSO, and Computerworld, you can strategically position your brand in the spaces they rely on for AI expertise. 📊 Did you know? 98% of IT decision-makers report seeing benefits from AI-enabled tools in their organization—highlighting the massive potential for AI-driven innovation across industries. Connect with the decision-makers shaping the future of AI and elevate your marketing strategies to reach this impactful audience. 👇 Learn more about engaging with in-market AI buyers here: https://ow.ly/uQya50UovRu #B2BMarketing #TechMarketing #AI #TargetedMarketing #DigitalStrategy #ITDM #CIO #GenAI

As 2024 comes to a close, we want to take a moment to express our gratitude. Whether you partnered with us, attended an event, engaged with our insights, or simply followed along this year—thank you for being part of our journey. From all of us at Foundry, we wish you a safe, joyful holiday season and an inspiring start to 2025. Let’s continue to innovate, collaborate, and create amazing opportunities together in the year ahead. #ThankYou2024 #HappyHolidays #Gratitude #FoundryCommunity

🎙️ In the final On the Road podcast of the year, host Rick Currier takes us to an OTR first—a live recording at AWS re:Invent! Joined by Mike Finnerty, President at Foundry, and Honora Handley, Global Head of Partner Marketing at Amazon Web Services (AWS), this episode dives into the evolving world of partner marketing with fresh insights and forward-thinking strategies. Honora emphasizes AWS’s customer-first approach, while Mike highlights Foundry’s data-driven content strategies that are reshaping the marketing landscape. Together, they explore how trust, flexibility, and strategic planning drive success in partner programs—and how generative AI is transforming personalization, delivering an impressive 84% boost in response rates. 💡 As Honora says: “Listening, adapting, and leveraging new technology can transform marketing strategies.” Recorded live with an audience, this dynamic conversation is packed with actionable takeaways to inspire your 2024 marketing efforts. 🎧✨ 🔗 Tune in now to hear it all: https://ow.ly/V4r850UtBKS #OTRPodcast #AWSreInvent #PartnerMarketing #GenerativeAI #TechInnovation #MarketingStrategy #b2b #b2bMarketing #CMO #CIO

Today, we’re diving into the third and final chapter of ‘The Art of Visual Storytelling.’ This episode explores how BrandHub, Foundry’s custom content hub, is built on the power of collaboration. By partnering closely with our clients, we align creative vision with marketing goals to deliver impactful storytelling that drives real, measurable results. At Foundry, we believe collaboration isn’t just a step in the process—it’s the foundation for success. If you’re looking to elevate your content strategy and connect with your audience through meaningful storytelling, BrandHub is your solution. Discover how Foundry can help you craft stories that resonate and deliver results. 👉 Watch the full series here: https://ow.ly/8XEQ50UtsJ8 #FoundryBrandHub #ContentMarketing #VisualStorytelling #CreativeCollaboration #MarketingSuccess #B2B #B2BMarketing

Looking to connect with hardware decision-makers who shape their company’s tech stack in 2025? When it comes to influencing hardware decision-makers, two things matter most: trust and performance. With 43% of IT decision-makers citing hardware performance as the most critical factor in their purchase decisions, vendors must focus on delivering cutting-edge solutions that meet the demands of today’s tech-driven businesses. At the same time, 64% of buyers highlight vendor credibility as crucial to the decision-making process. Foundry’s hardware audience gives you the platform to establish your authority while showcasing the performance your solutions deliver. 💻 Ready to connect with IT buyers shaping the future of hardware? 👇 Learn more about engaging hardware buyers here: https://ow.ly/YPyK50UsEqM #B2BMarketing #TechMarketing #Hardware #TargetedMarketing #DigitalStrategy #ITDM #CIO

As organizations plan for 2025, the 2024 Cloud Computing Executive Study highlights two standout priorities for IT decision-makers: 🔐 Security First: Cloud security remains the top focus for organizations as they work to safeguard data and mitigate vulnerabilities. 🤖 AI Integration: Nearly two-thirds of ITDMs are leveraging AI-enabled cloud solutions, signaling the growing importance of aligning cloud strategies with AI advancements. How is your organization preparing to meet these demands in 2025? 📘 Dive deeper into these insights and prepare for the year ahead: https://ow.ly/f7Qw50UrNm7

🎥 Ready to make 2025 your year of unparalleled tech engagement? With over 900 events across 35 countries, IDG and Foundry events provide the largest tech event platform to connect with key decision-makers. Whether you’re looking to establish credibility, expand your audience, or amplify your brand’s message, there’s no better place to meet and engage the leaders shaping tomorrow’s technology landscape. As a sponsor, you’ll: 🔹 Build trust with tech buyers through direct interactions. 🔹 Leverage captivating content to engage your ideal audience. 🔹 Elevate your brand’s reach and visibility across the industry. Don’t just attend—lead the conversation. IDG events are where connections turn into partnerships and ideas become innovation. 🌐 Discover the opportunities waiting for you in 2025. Learn More 🗓️ https://ow.ly/S1Np50UqhU3 #TechEvents #B2BMarketing #FoundryEvents #InnovationLeadership #TechLeadership #B2B #CIO #EventMarketing

🔥 Ready for some quick wit and straight-to-the-point answers? This week we're back with another Rapid-Fire edition of the OTR podcast with Rick Currier and we're walking back to Episode 22 with Asher Mathew, Co Founder & CEO at Partnership Leaders. On this week’s Rapid Fire, find out why Asher's family roadtrips down the coast of California never have any of those unpleasant gas station fill ups. Tune in for some lighthearted fun and hear what is currently on Ahser's playlist. It might just surprise you! 😂🎙️ Catch the full OTR episode with Asher by clicking the link below: https://ow.ly/nqZu50UovVk #OTRPodcast #partnermarketing #contentmarketing #b2b #ThoughtLeadership #Storytelling #B2BMarketing

As the year starts to wind down, it’s time to focus on strategies that will set the stage for success in 2025. Foundry’s 2024 Cloud Computing Executive Study reveals critical insights that can help you refine your approach to cloud adoption and innovation. 💡 Key Insight: 72% of organizations view cloud as the backbone of their digital transformation efforts. Whether you’re focusing on enhancing scalability, performance, or security, aligning your strategy with this foundational technology is more important than ever. Stay ahead of evolving trends and discover what’s driving cloud decisions in businesses today. 📘 Explore the full study and equip yourself for the year ahead: https://ow.ly/ELJm50UoFTZ #b2bMarketing #TechBuyingProcess #CoudComputingStudy2024 #MarketingStrategy #2025Planning #b2b #CMO #CIO