Exit Five

There are now 3,000+ B2B marketing pros that have joined our community. Why join a paid community like this? Here are two reasons our staff copywriter (cough Dave Gerhardt) came up with that you can show your boss: 1) Tap Into The Wisdom of 3,000+ B2B Marketers The Exit Five community has become one of the top resources for B2B marketing pros looking for a sounding board outside of work. You can post questions, join discussions on topics covering everything from hiring to strategy to internal marketing, and get feedback on vendors and agencies. Exit Five can be your sounding board. A community of B2B marketers who have been there or are doing the same things you are. 2) It’s Like A Library Of B2B Marketing Questions & Answers If you have a question about B2B marketing, it’s probably already been asked in the Exit Five community. In addition to posting questions and joining in on discussions, you’ll be able to flip through over two years of group history to help you find answers about everything from ABM to MQLs to budgets to everyone’s favorite marketing memes. You can join today at exitfive dot com

If you could snap your fingers and fix one B2B issue, what would it be? - More leaders—CEOs, senior execs, up-and-coming voices—showing up and engaging on LinkedIn. - Ditching outdated playbooks and embracing new strategies that move us forward. - CEOs trusting and understanding marketing. - Teams being bolder and less afraid to try something new. Thanks for these accurate takes Devin Reed Chelsea Castle Brandon Redlinger 🌶️Mac Reddin 🦕 *** Which do you agree with most?

How did Clay grow their LinkedIn page from 8,000 to 40,000 followers in just 10 months? And how are they scaling top-of-funnel, creator-led marketing, and SEO so quickly? In this episode, Dave dives into Clay’s growth strategy with Bruno Estrella, Head of Growth Marketing at Clay. They also cover: - Building a creator-led marketing program that drives user-generated content and community involvement - Aligning marketing with product-led growth - Unique brand positioning and flexible use cases for both outbound and inbound Listen to the full episode anywhere you listen to podcasts, search Exit Five.

How has Exit Five helped YOU become a better B2B marketer? We hit the streets at Drive and asked our attendees how Exit Five is helping them level up👇 Devin Reed: for finding inspiration and peer validation. Kaylee Edmondson: for networking for solo marketer success. Ryan O'Hara: for motivation to create better content. Daniel Cmejla: for adopting a "legendary" marketing mindset. Jeff Porter: for networking with marketers, agencies, AND freelancers. Mac Reddin 🦕: for REAL, off-LinkedIn conversations. *** How is Exit Five helping YOU? Let us know in the comments👇

If you're not a subject matter expert, lean on your customers. Talk to them, understand their challenges, and let their stories shape your marketing. In this episode, Dave sits down with Kevin White, Head of Marketing at Common Room, to discuss how Kevin has helped teams capture and act on digital breadcrumbs to optimize their marketing and sales efforts. They also cover: - How to be a good marketer even when you're not the subject matter expert - Signal-based marketing and how it’s transforming the buyer’s journey by focusing on the right actions instead of just clicks - B2B influencer marketing plays that actually work Listen to the full episode anywhere you get your podcasts—just search Exit Five.

What are the best B2B businesses doing right with their websites? Dave and Natalie Marcotullio, Head of Growth and Operations at Navattic, teardown 5 different B2B websites in this Exit Five Live Session. They also cover: - Why accessible, usable, and transparent websites is important in improving the buyer experience - How to incorporate interactive demos to accelerate the sales cycle and increase conversion rates - Public pricing and how it affects buyer trust and decision-making in B2B sales Listen to the full episode anywhere you listen to podcasts, search Exit Five.

This September, we brought together 200 B2B marketers in Burlington, VT for our first-ever Drive—a two-day event packed with actionable insights, breakout sessions, and incredible networking opportunities (plus happy hours, Ben & Jerry's, and live music). The energy was unmatched and our attendees are still buzzing about it. "Drive is where B2B marketers in the trenches go to learn what's REALLY working in B2B marketing, from peers that are actually making it happen. " "Drive felt different from the very first moment. It was like the best version of school and summer camp combined." "Drive felt special. Important. Intoxicatingly real." Big thanks to the EventShark 🦈 team for capturing it. Here’s a glimpse of what went down 👇

Creative strategy is often one of the most under-invested areas in marketing. We spend so much time searching for growth hacks, but there's a real opportunity in standing out through visual identity, saying things in a unique way, and not looking like everyone else. It's not just a "nice to have"—it’s key to breaking through the noise in B2B. Listen to the full episode with Eli Rubel anywhere you listen to podcasts, search Exit Five.

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How can new community members get value almost instantly? Our Marketing Manager, Matt, talks about how we’re using AI to improve onboarding here at Exit Five. Listen to the full episode anywhere you get your podcasts—just search for Exit Five.