📣 Ready to level up? Join us at our upcoming U.S. #EffieBootcamp and receive a masterclass in Effie’s Framework for Marketing Effectiveness. Participants will hear from industry pros, apply learnings in real-time, and gain the skills to evaluate and create effective marketing. 🗓 Dates: October 8-11, 2024 📍 Location: New York City Register now: https://bit.ly/3XbNQIb #EffieAcademy 📹 credit: Bethany H., 2023 Bootcamp participant (thank you for capturing your experience, Bethany!)
Effie Worldwide
Advertising Services
New York, NY 19,507 followers
Leading, inspiring and championing the practice and practitioners of marketing effectiveness globally.
About us
Effie stands for marketing effectiveness, spotlighting ideas that work and serving as the forum for the global marketing industry. Through a network of 50+ partner organizations worldwide, Effie identifies, recognizes, and celebrates effective marketing programs and the teams who create them. Effie’s offerings include the Effie Index, a ranking of the most effective companies worldwide; the Effie Awards; the Effie Case Database, containing thousands of effective marketing case studies; pre-professional and professional educational programs, including the Effie Academy; and a variety of tools and resources to support marketers throughout their careers.
- Website
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http://www.effie.org/
External link for Effie Worldwide
- Industry
- Advertising Services
- Company size
- 11-50 employees
- Headquarters
- New York, NY
- Type
- Nonprofit
- Founded
- 1968
- Specialties
- marketing, advertising, communications, media, ROI, branding, creative, digital, awards, engagement, conferences, and professional development
Locations
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Primary
New York, NY 10016, US
Employees at Effie Worldwide
Updates
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Excited to be kicking off judging for the 2024 Global Multi-Region Effie Awards in London today. A very big thanks to Omnicom Media Group UK for hosting us, and to Andrew Gardner, Amy Wright, Shweta Harit, Neal Davies, Shaun Dix, Lucas Conte, Viktoria Williams, Alessandro Manfredi, Dagmara Gadomska, and Roisin Keown for their time, expertise, and the great discussion! #effies
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As Effie Awards US prepares to launch its 2025 competition (entry materials will be available September 5th), go Inside the Judges’ Room with members of the 2024 jury to hear about their #effieUS judging experience, get top tips for future entries, and find out what they believe distinguishes truly effective marketing: https://bit.ly/4gbYPst #effies
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The #EffieBootcamp offers a one-of-a-kind experience designed to equip future marketing leaders with the theories and practical application for effective marketing. Our next U.S. Bootcamp is approaching. Register now and come join us https://bit.ly/3XbNQIb. #effies #EffieAcademy 🗓️ Dates: October 8-11, 2024 📍 Location: New York City
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Effie Worldwide reposted this
La semana pasada realizamos la sesión de jurado presencial (2da ronda) de Effie Awards Latin America 2024 en el tradicional The Biltmore Hotel en Miami donde participaron más de 90 marketers y publicitarios de la región bajo la presidencia de Claudia Navarro, CMO, The Coca-Cola Company Latinoamérica. Gracias a todos los jurados y a los presidentes de salas Luciana Resende Lotze Fernando Fascioli Ricardo Arias-Nath horacio genolet Roberto Ramirez Laverde Juan Pablo Jurado Ana Paulina Velazquez Lizaola Francisco Samper por su compromiso y aporte para evaluar los casos más efectivos de la región. La ceremonia de entrega de premios se realizará el próximo 24 de octubre, en el marco del congreso +CTG, en Cartagena de Indias, Colombia. Jorge Raúl Martínez Moschini Alfonso Alcocer del Rio Gustavo Quiroga Salvador Camarena Mayra Contreras Ximena Tapias Delporte Juan Pablo Dubini Eugenia Denari Marta Garcia Alonso Andreza Graner Diego Medvedocky Luis Miguel Messianu Cristina Páez Javier Pejito Jorge Percovich ERH RAY SABRINA SALGADO Pablo Verdenelli Roy Zerpa Sandra Terranova Paola Hernandez Adriana Schütte Papon Ricciarelli Fernanda Vendramini Tedde Carlos Quintero Maria Florencia Bameule JUAN L. ISAZA Charly Maltagliatti Borja de la Plaza Lil Esteva
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"Honesty is crucial for a strong agency-client relationship,” says Tebogo Koena, Head of Strategy at NET#WORK BBDO and 2024 Effie Awards South Africa Judge. Read his #InOneSentence interview here https://bit.ly/4cIT7vx #effies
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Effie Worldwide reposted this
El juzgamiento se realizó en el Hotel Biltmore de Coral Gables, con la presidencia de Claudia Navarro, CMO de The Coca-Cola Company Latam. Se trató de la primera de las tres sesiones de segunda ronda. La entrega de premios será en Cartagena de Indias, Colombia, el 24 de octubre, dentro del marco del congreso +CTG2024, la Cumbre Latinoamericana de la Economía Creativa. En la nota, la lista completa de jurados. Luciana Resende Lotze Ana Paulina Velazquez Lizaola Juan Pablo Jurado horacio genolet Fernando Fascioli Ricardo Arias-Nath Geraldine Reami Ernest Riba Gonzalo Rinaudo Francisco Samper Fernando Sarni Joaquin Schamber Ximena Tapias Delporte Fernanda Vendramini Tedde Eric Tourtel Pablo Verdenelli Lupe Welsch Roy Zerpa Traci Alford Allison Knapp Womack Effie Worldwide Erica Stoppenbach Caitie Rowe Monika Deeran Stephanie Pulner
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Dashni Vilakazi, Managing Director of The MediaShop and 2024 Effie Awards South Africa judge, offers her top advice for marketers today. For more #InOneSentence and insights visit effie.org/insights #effies
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In our recent ‘Making Effectiveness Happen’ Report, we surveyed senior marketing leaders with proven track records for building cultures of #effectiveness. Among the themes explored, we looked at the cultural values that help set teams up for success. Effie Committee member and Ray Media Advisory’s Doug Ray shares his take below. For more insights and actionable guides for building an effectiveness culture, download the report here: https://lnkd.in/eJ8bvqZC
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#InOneSentence: Kyle Carson, Effie Awards South Africa Judge and Marketing Director at Tiger Brands, offers his perspective on achieving marketing effectiveness and shares advice for effective collaboration. Read his interview here: https://bit.ly/3AuvV6u #effies
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