We are beyond ecstatic to announce that you can now find SIMPLi Tri-Color Quinoa at a NAYA location near you! 🥳 After having launched our Kalamata olives with NAYA last month, this marks not one but two SIMPLi products that are now available across all of their locations! We are thrilled to be working with NAYA to help bring delicious, exciting meals with fresh, authentic ingredients to more people each day. In a world where we’re constantly on-the-go, fast casual restaurants like NAYA are making it easy for busy people like us to eat tasty meals with nutritious ingredients. We’re proud to offer high quality, single origin, and delicious ingredients to our partners at scale so customers can incorporate them in their daily routines. Find a NAYA near you and be sure to add an extra portion of SIMPLi tri-color quinoa AND kalamata olives to your bowl to help us celebrate! https://www.eatnaya.com/ #EatSIMPLi #NAYA #ProductLaunch #Quinoa #BigAnnouncement #PartnerSpotlight #Community #Connection #HealthyFood
SIMPLi
Food and Beverage Services
Baltimore, MD 6,422 followers
Ethical food sourcing for a better world
About us
SIMPLi is a leading regenerative food brand on a mission to connect people around the world through the joy of food. Founded in 2020, SIMPLi co-founders Sarela Herrada and Matt Cohen sought to bring the best single-origin ingredients from around the world directly to you in a way that equally benefits people, producers, and the planet. SIMPLi partners directly with farmers to source the finest ingredients and make them accessible to consumers nationwide in stores, restaurants, and online.
- Website
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http://eatsimpli.com
External link for SIMPLi
- Industry
- Food and Beverage Services
- Company size
- 11-50 employees
- Headquarters
- Baltimore, MD
- Type
- Privately Held
- Founded
- 2020
Locations
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Primary
Baltimore, MD 21202, US
Employees at SIMPLi
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Matthew Cohen
Co-Founder at SIMPLi - Transforming our food system that’s better for consumers, producers and the planet
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Bill Gwynn Jr
Director of Retail Sales at SIMPLi
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Sarela Herrada
Co-Founder at SIMPLi 🌱 Ethical food sourcing for a better world 🌱 Inc.'s Female Founders 250 list 🌱 Wharton MBA candidate
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Humberto Agurto Vidarte
Consultant in Corporate Finance and Valuation / Financial Planning Manager
Updates
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SIMPLi olive oils now available in Earth Fare locations across the Southern US! 🎉 Earlier this year, we launched our Tri-Color Quinoa, White Quinoa, Amaranth, Chickpeas, Gigante Beans, & Black Beans with Earth Fare, and we are thrilled to add our Extra Virgin Olive Oil and Olive Oil Blend to that lineup for a total of 9 SIMPLi products now available on shelves! At SIMPLi, we are passionate about making clean, nutrient-dense products more accessible and convenient to consumers, and are so excited to support Earth Fare and their commitment to provide high quality, nutritious products in their stores. As we continue to apply farmer’s market standards like freshness & transparency to our globally-sourced products, we are proud to work with retailers like Earth Fare who are also committed to creating a better future through food! Be sure to visit an Earth Fare near you and stock up on our high protein, high fiber, and delicious SIMPLi ingredients: https://www.earthfare.com/ #EatSIMPLi #EarthFare #RetailLaunch #ProductLaunch #OliveOils #EVOO #GreekOliveOil #RetailPartner #Community
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THE STORY OF SIMPLi PACKAGING ✨ 🫒 There’s a LOT that goes into product packaging design - from functionality to materials to storytelling, packaging plays a huge role in not only preserving and storing products, but also in conveying a brand’s story and mission. At SIMPLi, we are passionate about bringing global flavors directly to your table, honoring tradition and heritage, and educating others on the importance of knowing where your food comes from (and who helped grow that food, too!). Using packaging as a vessel to tell these stories while prioritizing more sustainable materials is a powerful tool of connection, communication, and change. From using eco-friendly materials to showcasing the beautiful landscapes where our ingredients hail from, we want our packaging to transport you around the world and bring authentic flavors and stories directly to your kitchen - all while being gentle on our planet, too. 🌎 Learn about the story behind our olive oil tins: https://lnkd.in/gAbFiBGw #EatSIMPLi #BehindTheScenes #Sustainability #BrandStory #SustainableProducts #SingleOrigin #RegenerativeAgriculture #SustainablePackaging #ProductPackaging #Design
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Help us bring the regenerative movement to SXSW 2025! ⬇️ Only a few days left to vote for our panel on women-led brands that are building a regenerative revolution! 🎉 SIMPLi co-founder Sarela Herrada, Lundberg Family Farms’ Brita Lundberg, and Patagonia Provisions’ Jen Berliner have partnered to share how their companies are setting the gold standard for farming, uplifting indigenous female farm communities in the global south, and disrupting the industry. With Esha Chhabra moderating this important conversation, we’re teaming up to connect with and inspire audiences and show them how we’re transforming our food system to be better for people, producers, and the planet! Please help us share this important conversation by VOTING UP for our #SXSW panel here, and sharing with your friends and family! Voting closes August 18th! https://lnkd.in/eNepes2B #EatSIMPLi #RegenerativeOrganic #RegenerativeOrganicAgriculture #Community #WomenLedBusiness #WomenOwnedBusiness #Panel #Events Regenerative Organic Alliance
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“We can’t speak about regenerative organic agriculture without speaking about Indigenous agriculture” - SIMPLi co-founder, Sarela Herrada 🌏 Today, on International Day of the World’s Indigenous Peoples, we honor and celebrate the contributions that Indigenous communities have had on agricultural practices for centuries. The farming communities that we work with around the world have a profound understanding of sustainable agriculture, preserving biodiversity, and respecting the earth, and it is a privilege to work alongside them every day, give voice to their work, and support them in joint efforts to build a healthier planet. Recently, our team traveled to Andahuaylas, Peru to visit one of our newest farming partners – a group of women passionate about agriculture and caring for the environment. These women came together to form the Warmi Co-Op to sustainably produce Andean beans and grains and showcase the important role that women play in agriculture. 🌾 Journey with us on our recent trip to Andahuaylas, Peru in our recent SIMPLi iNFORMED video to learn more about this incredible community and how they’re building a sustainable future, one grain at a time: https://lnkd.in/eNdCdpPd #EatSIMPLi #InternationalDayOfWorldIndigenousPeoples #Community #RegenerativeAgriculture #Farming #Partnerships #Sustainability Regenerative Organic Alliance
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The 2025 #SXSW Panel Picker is officially here - and we need YOUR help to ensure our panel on women-led brands that are building a regenerative revolution is selected! ⬇️ SIMPLi co-founder Sarela Herrada, Lundberg Family Farms’ Brita Lundberg, and Patagonia Provisions’ Jen Berliner are coming together to lead a discussion about how their companies are setting the gold standard for farming, uplifting indigenous female farm communities in the global south, and disrupting the industry. With Esha Chhabra, author of Working to Restore and Forbes regenerative columnist, moderating this important conversation, we’re teaming up to connect with and inspire audiences and show them how we’re transforming our food system to be better for people, producers, and the planet. Please help us share this important conversation by VOTING UP for our panel here, and sharing with your friends and family! https://lnkd.in/eNepes2B #EatSIMPLi #RegenerativeOrganic #RegenerativeOrganicAgriculture #Community #WomenLedBusiness #WomenOwnedBusiness #Panel #Events
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Did you catch SIMPLi on live TV?! 👀 🌟 📺 Earlier this week SIMPLi co-founder Sarela Herrada joined Lauren Shafer from Michele's Granola on WJZ | CBS News Baltimore to chat about our partnership and Limited Edition Strawberry & Red Quinoa Granola! From brainstorming to execution, this collaboration has been such a special experience for our team to be part of, and we are so happy to see and hear all the love and support that this product has received since its launch! Don’t forget to stock up on this much-loved granola while it’s still around and taste what all the hype is about! 🍓 https://lnkd.in/eXBehWbn Watch the full segment here: https://lnkd.in/eVS9xQFR #EatSIMPLi #MichelesGranola #NewsFeature #PR #PressFeature #PartnerSpotlight #WomenOwnedBusiness #Community
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SIMPLi spotted in Whole Foods Market 2023 Impact Report! 🌎 🎉 We are honored to be featured as a leading Regenerative Organic Certified® brand in Whole Foods Market’s 2023 Impact Report alongside so many other wonderful brands. Thank you to Spencer Taylor, JD for the feature, and thank you to the Whole Foods Market team for continuing to support and amplify the regenerative movement! 🌱 Check out the full report to see the impact that Whole Foods Market is achieving for our food systems: https://lnkd.in/gw5W7H89 #EatSIMPLi #ImpactReport #WholeFoodsMarket #RegenerativeAgriculture #ClimateAction #Sustainability #SoilHealth #SustainableSolutions #BuildingBetterFoodSystems #RetailSpotlight #BrandPartner #Community #SupplierHighlight Regenerative Organic Alliance
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“Pantry staples don’t get a lot of love. Grains, beans, spices, oils — these kitchen essentials are often relegated to the back of the shelf. But for Sarela Herrada they’re at the heart of a mission to support farming communities and make healthier, ethically sourced foods more widely available. With her husband, Matthew Cohen, Herrada founded SIMPLi, a regenerative organic food company that’s promoting nature-friendly farming practices and streamlining supply chains in favor of farmers’ bottom lines” We are so excited that SIMPLi co-founder Sarela Herrada had a chance to sit down with our friends at Conservation International to discuss how SIMPLi got its start and our commitment to supporting farmers and communities worldwide! 🎉 🌎 Thank you to team at CI Ventures for helping amplify our mission! Read the full interview here: https://lnkd.in/g3rWtiAS Learn more about Conservation International and the notable work they’re doing to prioritize conservation efforts and support companies like SIMPLi around the world: https://lnkd.in/d95fRi_Y #EatSIMPLi #ConservationInternational #Interview #Startup #WomenOwnedBusiness #ClimateAction #Conservation #ProtectOurPlanet #RegenerativeAgriculture #SoilHealth #SupportYourFarmers #Leadership #Sustainability #EnvironmentalHealth #ClimateSolutions Regenerative Organic Alliance
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NEW RETAIL LAUNCH ALERT! 🚨 🎉 We are so excited to announce that you can now find SIMPLi products across National Co+op Grocers (NCG) nationwide! 🌱 Representing over 150 food co-ops operating over 230 stores, National Co+op Grocers are locally member-owned, member-governed businesses that operate for the benefit of their members and shoppers. Why are co-ops so important? SIMPLi put, when you shop at a food co-op, your money stays in the community, with any profits shared with the members of the co-op. From unifying natural food co-ops, to advocating for their customers, to prioritizing natural and organic products, National Co+op Grocers is a shining example of what it means to connect with each other through the joy of nutritious, delicious food while supporting our local communities - and we are proud to now offer our products across their co-ops nationwide! Be sure to find us at your nearest co-op and taste the difference that makes a difference! 🌱https://lnkd.in/eKvcD_F5 Learn more about National Co+op Grocers and their work: https://www.ncg.coop/ #SIMPLi #NationalCoOpGrocers #Community #RetailLaunch #SustainableFood #EcoFriendly #HealthyLiving #Partnership #SupportYourCommunity #OrganicFood #RegenerativeAgriculture
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