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“Upskilling” is essential to thrive in an AI-empowered health insurance industry. As artificial intelligence (AI) takes on more responsibilities, it's raising the stakes for the professionals in the industry. That means it’s time to get serious about “upskilling” your workforce.    This week, I discuss how upskilling isn't just about learning to use AI, but rather understanding how AI changes everything from decision-making to customer interactions. If you're not investing in upskilling -- you're risking your future in an AI-powered world. Your competitors aren't standing still, and neither should you. https://lnkd.in/gTURvigi

Must read: The Impact of New Medicare Advantage Commission Regulations In this second and last post of our insurance regulation series, we're exploring the impact of new medicare advantage commission regulations. To make Medicare enrollment easier for seniors, the Centers for Medicare & Medicaid Services enacted new Medicare Advantage regulations that “improve access to care and address predatory marketing.” The regulations seek to reduce policy churn by eliminating administrative fees that carriers can pay to marketing agencies, brokers, and agents. We invite you to read more about these regulation changes in the attached link. If you missed part one of this series, we encourage you to learn about the impact of the new short-term medical insurance regulations linked below. The impact of new medicare advantage commission regulations: https://lnkd.in/es-T8QYq The Impact of new short-term medical insurance regulations: https://lnkd.in/erzrCPqK

Google's Artificial Intelligence-Powered Search is Changing the Game for Health Insurance Marketers. Wondering how this will affect your marketing strategy?   AI is creating exciting new opportunities for health insurance marketers to connect with consumers in meaningful ways, using content that perfectly aligns with AI-driven search.   In my latest post, I've outlined six best practices to help you rethink your approach to content creation, customer engagement, and search engine optimization (SEO). Enjoy! https://lnkd.in/gH3Xafzx

In the latest episode of our insurance innovation podcast, and second in a series focused on commissions, David Stephan, Director of Field Sales at Washington National Insurance Company, joins Alan Edgin to continue the discussion on "are commissions killing your organization?" Listen to this episode to learn about: ▪️ The overall importance of commissions and how to address legacy systems to keep agents and FMO partners happy ▪️ Building trust with distributors through commission data transparency ▪️ The need for automated commission processing to reduce human error ▪️ What the future of commissions might look like Access the full episode here: https://lnkd.in/g539j3Td Read the full article here: https://lnkd.in/gmmktbv6 Please don't forget to like, share, and subscribe!

Happy Friday! We wanted to thank everyone that came out to support the SELF-INSURANCE EDUCATIONAL FOUNDATION INC golf outing at Self-Insurance Institute of America, Inc.'s annual conference last week. We had a blast not only sponsoring the SIEF golf outing, but also getting to chat with you about our commission solutions. And a huge congratulations to the lucky winner of the $500 gift card, Paul Forte. If you did not have a chance to connect with our team, you can reach out to us through the below link, and we'd be happy to schedule time virtually. https://lnkd.in/epTTaFAh

In our latest post, we're covering the impact of the new Short-Term Medical (STM) insurance regulations. The new STM regulations have been introduced to strengthen the ACA marketplace, but like many new rulings, good intentions often have negative consequences. Agents could lose customers due to these changes, and will need to work harder to keep STM customers or find replacement policies. Carriers that provide support and ensure accurate commission management will likely gain agent loyalty. Now more than ever, collaboration between agents and carriers is imperative in navigate these changes. Read more within the link. https://lnkd.in/erzrCPqK

Artificial Intelligence in Health Insurance Enrollment - A Win for Members and Employees As I've shared before in my AI series, news and popular media are filled with countless examples of companies failing to properly implement artificial intelligence (AI). So this week, let's focus on a success story. Learn how a massive state marketplace was able to utilize machine learning by creating an AI-enabled assistant to handle a once manual and ineffective ACA member verification process. This implementation significantly increased their enrollment rate in a short span of time. https://lnkd.in/gkuGQ4na

High-quality data is challenging for carriers. Why? The number of players involved in health insurance distribution inherently makes the system complex, especially for data collection, analysis, and transparency between parties in the value chain. A lack of insight into agent data about consumer preferences and buying decisions means carriers are missing huge opportunities to create more tailored products and drive agent behavior. However, accurate, shared data often remains elusive for carriers.  Check out our third and final data series post (below) to learn more on the above: Why high-quality data is challenging for carriers https://lnkd.in/e2N85ai7 If you missed the first or second part of this series, you can access links to each post below: ▪ Why carriers should care about downline data: https://lnkd.in/e2N85ai7 ▪ Why data transparency is critical to retaining top-performing agents: https://lnkd.in/e2_shcf7

As the key golf outing sponsor this year, we hope to see you on the golf course at the Self-Insurance Institute of America, Inc. annual golf outing on Sunday, September 22nd, with proceeds benefitting the SELF-INSURANCE EDUCATIONAL FOUNDATION INC (SIEF). We're eager to discuss our commission solutions with you, so if you plan on attending, please learn more about our commission capabilities in the link below. We're happy to schedule any on-site or virtual meetings through the contact submission feature. https://lnkd.in/gN5ycTaa

You're Doing Artificial Intelligence Wrong - Go Small or Go Home! When implementing AI properly, it holds immense promise for revolutionizing the health insurance sector.   This week, I’m shedding light on actionable strategies that business leaders can use to boost the success rate of their AI initiatives. In my latest post linked below, You're Doing Artificial Intelligence Wrong - Go Small or Go Home, you'll discover how to precisely define the scope of your AI projects, identify key stakeholders for planning and testing, and understand the critical role of strategic partnerships. https://lnkd.in/gSDQXYNW If If you missed the first or second post in my preceding two-part series on why AI transformation efforts fail, I encourage you to review the below posts that discuss eight preventable errors to avoid your AI project falling flat. Why AI Transformations Fail (Part I): https://lnkd.in/gCW5JSRv Why AI Transformations Fail (Part II): https://lnkd.in/gzjjgw27