Digitas UK

Last week, our Head of Innovation, Charles C. took the stage at IAB's Gaming Upfronts in London to unpack the “why” behind gaming’s rise as a crucial channel for marketers, from authentic brand storytelling to creating immersive experiences that truly resonate.   Gaming is no longer just a pastime; it’s a thriving space where brands can forge real connections with younger audiences who are more dynamic and discerning than ever. In a world where attention is fleeting, the potential here isn’t just big - it’s transformative. This isn’t just about reaching players; it’s about speaking their language, understanding their culture, and connecting in ways that are not only meaningful but also memorable.   Hats off to Charles for leading the charge and giving us the lowdown on what’s next! 🚀 #IAB #GamingUpfronts #PowerofConnection #ImpactEveryday

It’s been a week since our first Client Summit, Impact is Our Output, and we’re still buzzing! 🚀 What an incredible day filled with inspiring conversations, innovative ideas, and meaningful connections. From Dame Stephanie Shirley’s powerful insights to the voices of the next generation and an inspiring conversation with astronaut Tim Peake, we learned that true impact starts with purpose, collaboration, and a commitment to embedding fresh perspectives in everything we do. 💡 Key Takeaways: - Inspiration fuels action. - Culture and commercial success are intertwined. - Leaders are lifelong learners. - Diverse perspectives spark innovation. - The next generation should be core to business strategy-from enabling diverse access to our industry to fuelling bold, impactful work. - The future is bold—and it's in capable hands! A massive thank you to everyone who joined us and contributed to the magic! We’re excited to keep this momentum going as we push boundaries and create meaningful change together. Stay tuned for more exciting events and initiatives! ✨ #ImpactIsOurOutput #DigitasUK #ClientSummit #PowerofConnection #Leadership

We’re still reminiscing about our first-ever Client Summit! ✨   To close out an incredible day, we had the honour of a keynote from none other than Tim Peake.   Tim isn’t just an astronaut – he’s a symbol of human potential. As the first British ESA astronaut on the International Space Station, his journey blends bravery, innovation, and endless curiosity. Tim’s keynote took us through the remarkable path of his career, highlighting the essential skills that shaped his success. While technical expertise is critical, it was the soft skills – teamwork, communication, and resilience – that truly paved the way.   His insights reminded us of what it means to push beyond limits and drive meaningful impact, and we wrapped up the session with an inspiring Q&A hosted by our CEO, Jennifer Berry.   It's fair to say the energy in the room was electric, and everyone left ready to channel that inspiration into real impact! 🦄 #DigitasClientSummit #ImpactIsOurOutput

Today marked a monumental first for us - our first ever Client Summit! 🚀   We’ve brought together our brilliant clients and partners for a dynamic day of collaboration, innovation, and bold conversations. From thought-provoking talks with Kelly Engstrom (EE), Matt Holt, and Carren O'Keefe on how driving cultural impact fuels commercial success, to an inspiring session with Dame Stephanie Shirley who shared how she transformed an entire industry.   We also explored how the voices of the next generation, amplified by Next Tech Girls and The Women's Association, are shaping the future, and we gained valuable insights on leadership from Jedda Donnelly PCC, FRSA. And let’s not forget the hackathon breakout session, where we rolled up our sleeves with clients to co-create some truly innovative solutions.   It’s been a whirlwind of ideas and energy, and we can’t wait to share more details of the day with you soon – stay tuned! 🌟 #PowerofConnection #ImpactEveryday #DigitasClientSummit

🌍 The rules of engagement have changed. Data's power in advertising is undeniable, but the game isn't just about collecting it. It's about earning it. As Leila Seith Hassan, our Chief Data Officer, just pointed out in The Drum, the key to unlocking true brand loyalty lies in the value exchange. Are we giving enough back to our consumers when we use their data? In a world where privacy is king, brands that thrive are the ones who master transparency, respect data, and give something meaningful in return. It’s time to recalibrate—offering real personalised experiences and making consumers feel valued. Because when they do, that loyalty? It sticks. Let’s be brave enough to ask the hard questions: Are we just taking, or are we truly giving? 🔗 Read the full article here: https://lnkd.in/ev7CZsp3 #DataDriven #BrandLoyalty #MarketingMatters #PowerofConnection #ImpactEveryday

🎉 Macmillan Coffee Morning Success! 🎉   A huge thank you to everyone who joined us for our Macmillan Coffee Morning. Together, we raised an incredible £417 for Macmillan Cancer Support! 🎗️   Whether you baked, donated, or simply joined us for a coffee and chat, your kindness is making a real difference for people facing cancer. Every contribution—big or small—truly counts, and we couldn’t be more grateful. 💚☕🍰   Here’s to more fundraising, connection, and community spirit in the future! 🙌   (And hats off to anyone who tackled Helga’s bake! 😉)   #MacmillanCoffeeMorning #CommunitySpirit #Fundraising #DigitasUK #ImpactEveryday

🌊📚 Sparking Creativity with Matt Holt! 🚀   Our Chief Strategy Officer, Matt Holt, knows the secret to fueling big ideas: a killer combo of epic reads and coastal runs. Inspired by the likes of Philip Pullman and Haruki Murakami, he taps into the power of literature and nature to supercharge his strategic thinking.   Want to know how these passions drive his approach to creativity? Dive in: https://lnkd.in/e--sCfZt   #DigitasUK #PowerofConnection #MattHolt #PowerOfConnection #ImpactEveryday #StrategyUnleashed

What a night at the DMA (Data & Marketing Association) UK Shortlist party! 🎉 500 entries, 200 brands, five days of rigorous judging, and one dazzling shortlist. And we made it! We’re thrilled to announce that our work with EE has been shortlisted 9 times across some of the most exciting categories: ✨ Customer Acquisition ✨ Creative Solution ✨ B2C ✨ Integrated ✨ 2x Utilities & Telecommunications ✨ Customer Journey ✨ Brand Experience ✨ Launch A massive shoutout to the brilliant minds behind these nominations – your creativity and drive made it happen! 🙌 Check out the full shortlist here: https://lnkd.in/eFhWP3qJ #DMAAwards #EE #PowerofConnection #CustomerExperience #DigitasUK #ImpactEveryday

This Women in Tech Week, we’re celebrating the incredible women who are pushing boundaries and shaping the future of the industry—starting with a huge shoutout to Dame Stephanie Shirley, a true pioneer whose trailblazing work in the 60s paved the way for so many.   At Digitas, we’re proud to carry on that legacy, supporting initiatives like Next Tech Girls, which inspires and empowers the next generation of women in tech. The future of tech is diverse, and we’re here to make sure it’s bright.   Let’s keep championing change, opening doors, and building an industry that welcomes everyone.   #WomenInTechWeek #NextTechGirls #PioneersInTech #InclusionMatters #DigitasUK #ImpactEveryday

🚀 We've been shortlisted for four projects, including our work with BT Group's EE, at the 2024 BIMA (British Interactive Media Association) Awards! 🎉 These nominations are more than a testament to our work—they’re a recognition of the incredible talent and vision of our team. From revolutionising AI to reshaping how brands connect with consumers, our projects represent the future of digital innovation and the transformative power of creativity. This is what happens when bold ideas meet extraordinary execution. A huge shoutout to the brilliant minds behind these groundbreaking projects—this recognition belongs to you. Congratulations to all the finalists who are raising the bar in our industry! Check out the full shortlist here: https://lnkd.in/eAiWnG9B #BIMAAwards #PowerofConnection #DigitalExcellence #DigitasUK #ImpactEveryday