Incoming: We now have over 25,000 users (digital marketers and agencies) on our platform! 🥳 A huge shoutout to all those who have supported #DelveAI over the years. We are indeed grateful to have amazing customers like you! Here's to a future of growing and advancing together!
Delve AI
Software Development
San Francisco, California 776 followers
Create AI-powered buyer personas for your business/clients and get actionable marketing ideas across all major channels.
About us
Operating at the intersection of marketing, analytics and applied AI, Delve AI's core technology leverages machine learning and AI techniques to summarize & humanize digital data, helping move from dimensions and metrics to people. Our products include: 1. Live Persona by Delve AI automatically extracts personas and journeys, segment-wise from web/mobile analytics data. It works on aggregated and anonymized analytics data from sources such as Google Analytics, adds industry specific insights, automatically segments users based on their behaviour, and leverages advances in machine learning to abstract personas for each segment. No more time-consuming manual analysis! Personas are auto-generated and kept all up to date. Gain clarity on your best-performing segment, refine your customer experiences and get targeting ideas to grow your business! 2. Social Persona by Delve AI creates social media personas and delivers high-quality market research from social media in minutes. All you have to do is to provide your social media handles and Delve AI will create personas of your social audiences automatically for you. Get rich insights for each of your social segments such as followers, mentioners and website visitors. 3. Competitor Persona by Delve AI creates competitor personas automatically. Specify one or more competitor domains and Competitor Persona by Delve AI will automatically generate persona(s) for those competitors. Analyze competitors and discover trends as they happen and uncover content, advertising and partnership opportunities with competitor intelligence! By combining unique attributes/behaviors of your best-performing segment with competitor insights, you can now keep and easily maintain a live, auto-updated version of your ideal customer profile (ICP).
- Website
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https://www.delve.ai
External link for Delve AI
- Industry
- Software Development
- Company size
- 2-10 employees
- Headquarters
- San Francisco, California
- Type
- Privately Held
- Founded
- 2019
- Specialties
- digital marketing, persona, artificial intelligence, machine learning, mobile marketing, user segmentation, SaaS, marketing, internet marketing, online marketing, web marketing, marketing automation, buyer persona, user persona, competitor analysis, competitor research, and competitor persona
Locations
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Primary
548 Market St
#49064
San Francisco, California 94104, US
Employees at Delve AI
Updates
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Jobs to Be Done is based on the idea that #customers want to complete a specific "job" when they buy a product. You know, the classic "people don’t want to buy a quarter-inch drill but a quarter-inch hole" argument. So, companies need to ✨figure out the job a buyer wants to get done✨ and then create solutions — not just features — that help them do exactly that! But how can #brands do this without losing the insights that personas provide? Find more at: https://lnkd.in/gH7eUQhq
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✨Jobs to Be Done✨ is gaining massive popularity with brands these days, and why not? It tells them the ultimate "job" #customers want to accomplish using their products or services. But should JTBD replace #personas? Or should both the frameworks be used in tandem to get a complete understanding of the customer 🤔 Read to find out: https://lnkd.in/gH7eUQhq
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Instead of people, #AI is now learning... from other AI machines 👀 We’ve reached a point where LLMs are using AI-generated data to train themselves. Why? Because they’ve run out of human data. Synthetic personas, created with advanced LLMs, can now ✨replace real-life people✨ in surveys and interviews. They can mimic, describe, and (sometimes) successfully predict buyer behavior. But are synthetic users really the future of consumer research? 🤔 Read more to find out: https://lnkd.in/ge3QbMqX
Are Synthetic Personas the New Normal of User Research?
delve.ai
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Influencers are grouped by follower count into nano, micro, macro, and mega #influencers. A nano influencer costs $20-$150 per post on TikTok, a mega influencer's post starts at $1,200 👀. So, what makes them different? Swipe through to find out👇
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Working with ✨influencers✨ helps you reach a big audience. But what's the point if their followers don't include your #targetmarket? With 64 million #influencers on Instagram, 5 million on YouTube, and over 100,000 on TikTok, how do you find the ones who can actually improve your bottom line? Our latest post lists out the best ways to find influencers for your brand online: https://lnkd.in/gNJ4kC79
How to Find Influencers to Promote Your Brand
delve.ai
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Congratulations on surviving 1 year of coding at Delve AI, Aditya 🙌 You've earned your share of digital bruises from wrestling with uncooperative code and leveled up with aplomb! One year down, many more to go 💙 Aditya Singh | Delve AI
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We got our new G2 badges! Delve AI is a ✨High Performer✨ in the Grid® Report for Digital Analytics yet again. We’re honored to be named a Momentum Leader and one of the 'Easiest to Do Business With' brands this fall! A big shoutout to each one of our 25,000+ users for their love and support 💙 #g2 #g2report #fall2024 #highperformer #momentumleader
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Delve AI reposted this
It was great to meet and chat with Delve AI customers Tracy Graziani and Lou Graziani at #SparkTogether event today. We were happy to share about our latest HubSpot integration to these HubSpot partners. Today’s SparkToro event was indeed one of a kind, with excellent speakers, great storytelling and strong sense of community. Well done, Amanda Natividad, Rand Fishkin and Casey Henry!