Is your brand imagery relatable to your audience? Consider this example: While this stock photo is visually appealing, the model's polished look and luxury vehicle might not resonate with all target markets. Sometimes, marketers choose photos that clash with their audience’s... 💡 Demographics 💡 Attitudes 💡 Environment 💡 Experiences Imagery resonates when your audience members can see themselves reflected in your photos. Have you ever seen advertising that shows people who feel unrelatable? Comment below. #Branding #StockPhotography #Marketing #MarketingTips
About us
Can a marketing agency empower smart, passionate women to do exceptional work in an environment of flexibility and mutual trust? The answer to that question is yes. The proof is Creative Noggin. Creative Noggin is an award-winning marketing agency founded in 2001 that specializes in building, stewarding, and marketing evocative brands for clients throughout the United States. Our main offices are in Northern California and Central Texas, but our marketing reach is local, regional, national, and global. As a truly full-service agency, our seasoned team supports our clientele with marketing research, strategy, branding, creative design, content marketing, SEO, digital marketing, media planning/buying, public relations, and more. We’re proud to be our clients’ trusted partner for authentic marketing that drives real results.
- Website
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http://www.creativenoggin.com
External link for Creative Noggin
- Industry
- Advertising Services
- Company size
- 11-50 employees
- Headquarters
- San Antonio, Texas
- Type
- Privately Held
- Founded
- 2001
- Specialties
- Marketing, Advertising, Branding, Public Relations, Integrated Marketing, Digital Marketing, and Media Planning and Buying
Locations
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Primary
San Antonio, Texas 78230, US
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1610 R St
Suite 300 - #3007
Sacramento, CA 95811, US
Employees at Creative Noggin
Updates
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How can you make the most of a limited marketing budget? Find out in our CEO Tracy Marlowe's latest blog post. #Nonprofit #NonprofitMarketing #Marketing #NotForProfit #MarketingTips
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Please join us in welcoming our new Executive Assistant, Candace Anderson, CGMP! Candace brings a wealth of experience in project coordination, management, event planning and more. We’re thrilled to have her on board!
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So, you're thinking about rebranding. But should you? Before you invest money or time into a rebrand, check for these 5 signs that it's time to rebrand. #Branding #Rebranding #BrandDevelopment #Marketing #MarketingTips
5 Signs That It's Time for a Rebrand - Creative Noggin
https://www.creativenoggin.com
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Happy "Annie-versary" to our Brand Strategist, Annie Amies!
As a Brand Strategist, I collaborate with clients to develop and implement tailored marketing, advertising, and branding strategies that drive brand growth and engagement.
August 22, 2022 - August 22, 2024 🎉 Celebrating 2 amazing years at Creative Noggin! 🎉 It's been an incredible journey working with such a talented and passionate team at a woman-owned and operated agency that’s dedicated to empowering women in the workplace. I’m proud to have collaborated with clients like Premier, Professional BusinessWomen of California (PBWC), Citadel Roofing & Solar, Agency on Aging Area 4, TXdocs, Cameron-Brooks, Inc. + more, helping to bring their visions to life. Creative Noggin isn’t just about delivering exceptional work; it’s about fostering a supportive environment where women thrive and ideas flourish. I'm grateful to be part of a company that aligns so closely with my values and empowers me to do my best work every day. I am able to build close relationships with my team and the clients I work with, which is invaluable to me as an employee. Here’s to many more years of creativity, collaboration, and empowerment! 🚀 #WorkAnniversary #EmpowerWomen #CreativeNoggin #Marketing #ClientSuccess #WomenInBusiness
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Creative Noggin reposted this
Did you know that one population is responsible for 85% of purchasing decisions in the U.S.? Can you guess who? It's Women. That's right. Women control over $30 trillion in global consumer spending. Is your company doing all the right things to attract, engage and retain this influential group? Even more important, are you certain your marketing isn't potentially alienating them? Find out by reading my recent article for Entrepreneur Magazine with tips for marketing to this often-underestimated audience. #WomensEqualityDay #MarketingToWomen #Entrepreneur #Sheconomy #Marketing
Why Women Are the Key Drivers of Economic Growth | Entrepreneur
entrepreneur.com
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Here's a behind-the-scenes glimpse into our latest branding photoshoot. Nicole, our Creative Services Director, is always willing to go the extra mile for our clients—including learning to drive this interesting vehicle!
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Many organizations have limited budgets, especially nonprofits. Do they still market themselves? ABSOLUTELY. But they need expert guidance to help them: ✔️ Direct their budget to efficient and hyper-targeted tactics ✔️ Leverage strategic messaging that will drive the highest engagement You CAN thrive with the help of strategic marketing, even on a limited budget. Reach out to us if you need help. 👋 #Nonprofit #NonprofitMarketing #Marketing #Advertising #Branding
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Can you guess any of the top 5 most trusted brands in the U.S.?
I recently stumbled across a ranking of the most trusted brands in the U.S. Even as someone in the marketing and branding industry, some of these surprised me. Can you guess some of the top 5? 🤔 Here they are... 1. Band-Aid 2. UPS 3. Google 4. Lysol 5. Dove Did you guess any correctly? Source: Morning Consult's 2024 Most Trusted Brands Report #Branding #Brands #Marketing #MorningConsult
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It's not unusual for our clients to tell us that their audience demographic is 50/50 men/women. But research often reveals that the percentage of women influencing decision making is MUCH higher. Did you know that 85% of purchase decisions are influenced or made by women? Don't underestimate the impact of women consumers and decisionmakers. The marketing that works best for men doesn't always resonate the same for women. Looking to attract and retain women customers? Our team members know women, market to women, and are women themselves. Learn more and get in touch: https://hubs.la/Q02CRQGG0 #Women #Marketing #MarketingToWomen #MarketingStats #MarketingTips