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It's out! 🤖 Part 2 of David Snyder's Cyborg Content series jumps into the "how" -- to focus on the research and planning phases. These first few steps in the process are the most important, as your work here will ensure quality content outputs. Without proper cyborg content strategy research and planning, your end product risks inconsistency in voice, tone, factual accuracy, and formatting. Read the guide to learn how you can combat this and utilize AI tools for research & planning without compromising on the human element. ✍️ #ContentMarketing #DigitalMarketing #Technology

During our webinar last week, David Snyder discussed how to create and use purpose-driven content to attract and convert leads on your site. If you weren't able to join, you'll want to catch the replay. 👉 https://lnkd.in/gZwMFEd6 #ContentMarketing #Webinars #LeadGenStrategy

Keyword research is a different animal on mobile vs desktop, with multiple query formats people can use to search. 📲 If you’re doing your research on the go, test out these query types to gather more insights about the keywords and phrases your target audience is looking for: 🔍 Voice-activated searches 🔍 Typed searches 🔍 Local searches 🔍 Informational searches 🔍 Typos in keywords 🔍 Typo-free 🔍 Image-based searches Accounting for different query types for mobile search in your strategy can ensure you’re targeting multiple user intents with your content. For more on streamlining mobile keyword research, check out our Knowledge Base: https://lnkd.in/e3XzTKPP

📣We’re going live in ONE HOUR! And if you haven’t registered for your spot, be sure to do it now. During this live event, you’ll learn the secret to developing and using purpose-driven content that will go further to support your lead gen and get more results for your brand. Join our CEO David Snyder as he discusses-- + How to identify your audience's needs to create compelling content. + What lead magnets to use and how to create them effectively. + How to leverage micro-content across platforms to maximize your brand's impact. You’ll also get access to the replay to refer back to any time you want. Register now: https://lnkd.in/eZ52UX78

Is your lead gen strategy missing something? 🤔 Discover the art of generating, nurturing, and converting your leads with purpose-driven content during our webinar TOMORROW at 1 PM EST | 12 PM CST. Seats are limited, so grab a spot now! https://lnkd.in/eZ52UX78 #ContentMarketing #webinars #LeadGeneration

What's cyborg content? 🤖 and what are the benefits of it in a marketing strategy? CEO David Snyder delves into this very topic in his newest series, with an introduction to the cyborg content strategy and how to leverage this approach to content marketing.

What kind of lead magnets are you using to communicate with your target audience? 👀 There are plenty to test, but you can't build lasting customer connections without engagement. With dynamic forms of lead generation, you're able to collect more detailed customer data and move leads through your sales funnel more effectively. If you haven't yet, get your copy of our free guide on streamlining and improving your marketing approaches — including lead gen — with HubSpot. https://lnkd.in/eGSMbqB7

We're only ONE WEEK away from our upcoming webinar with our CEO, David Snyder. Join us next Wednesday, February 21 at 1 PM EST, where you'll get tips and actionable insights into personalizing campaigns, driving more traffic to your site, and generating more leads for your business with purpose-driven content. Get the highlights here: 👉 https://lnkd.in/eX2huxuW

Don’t forget to grab a copy of our latest eBook if you haven’t yet. 👉 Discover how to use HubSpot’s tools to power your content marketing efforts and improve the way your team manages the campaign process. 🔹 Learn the ins and outs of launching and managing your brand's blog inside the HubSpot CMS. 🔹 Master the art of creating captivating lead magnets and landing pages right in HubSpot. 🔹 Elevate your email marketing by crafting engaging newsletters with the free HubSpot newsletter builder. 🔹 Gain valuable insights into tracking your content and analytics with HubSpot's reporting tools. Download the free guide– https://lnkd.in/eGSMbqB7

Don't forget to mark your calendars for our upcoming webinar in TWO WEEKS! 📆 Join us on February 21 at 1 PM EST for a deep dive into nurturing leads with purpose-driven content. #ContentMarketing #LeadGen #Webinars https://buff.ly/3SPda3x