Coming next month! Agility: Designing Healthcare in Pursuit of Hope will ideate on what is next for healthcare marketing, with a focus on the patient audience. #CMIAgility The September 9th event in Philadelphia will feature headliner Katie Couric, award-winning journalist, author, and health advocate, along with many inspiring experts and CMI Media Group and Compas executives including; Kelly Cervantes; Reggie Butler, Performance Paradigm LLC; Kimberly Davis, National Hockey League (NHL); Daniel Nadler, OpenEvidence; Ozgun (Oz) Demir, Genentech; Amanda Richman, Microsoft; Brian Herbst, NASCAR; Justin Freid, CMI Media Group; Julie Hurvitz Aliaga, CMI Media Group; Mark Pappas, CMI Media Group; Dr. Susan Dorfman, CMI Media Group; and James Woodland, Compas
CMI Media Group
Advertising Services
Philadelphia, PA 17,904 followers
Realizing Healthcare's Possibilities
About us
CMI Media Group, a WPP company, is a full-service media agency focused solely on health, wellness, and pharmaceutical marketing. CMI Media Group’s core offerings include Audience Strategy, Planning, Development, and Insights; Data and Analytics; Buying and Investment; and Direct Response and Customer Experience. As the leading media resource for the world’s top healthcare companies, CMI Media Group brings together leading technology, data, and talent to deliver seamless capabilities for clients. CMI Media Group has seven office locations across the US. To apply for a position within our teams visit https://www.cmimediagroup.com/careers
- Website
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http://www.cmimediagroup.com/
External link for CMI Media Group
- Industry
- Advertising Services
- Company size
- 1,001-5,000 employees
- Headquarters
- Philadelphia, PA
- Type
- Privately Held
- Founded
- 1989
- Specialties
- Media Planning, Media Buying, Innovation, Customer Insights, Technology, search engine marketing, search engine optimization, social media, data analytics, machine learning, audience analysis, HCP marketing, patient marketing, and DTP marketing
Locations
Employees at CMI Media Group
Updates
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Next week is #DPEAST and we have 3 executives taking the stage; 🎇 Clifton Covey, SVP, Group Director, Digital Activation, alongside PulsePoint, Bristol Myers Squibb, Medscape, and Klick Media 🎇 Justin Freid, Chief Media and Innovation Officer, alongside IQVIA, AstraZeneca, and Bayer Healthcare 🎇 Mark Pappas, EVP, Innovation, alongside PulsePoint, Genentech, National Hockey League (NHL), and NASCAR View the full Digital Pharma Series agenda and additional information here: https://lnkd.in/euqPFYPC. We look forward to seeing you in Philadelphia!
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Are you looking? We are hiring! Realize your professional possibilities with CMI Media Group and apply today: https://lnkd.in/dUTFMVT
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CMI Media Group reposted this
🗓 ‘Measuring Media’s Success for Pharma Brands in International Markets’ Join this exclusive event, hosted by solli in collaboration with CMI Media Group, where a select group of senior leaders will tackle the most pressing challenges in measuring media success for pharma brands in international markets. ✉ This free invitation-only event will explore the complexities of media measurement, from navigating diverse regulatory landscapes to accurately capturing ROI across regions. 📅 Date: 16th October 2024 🕒 Time: 10:00 AM 📍 Location: London, UK REGISTER NOW -> https://lnkd.in/ev2DrSVw
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CMI Media Group reposted this
Our kids and family issue is here! Flip Book https://lnkd.in/e2Q9xX9s PDF https://lnkd.in/eSdhW2W2 Brandon Buttrey (Underscore Marketing) hits the road with his family, trying his hand at RVing. Christine Mormile (CMI Media Group) is sharing lessons learned at home that carry over to work as she navigates raising her young family. Charles Hyde (GRAIL ) tells of the happy place he and his wife have discovered – a little out of the way, but worth it. Diana Di Gioia (Compas ) gives us a glimpse of her honeymoon – a once-in-a-lifetime Alaskan cruise. Kim Kleinberg ( The Wachli Tauber Group) is delighted to find her daughter Emma Klein isn’t just making music the family loves, she’s making a big splash throughout the music industry. Kathy Magnuson (Executive Leadership Consultant) tells the remarkable story of how our lives crossed in China when we were adopting our second babies and how those grown babies’ lives have crossed again. Mario Nacinovich (Thea Pharma US.) is starting a new adventure – writing children’s books to impart lessons on things like friendship, loyalty, and entrepreneurship. Find out what Tara Kaufman (Healio Strategic Solutions) did to express her appreciation for the dedication and devotion of teachers and staff at her daughter’s school. Jon Nelson (Mental Illness Patient Activist) discovers he’s no exception when it comes to our kids saying “the darndest things.” Kenny Watkins (American Journal of Endocannabinoid Medicine ) gives us a beautiful and personal remembrance of his father, beloved industry veteran Ken Watkins, Sr. And thanks to Marc DiBartolomeo (PRI /Haymarket Media Group) for opening up his life in this month’s inspiring Personal Exchange.
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CMI Media Group reposted this
DPE Update: Join our panel, "From Data to Action: Utilizing HCP Insights to Shape Marketing Strategies," with Keith Matt (PulsePoint), Ray Rosti (Klick), Dan Johnson (Medscape), Nadia Khatri, (Bristol Myers Squibb) and Clifton Covey (CMI Media Group). They’ll cover key advancements in HCP data, identity management, and real-time insights. Don’t miss this opportunity to see how these developments can enhance your marketing strategies: https://lnkd.in/ewZdYGRu #DPE2024 #HealthcareMarketing #AdvertisingandMarketing #HealthTech
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We just got Certified by Great Place To Work! #GPTWcertified 92% of our employees said that when they joined the company, they were made to feel welcome and we'd like to thank our CREW (Colleagues Rallying for an Exceptional Welcome) for making that happen. CREW focuses on building a sense of inclusivity and belonging with our new and existing employees for greater retention and living our "We Are Family" values. Check out our Great Place to Work profile here: https://lnkd.in/eKq3trHF
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A recent study indicates that people who are video switching become even more bored than those who stick with the same video. This MediaPost article features a response from the CMI video investment team, which counsels brands to decrease the chance of video switching by ensuring videos are interesting and tied to emotion within the first moments to best engage viewers. https://lnkd.in/e_xb5ajY
Fast-Forward To Boredom: How Can Advertisers Circumvent Video Switching?
mediapost.com
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On September 12th, Kristofer Doerfler will be speaking at the I-COM Attention Forum. The event will look into parsing out the evolving landscapes to provide practical and accessible strategies to adopt attention as a common metric. Register today! https://lnkd.in/erniH5eF
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