The election is looming, and the federal focus on pricing has picked up! These are just a couple of the storylines consumer trends expert Phil Lempert highlights in his exclusive fourth quarter retailer and supplier preview for the CMA. Read the full blog now! https://bit.ly/3WYjmYI #CatMan #Election #PriceIncrease #Consumer #Trends
Category Management Association
Manufacturing
Chicago, Illinois 21,091 followers
Professional Association helping members drive meaningful category and brand growth by building shopper satisfaction.
About us
The Category Management Association's (CMA) mission is “advancing professional standards.” It is the global category management community that enables professionals to connect with peers around the world and further their careers with the latest in best practices and certification. It is the only organization certifying companies and category management professionals according to recognized industry standards. The Association encompasses a broad range of strategic insights and planning functions including: Category Management, Consumer Insights, In-Store Execution, Merchandising, Space Management, Shopper Insights & Shopper Marketing, Trade Promotion, and Pricing. We serve as an unbiased central source for industry information and is unparalleled in its sole focus on category management. “Our only vested interest is in our members. We invite you to join and encourage your participation — it’s your association. ______________________________________________________________
- Website
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http://www.catman.global
External link for Category Management Association
- Industry
- Manufacturing
- Company size
- 11-50 employees
- Headquarters
- Chicago, Illinois
- Type
- Privately Held
- Founded
- 2005
- Specialties
- Category Management, Shopper Insights, Category Management Certification, Planogram and Space Management, and In-Store Execution & Merchandising
Locations
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Primary
20 S Clark St
2305
Chicago, Illinois 60603, US
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7900 Xerxes Ave South
Bloomington, MN 55431, US
Employees at Category Management Association
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Dr. Robert Paul Jones
Department Chair, Hospitality and Retail Management | President, American Collegiate Retailing Association
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Chryssa Asmatzi , (she / her / hers) Fellow CIM, MBA, MSc
CMA - Board Advisor at Category Management Association
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James Jackson
Strategic Sales Lead / Category Management Expert
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Neil Duthie
Senior Director Category Strategy & Insights at Mars
Updates
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🚨🚨Holiday Shopping Already??? Don’t look now, but the holiday season is nearing fast. For retailers and suppliers, the coming months are all about carrying out their plans to perfection. This deep dive from the CMA details the tactical and strategic steps to take now for holiday success. Read our latest blog now! https://bit.ly/3Xo0h3V ##CatMan #Holidays #Strategy #CPG #Retailers
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Category management is limping through the challenges of continually shifting customer behavior, the need for increased localization and ongoing talent shortages. Blue Yonder is investing in the next generation of category management tools that will reshape workflows and change the way decisions are made. Join our panel of experts for an update on progress so far and a prelude into the shape of things to come. Save the date! All new webinar September 18th at 11am! https://bit.ly/4cJtLxt #CatMan $Webinar #CustomerBehavior #Trends #Shortages #Workflows
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Listen to this weeks latest episode of ARCast with our very own James Jackson! This time he is joined by Shiraz Ritwik, Head of Financial Services, CPG & Hospitality, Go-to-Market and Client Solutions at LatentView Analytics! We have moved beyond the era of pulling one lever and solving all your problems. The business is more challenging and the shopper landscape is exponentially complex, so we need to think and act differently. Shiraz helps us uncover some current and future solutions to start our journey. Listen to the latest episode now! https://apple.co/4g5kCSB #CatMan #Podcast #CPG #ShopperJourney #Solutions #ARCast
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Grocery shopping is changing, and so too are the factors driving shoppers to choose click-and-collect, delivery services, or brick-and-mortar trips. In this guest blog, 84.51˚’s Dan Brach looks at the new “omni-normal” and what it means for retailers and suppliers. Check out the full blog here! https://bit.ly/3ACcHMC #CatMan #GuestBlog #Retailers #Suppliers #CPG
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Exciting Announcement! Chris Conroy Joins the Association of Retail and Consumer Professionals. Join us in welcoming long-time Kraft Heinz executive Chris Conroy as ARC’s new VP of Content & Community Engagement! In this Q&A, learn about Chris’s vision for ARC’s content and thought leadership, his plans for building the Space Planning community, his role as one of the ARC Advisors, and his thoughts on being an ambassador for our organization and the Category Management, Shopper Insights, and Space Planning industries. Check out the full Q&A now! https://bit.ly/3AOrEuQ #CatMan #QandA #EmployeeSpotlight #ContentandEngagement #ShopperInsights
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OPEN!!!!! Networking & Connection: Thursday nights are best for a little retail community networking and cocktails! Join us and many of your industry peers for a fun evening of catching up, making new introductions and building your network. Sign up for one or all of these super fun connecting events. Learn more and attend: Mix & Mingle – By the Association of Retail and Consumer Professionals (ARC) (arcmixandmingle.com) #retailevents #personaldevelopment #dontmissout #mixandmingle
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Frustrated by mass-market campaign mediocrity and a lack of measurable performance? Artificial Intelligence (AI) and Machine Learning (ML) are creating breakthrough efficiencies and revolutionizing the ways CPG marketers target shoppers and measure performance! Catalina experts Ronald Menich, VP, Advanced Analytics and Data Science, and Adam Van Beck, Senior VP, CPG Omnichannel Solutions, will share strategies that harness the power of AI/ML data and seamlessly connect across every touchpoint of the customer journey. Join us September 20th at 11am! https://bit.ly/46VL9Of #CatMan #Webinar #AI #ML #CPG #Performance #Optimization
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⭐ In Case You Missed It: The Power of our Data Scientists and AI Engineers bring you this groundbreaking study, A collaboration study between ARC and XGS.ai. With insights into over 10,000 retail and consumer professional’s education and careers, learn how Category Management is proven to serve as a versatile career hub. Gain data-driven insight into the common transitions between roles, company types, this white paper offers valuable guidance for both individual career growth and organizational leadership development. Check out findings in the blog here! https://bit.ly/3WKutWo Members can access the full research study and findings NOW In our resource library! https://bit.ly/4fgTNdQ Not a member yet? Check here for how to get started! https://bit.ly/49llL4J #CatMan #Strategic #CareerPlanning #MemberResource #Career