BSH Home Appliances Corporation - North America

At BSH, we believe that exceptional quality, performance, and stunning design go hand in hand. Meet Robert Sachon, our Head of Design at Bosch Home Appliances, who’s weaving inspiration into every product. 🛠️✨ “Every design starts with understanding the consumer. We want to understand their needs and desires so we can create a user experience in our products that is both suitable and reliable for them. Through detailed segmentation and research, we know that people who buy Bosch appliances value high quality and durability in home appliances. This brand promise must be reflected in the design as well, which we achieve through a cohesive design language across more than 100 product concepts. Since all the products are so different, we base our design language on key elements that re-appear throughout the portfolio. For instance, the Bosch control ring is an iconic brand element that has been refined and further developed further over generations. It appears in washing machines just as it does in ovens, and sometimes customers specifically look for those elements because it gives them confidence when using new appliances.” Stay tuned as we continue to shape the future of appliance design! 🏡💡 #EmployeeSpotlight #InnovationInEveryDetail #HomeAppliances #TeamBSH

Bosch Home Appliances participated in the St. Jude Walk/Run fundraiser earlier this week. The St. Jude Walk/Run is an inspiring, family-friendly event that unites people across the nation behind the lifesaving mission of St. Jude: Finding cures. Saving children.® Bosch Home Appliances participated in the walk/run as a team of 87 people and raised over $10,000 for the cause. Go Team! #BoschHomeAppliances #BSHTeam

The Bosch Community Fund, the corporate foundation for Bosch in North America, awards up to $8 million annually in grants across 39 Bosch site communities. The Bosch Community Fund focused areas and intended areas of outcome include STEM education, environmental sustainability, eco + STEM, and disaster relief. For over 12 years, the Bosch Community Fund has brought community partners together to connect, communicate, and collaborate. Since 2017, the Bosch Community Fund has granted $391,831 to schools and nonprofits in the La Follette community. #BoschCommunityFund #BSHTeam

🌟 We are excited to introduce our new CFO, Dr. Thorsten Luecke! 🌟  Take a look at his personal introduction in this rapid-fire question round as we welcome him to #TeamBSH. With an impressive 20 years of experience within the Bosch Group, he’s had roles in the automotive electronics sector, logistics, controlling, finance, and even as a plant manager commuting between Mexico, the US. Join us in giving a warm welcome to Thorsten as he takes on this new role with #TeamBSH. We are excited to have him on board and look forward to the valuable contributions he will bring to our organization. 🎉👏 

We're thrilled to share that BSH Home Appliances has been featured in The Wall Street Journal. The article, “How Do You Get That Stain Out? It Depends on Where You Live,” delves into how appliance makers are crafting solutions tailored to regional needs. At BSH, we’re passionate about innovating based on what our customers truly need. As our marketing manager Hal Strong puts it, understanding regional preferences is key. “Whether it’s tackling chocolate stains in Europe or offering quick wash cycles in the U.S., our research-driven approach ensures that Bosch washers are tailored to address specific concerns.” Curious about how we’re making waves in the world of home appliances? Dive into the full article here: https://on.wsj.com/3Zslyus #BSHHomeAppliances #CustomerFirst #GlobalSolutions #ProductDevelopment

We are delighted to welcome Michael Georg Rosenbauer as our new Chief Operating Officer for Region North America. With a career dedicated to BSH, Michael brings a wealth of experience, knowledge, and a strong global network to our operations in the U.S. and Mexico. Michael will be based in Irvine, California to ensure optimal collaboration with our leadership team. In addition, Michael will be traveling regularly to our operating areas to provide effective support to our colleagues in the U.S. and Mexico. Please join us in welcoming Michael to #TeamBSH!

Thermador, the iconic American luxury home appliance brand, introduced a new generation of cooling technology to its Freedom® Collection earlier this year with the built-in Bottom Freezer Refrigeration. Designed to keep food fresh for longer, the new portfolio is packed with Thermador-exclusive features, including ThermaFlex™ Drawers and ThermaFresh® Pro Drawers, and even interior cameras. "The introduction of the New Thermador Bottom-Freezer Collection marks a pivotal expansion within our Freedom portfolio," said Beatriz Sandoval, Thermador Head of Marketing. "This offering is meticulously tailored to align with the discerning requirements of Thermador consumers. It fulfills a demand for a unified configuration solution while showing our commitment to integrating proprietary cooling advancements, exclusive functionalities, and contemporary aesthetics in our products.” For more information about the new Thermador refrigeration or to find the nearest retailer, visit the Thermador website at the link below. https://bit.ly/4cTd6aP

BSH, New Bern, North Carolina is proud to extend our congratulations to the class of 2027 BSH Mechatronics Technician Apprentices! Ethan Mathiot, LoriBeth Dunn, Lucas Bailey, Landon Collier and Leo Esteves have all been selected through a rigorous process. The BSH Mechatronics Technician Apprenticeship Program is a registered 3.5 year apprenticeship program that has a structured training model, which prepares individuals for occupations in skilled trades and crafts. The program combines on-the-job training with classroom related instruction under the supervision of an instructor experienced in the field. Upon successful completion of the program a Journeyman Card is issued to the graduate. In the photo from left to right: Ethan Mathiot, LoriBeth Dunn, Lucas Bailey, Landon Collier, Leo Esteves and Ronnie Weems (Supervisor). #CravenCommunityCollege #BSH

BSH Product Training Specialist Joann Santavicca admits she actually doesn’t like the word “training.” In her eyes, what she does is engage, entertain and involve appliance dealers and managers in building excitement around product launches. Santavicca recently put this philosophy to work alongside one of the country’s largest appliance retailers – Abt – to promote the launch of Thermador’s 48-inch built-in refrigerators through information sessions and participation in in-person dealer events. Santavicca presents product innovations through relatable, real-life situations and by asking salespeople what stands out to them about a new product, and then supplying information based on their specific responses. #Thermador #BSH

Bosch’s new collection of countertop espresso machines launched with several models, providing coffee lovers with options at multiple price points. Available now in the 300 and 800 Series, Bosch espresso machines bring convenience, quality, and variety straight to kitchen counters.  In fact, the 800 Series VeroCafe offer the widest variety* of 35+ beverage options, including Cold Brew. “We saw a great opportunity to bring our espresso machines to the countertop space with the launch of Bosch’s fully automatic espresso machines,” said Hannah Kühner, Head of Consumer Products Region North America, Bosch. “The new machines bring maximum taste with minimum effort to coffee lovers, featuring the award-winning quality and innovation that Bosch is known for.” Available now at select retailers. Head to the link to learn more.  https://bit.ly/3yEgQPk  #BSH #Bosch #Innovation #BrewItLikeABosch