Betches Media reposted this
The Betches secret sauce 🍝 in conversation with Nicola Mendelsohn CBE cc Betches Media
Betches is a female-founded and led media and entertainment brand that provides a space for all women to get real about life – funny, honest, and unfiltered. Betches is committed to being a diverse and inclusive workplace. All qualified applicants will receive consideration for employment without regard to race, color, national origin, religion, sexual orientation, gender, gender identity, age, disability, or length of time spent unemployed. We’re actively working to increase the diversity of experience and perspectives on our team, and we want to hear from you!
External link for Betches Media
New York, New York [NY] 10010, US
Betches Media reposted this
The Betches secret sauce 🍝 in conversation with Nicola Mendelsohn CBE cc Betches Media
ICYMI: Check out Betches CEO and co-founder Aleen Dreksler on Nicola Mendelsohn CBE's Female Founders with Meta, talking about everything from media and entertainment to building a business from scratch, and what makes women uniquely positioned to lead. Thank you for having us, Meta!
For my latest Female Founders, I had the honour of interviewing Aleen Dreksler, CEO and co-founder of Betches, the massive, extraordinary, media and entertainment company founded by women for women. Tune in to learn: 💼 How Aleen transformed Betches from a blog in her college dorm room into a multimillion dollar business. “Everything I learned was on the job. It was Betches Business School.” 🌱 How quality and brand are the two pieces crucial to Betches’ growth — and their digital marketing. “Create really good content that they love and they'll always come back.” 💡 Why a woman’s gut instinct is their superpower, especially for female founders. 🏅 What’s next for Betches (hint: it’s an arena where women have been chronically overlooked and undervalued ). It was such a treat to interview this incredible role model — one who has spent her career providing a space for women to be raw, to be real, to talk about themselves, and also to have a laugh as well. For more about Aleen and Betches, be sure to check out their IG — Betches Media and Aleen Dreksler
Betches Media reposted this
Global People & Talent Strategy | Organizational Design & Transformation | Change Management | Executive Coaching
Exciting opportunity to spearhead the growth of our branded creative business here at Betches Media! If you’re a Creative with a unique vision, a knack for getting your hands dirty, and a passion for producing award-winning content - we want to connect with you! Reach out via DM to explore further or apply directly using the link below! Aleen Dreksler Randi Windt Jake Fitzgibbon Kate Ward Rachel Szames-Licker Samantha Sage Jordana Abraham
ICYMI: Betches Media is headed to Cannes Lions! If you're going, make sure to head to the Spotify Beach Daytime Stage where U Up?'s Jordana Abraham and Jared Freid will be featured! We hope to see you there!
Anyone going to Cannes Lions International Festival of Creativity knows that the Spotify Beach daytime stages and nighttime concerts are the place to be. ADWEEK exclusively got the line-up for this year’s programming 😎 Daytime ☀️ -John Legend -Janelle Monae -Shaboozey -Tyla -Jordana Abraham -Colin & Samir Nighttime 🌙 -Benson Boone -Tyla -Shaboozey -Arcade Fire -Justice Are you heading to Cannes this year? Who are you most excited to see? Thank you Spotify Advertising – we can’t wait to shake some a$$ with all you marketers in a few weeks 🤪
Calling all reality TV lovers! Introducing Betches Reality TV Textbook - our one-stop shop uncovering how reality TV has been responsible for breaking up A-listers, influencing influencer culture and driving the economy. Plus, the content franchise features a letter from our Founding Mother of Reality TV, Paris Hilton and so much more. Reality TV is a cultural phenomenon and we’re here to recognize its influence and impact on society and how it continues to reshape the course of history. Check it out here: https://lnkd.in/eUnvzZHP
It’s April 1 and Betches Always On Instagram account is looking a little different today - but this partnership is no joke! Check out this first-ever Always On x Hulu takeover over the next two days for a dose of humorous takes on pop culture and entertainment - all presented by Hulu. The goal of this partnership is to drive awareness for their newest reality franchise: Vanderpump Villa so make sure to tune into Vanderpump Villa streaming now on Hulu. Thank you to the whole Publicis, Hulu and Vanderpump Villa teams for trusting us in this new format! https://lnkd.in/eeYcwAyq
ICYMI: Betches Media was featured in the The Washington Post announcing our new signature political discussion podcast, American Fever Dream. Betches tapped TikTok creator Vitus "V" Spehar to host the new show. American Fever Dream will be co-hosted by Amanda Duberman, a seasoned host and journalist and the long-time force behind the Betches News. https://lnkd.in/eEevhhZ3
🏆 Exciting News: Betches' fan-favorite U Up? podcast wins the Adweek Audio Award for Best Live Podcast Event! 🏆 We are thrilled to share that our hit podcast U Up? has been honored with a prestigious ADWEEK Audio Award in the Live Podcast Event category. 🎉 This recognition honors our team's dedication, hard work, and unwavering commitment to continually setting the bar high with the U Up? Live Tours and consistently providing our audience with unforgettable experiences.
ICYMI: Thanks Variety for having Betches Media stop by Variety Studios during Advertising Week!
A week on from Betches Media joining the LBG Media plc family, Co-Founder Jordana Abraham, VP of Marketing Arisara Srisethnil and Senior Content Manager of Relationships, Candice Maniga speak to Variety on the future of the brand, what they are looking forward to and how the new relationship will strengthen their reach globally. Watch on YouTube: https://lnkd.in/gxThWDnf
We’re thrilled to share the exciting news that after nearly 13 years as an independent company, Betches Media is proud to announce we’ve been acquired and will be joining LBG Media plc! LBG is the UK-based owner of the youth publisher LADbible Group, and after getting to know their team, it became clear that LBG was the right place for Betches. From our mutual origins – both founded in 2011 by lifelong friends while in college – to our shared passion for building genuine connections with our audiences through highly engaging content, and our similar sensibilities around how to steadily build an enduring business, we are overjoyed to take on this next chapter together. Our three co-founders, Aleen Dreksler Samantha Sage and Jordana Abraham will continue to stay on at Betches and can’t wait to keep building the most powerful media group for the digital generation, alongside the lads at LBG! https://lnkd.in/eehs7_xA