Improving commercial efforts aimed at health systems requires constant refocusing on shifting targets. In PM360 Magazine, Rohit Gupta advises commercial teams how to navigate as health systems vertically integrate and consolidate. https://lnkd.in/gPWg9n_N
Beghou Consulting
Business Consulting and Services
Evanston, IL 13,064 followers
Enhancing Life Sciences Commercial Operations
About us
Beghou Consulting provides sales force and marketing consulting services to clients in the pharmaceutical and health care industries. We bring significant expertise in addressing sales and marketing issues and in developing advanced analytic approaches to support our clients' decision-making. We pride ourselves on our growing list of long-term clients, for whom we deliver an increasing array of services and analyses. Our clients are developing and launching innovative, high-profile products, and as such require a partner that provides similarly innovative insights and processes to support their sales force and marketing management.
- Website
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http://www.beghouconsulting.com
External link for Beghou Consulting
- Industry
- Business Consulting and Services
- Company size
- 201-500 employees
- Headquarters
- Evanston, IL
- Type
- Privately Held
- Founded
- 1993
Locations
Employees at Beghou Consulting
Updates
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How can AI improve clinical trial recruitment? Read on to learn how Beghou helped a company develop a more data-driven clinical trial strategy for an oncology drug. https://lnkd.in/g9hsivjv
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A successful omnichannel program requires close collaboration between digital, marketing and sales teams – resulting in high-value data and local knowledge from the sales force that can be combined to uncover insights that drive commercial impact, new partner David Laros shares.
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In consulting, you need to “be comfortable being uncomfortable.” Read more advice from Manager Rohan Poojari and learn about what it is like to work at Beghou: https://lnkd.in/dPjqjgiy
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In Med Ad News, Rohit Gupta and David Laros explore two scenarios for how AI could impact the pharma field sales force. https://lnkd.in/gUFyxMdk
Where will AI take the pharma field sales force? Two scenarios - PharmaLive
https://www.pharmalive.com
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Want to catch a few actionable nuggets from our Omnichannel Blueprint webinar? Beghou Partner Sonam Dubey discussed “humanized” omnichannel and how it advances customer engagement beyond traditional multichannel and NBA-informed omnichannel approaches. Here are 3 key differences—and how they benefit the customer: 1️⃣ It puts the customer front and center. 🤝 You make sure you really get to know your customer, including the customer journey and the intervention points when omnichannel goals are crafted. 2️⃣ It adds more detailed customer behavioral insights into the mix. 📊 You can enhance your analysis with nuanced customer preferences on content, topics and prescribing themes that most strongly influence clinical decision-making. 3️⃣ It incorporates a “support layer” that adds human context and local insight to NBA and automated triggers. 🧠 Your team gets prioritized insights, the “why” behind the suggestion, and the right channel and content recommendations to turn these insights to action. Check out the full recording of the webinar and slides in the comments for more: #Omnichannel #CX #CustomerExperience #CustomerEngagement #PharmaMarketing #HealthcareMarketing
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What a great night! Our first Brews with Beghou for Boston-area biopharma professionals brought together longtime friends and new connections for lots of conversation and fun. Thanks to everyone who joined and made the night special. 🎉 Looking forward to Brews with Beghou Bay Area later this month! 🍻
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Are pharma companies delivering on their patient centricity promises? To find out, look at their data warehouses. Here are four keys to building patient-centric data warehouses. Learn more in our latest article: https://lnkd.in/g_wdN4Qb
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Save your seat in tomorrow’s webinar hosted by Pharmaceutical Management Science Association (PMSA) below for six actionable learnings to drive more value from your #GenAI investments. https://lnkd.in/gK-DykvM
Welcome! You are invited to join a webinar: PMSA & Beghou Consulting: From POC to Production: Navigating GenAI Implementation in Life Sciences . After registering, you will receive a confirmation email about joining the webinar.
virtualconference.zoom.us