Beghou Consulting

How is an omnichannel support team different from traditional teams? Typically, working towards customer centricity means having to manage multiple roles: 💸Sales 👩💼Marketing 📱Digital 📊Data and analytics … and more But this approach is disjointed. There are too many different functions and competing priorities at play, making it a challenge to coordinate teams around a central goal. ⭐Enter your omnichannel support team. It brings all of these roles together, giving you a cohesive mix of data scientists, digital specialists, and sales and marketing experts who are fully aligned with and embedded in your commercial organization, helping you: 📌Identify local opportunities 🥾Recommend next steps 🚀Drive behavior change With data and analytics as a foundation, an omnichannel support team always keeps the customer in the middle to deliver best-in-class customer experiences. 📣David Laros goes deeper on what an omnichannel support team can do for your organization in the Omnichannel Blueprint webinar. Watch it in full with the link comments. #Omnichannel #DataScientist #DigitalSpecialist #Sales #Marketing #DataAnalytics #Data #Analytics #DigitalStrategy #CustomerExperience #ContentStrategy #CustomerCentricity

Our omnichannel expert David Laros shares some of his takeaways from the recent Reuters Pharma Customer Engagement conference. Let us know your perspectives too. 💡

For emerging biotechs bringing niche therapies to market, every launch presents unique challenges. 🔴 Without a standard playbook 📗 for commercialization, success depends on seamless collaboration between home office and field teams to uncover and act on critical, ground-level insights. 🤝 In their latest Pharmaceutical Commerce article, Jennifer Maurer of Legend Biotech and Laura Riccio from Beghou Consulting reveal how strong partnerships and adaptable technology are transforming commercialization—empowering companies to navigate a complex landscape and succeed 👉 https://lnkd.in/gT_kayzM

Emerging biopharma companies face tough challenges when setting up commercial infrastructure ahead of launch. How can you overcome them to: 🧩build a "right-sized" precommercial data and analytics infrastructure 💲make strategic, “at-risk” investments 🚀select the right tech solutions to launch today and scale tomorrow Beghou experts Todd Foster and Melissa McDevitt answer these questions and more in our upcoming webinar on building successful infrastructure and launches for emerging biopharma. Join us November 20th at 12:30 PM EST to learn how to overcome 4 key data and analytics challenges and set your commercialization up for success. The webinar will be available on-demand, so be sure to register to gain access. 🔗Register now: https://hubs.ly/Q02Wkdr60

We’re excited to introduce Michael Gordon as Beghou’s new Chief Financial Officer! 🎉   With his extensive experience in finance, accounting, and strategic planning, Michael will play a key role in driving forward Beghou’s objectives and growth. Before joining Beghou, he served as CFO and Partner at StoneTurn.

How can midsize companies stand out against big pharma competition at launch? Beghou recently helped a midsize #biotech company implement a best-in-class customer engagement model. Here’s the story: 🚩 The challenge: Going head-to-head with a big pharma brand with a similar clinical profile. ✔️ The solution: An #omnichannel customer experience team operated as an extension of the company’s commercial team. 📈 The result: 50% of new patient starts, 2x prescriptions, and 2x acceptance and application of insights into action compared to benchmarks. Learn more: https://hubs.ly/Q02VHSgK0

We were thrilled to be part of the Reuters Pharma Customer Engagement event in Philly! 🔥 Great sessions and practical guidance on moving towards a more agile, personalized customer engagement model. Also enjoyed Brews with Beghou Philly and catching up with longtime friends and new connections at the event. Thanks to everyone who joined! #Reuters #CustomerExperience #PharmaInnovation #REcustomerUSA

How can pharma companies take advantage of new AI technologies? Our AI generation model allows you to identify your organization's AI readiness and uncover how to progress to "total experience AI," where AI tools are embedded into daily business operations. Learn how Beghou can help: https://lnkd.in/gtz9fWB5

At the recent 𝗣𝗵𝗮𝗿𝗺𝗮 & 𝗣𝗮𝘁𝗶𝗲𝗻𝘁 𝗨𝗦𝗔 𝟮𝟬𝟮𝟰 conference, Vishal Singal gathered powerful insights from the experts at the event, especially what patients themselves are looking for:  • 𝗣𝗮𝘁𝗶𝗲𝗻𝘁𝘀 𝘄𝗮𝗻𝘁 𝗺𝗼𝗿𝗲 𝘁𝗵𝗮𝗻 𝗷𝘂𝘀𝘁 𝗰𝗮𝗿𝗲—𝘁𝗵𝗲𝘆 𝘄𝗮𝗻𝘁 𝗮 𝗽𝗮𝗿𝘁𝗻𝗲𝗿𝘀𝗵𝗶𝗽. A partnership that is built on trust, equality, and empowerment.  • 𝗘𝗺𝗽𝗼𝘄𝗲𝗿𝗶𝗻𝗴 𝗽𝗮𝘁𝗶𝗲𝗻𝘁 𝘀𝘁𝗼𝗿𝗶𝗲𝘀 𝗮𝗻𝗱 𝗰𝗿𝗲𝗮𝘁𝗶𝗻𝗴 𝗮 𝘀𝘁𝗿𝗲𝗮𝗺𝗹𝗶𝗻𝗲𝗱 𝗽𝗮𝘁𝗶𝗲𝗻𝘁 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲: An experience that starts much earlier in their journey, and a story built from real voices and data will enable a true change in healthcare.   • 𝗧𝗼𝗴𝗲𝘁𝗵𝗲𝗿, 𝘄𝗲 𝗴𝗼 𝗳𝘂𝗿𝘁𝗵𝗲𝗿: Collaboration is the key to long-term success in patient care, and patient-centric programs must be built for and by the patients. Pharma needs to walk in the patient's shoes at a global, regional, and local level, and get a deeper perspective of their day-to-day experiences. 𝗛𝗼𝘄 𝗮𝗿𝗲 𝘄𝗲 𝘀𝗲𝗲𝗶𝗻𝗴 𝗳𝗼𝗿𝘄𝗮𝗿𝗱-𝘁𝗵𝗶𝗻𝗸𝗶𝗻𝗴 𝗰𝗹𝗶𝗲𝗻𝘁𝘀 𝗽𝘂𝗹𝗹 𝘁𝗵𝗶𝘀 𝘁𝗵𝗿𝗼𝘂𝗴𝗵 𝘁𝗵𝗲𝗶𝗿 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗲𝘀?    • Create a holistic patient view by integrating structured and unstructured real-world data (RWD) and move the paradigm from “what has happened” to “why it is happening.”    • Explore AI-powered patient-centric use cases, including applications of GenAI to provide scale and efficiencies at a more personalized level of interactions that a patient is looking for.    • Balance patient and HCP insights to gain deeper understanding in rare diseases and specialty areas and help reduce the time to diagnosis, mental duress, and wasteful interventions to create an ecosystem that is “for the patients” and “by the patients.” Ready to dive deeper into patient-centric strategies? Connect with Vishal Singal to explore how you can put patients at the center of your approach. #REPatientUSA #BeghouConsulting #PatientCentricity

We’ll be at the HLTH USA 2024 event from October 20th to 23rd. Will you be there? Beghou Partner Jon Hesby will be onsite to join discussions on: – Digital innovation and health tech – Health equity – AI-powered patient care – Data-driven patient engagement – And much more 👋 If you’re attending HLTH, be sure to reach out and connect with Jon. #HLTHUSA #HealthcareInnovation #AI #Pharma