No two businesses are the same, and yet all of them have one thing in common - the ambition to grow. With this mutual goal in mind, SAP created a new ready-to-run Cloud ERP solution: “GROW with SAP” With a lighthearted tone, our newest campaign illustrates how every business can be a better version of itself while running with SAP. #TheWorkTheWorkTheWork
About us
BBDO’s mantra is “The Work. The Work. The Work.” Every day, BBDO New Yorkers work job by job and client by client to create and deliver the most compelling commercial content. For nine years in a row, BBDO has been the most creative agency network in the world in The Gunn Report and for seven years, BBDO has been ranked the most awarded agency network across all marketing communications in the Directory Big Won. In addition, BBDO is currently ranked the world’s most Effective Agency Network in the Global Effie Effectiveness Index for the second year in a row. Quite simply, great work works great for our clients.
- Website
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http://bbdo.com
External link for BBDO New York
- Industry
- Advertising Services
- Company size
- 501-1,000 employees
- Headquarters
- New York, NY
- Type
- Public Company
Locations
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Primary
1285 Avenue of the Americas
New York, NY 10019, US
Employees at BBDO New York
Updates
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Someone’s tomorrow depends on the blood you give today. New work for American Red Cross. Make an appointment to donate at RedCrossBlood.org. #TheWorkTheWorkTheWork #AmericanRedCross
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All types of blood can help save all types of people. We’re proud to share our new PSA for American Red Cross. Make an appointment to donate at RedCrossBlood.org. #TheWorkTheWorkTheWork #AmericanRedCross
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BBDO New York reposted this
Rick Jarjoura from Hungry Man contacted me a few weeks ago about shooting the incredibly talented cast of Modern Family for a WhatsApp campaign. I was excited and eager to jump into the creative direction with BBDO Worldwide. Initially, the plan was to only shoot alongside motion directed by Wayne McClammy and a few steps in moments. As the creative evolved, there was a need for all four cast members to be in one image, which would be possible but challenging to capture them all in focus without the use of strobes. At that point, I suggested shooting the cast on a seamless and compositing them into the environment. My team and I would match the lighting, allowing maximum flexibility for the final artwork produced. This shoot also incorporated cell phone photography from the perspective of the talent taking the images. The trick with that is that I need to be the one taking the pictures. One of the benefits of COVID-19 was virtual shoots, which used the same technology that allowed me to take images while the talent was holding the mobile device. The cast was incredible to work with. I’m always looking for ways to connect with them meaningfully. With Julie, it was the fact that we both have twins and are from Baltimore. With Eric, it was the fact that we are both huge football fans; Ty was sports, family, and art, and Jesse was energy and humor, making for good times all around. Thank you to the incredible team of creatives I was able to collaborate with on this campaign: Production: Hungry Man Producer: Rick Jarjoura Head of Global Marketing: Vivian Odior Global Creative Lead: Lucas Heck SVP CD: Ricky Bowry SVP CD: Joe Fox Jr. Art Director: John Ratkowiak Jr. Copywriter: Ross Hull Lighting Tech: Robb Eppifino Digi Tech: George Brooks Photo Assistant: Kevin Gray Photo Assistant: Jack Rigollet
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We're proud to share that our latest Sandy Hook Promise PSA "Just Joking" has been named an Emmy Award Nominee for Outstanding Commercial! While this news is incredibly exciting, Nicole Hockley, SHP's Co-Founder & CEO said it best, "It’s not about awards. It’s about breakthrough messaging that creates awareness and conversation. Conversations that lead to action. Actions that save lives. That’s what we do at Sandy Hook Promise." Special thanks to the team for entrusting us to bring this work to life. #EmmyAwards #EmmyNominee #JustJoking #OutstandingCommercial
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We couldn't be luckier to have the incredible Emily Portnoy join our team! Thanks Campaign US for helping us share the exciting news.
People moves: BBDO New York has hired Emily Portnoy as its chief strategy officer, it shared exclusively with Campaign US. She departs McCann New York for the role, where she held the same position, and will start work at BBDO in May. Details:
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BBDO New York reposted this
This week's Ad of the Week comes from BBDO New York and Snickers - taking "You're Not You When You're Hungry" to new heights. Explore other ads from Deutsch LA, The Room Service, TBWA\Media Arts Lab, and DAVID New York with #MusebyClio's 5 Ads of the Week.
Tops This Week: Snickers' Freaky Snake-Flight
The Clios on LinkedIn
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BBDO New York reposted this
Everybody knows breakups are tough, but what’s even tougher is being reminded of them everywhere you go. That’s why Pedigree makes it possible to adopt a dog that is the exact statistical opposite of your ex. Through Pedigree.com/rebounddogs people can input the characteristics of the person they’re trying to get over, and are matched with an adoptable dog in their area, kicking off a new life of love for the both of you. #TheWorkTheWorkTheWork #BBDOWW #ReboundDogs BBDO New York
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BBDO New York reposted this
With attention spans down, and distractions at an all-time high, it’s no secret that reading is becoming a hobby of the past. For Penguin Random House, the world’s largest publishing company, that’s a problem. Introducing Reel Page Turner. The first-of-its-kind partnership that turns some of Penguin’s newest releases into animated trailers - bringing potential new readers beyond the front cover. With help from Meta, BBDO New York was able to target new readers in a place they already spend most of their time. Instagram Reels. #TheWorkTheWorkTheWork #BBDOWW
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BBDO New York reposted this
Rebound Dogs, get over your ex by adopting their exact opposite. More about BBDO New York and Pedigree's latest dog adoption initiative!