Last week we wrote about generative AI for marketing workflows. https://lnkd.in/ec2vngYk Do you use AI? Tell us more in the comments!
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Audacity is a brand strategy + activation agency that builds powerful brands by sparking emotions. That's because we ensure the human element is central to everything we create. Our integrated brand strategy and activation solutions help our health and science clients become market leaders. We combine strategy, science, art and technology in a range of transformative digital solutions. We simplify brands to the core. We push innovation to the edge and we connect brands to their markets — to drive revenue. Our proprietary solutions help our clients successfully create and launch new brands, refresh or reinvent existing brands, reorganize brand portfolios and create and deploy campaigns that shift perceptions and behaviors in our clients’ brands favor. Our branding capabilities extend all the way from the corporate level, to a division, to a product line down to a single product level. We serve clients across the whole continuum of health + science. Startups and Fortune 500 companies. Companies in 1) research and life sciences, 2) diagnostics, med device, and pharma, as well as 3) consumer health and wellness. Learn more at www.audacityhealth.com.
External link for Audacity Health
La Jolla, CA 92037, US
Last week we wrote about generative AI for marketing workflows. https://lnkd.in/ec2vngYk Do you use AI? Tell us more in the comments!
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Thank you to everyone who visited Audacity's booth yesterday and to Connect who helped make Innovation Day possible! From meeting global leaders to connecting with 150+ local San Diego tech and life science exhibitors, we’re more inspired than ever to help innovative brands thrive and make a difference in the world. . #IDSD24 #FiveTenThirty #AudacityHealth #FearlesslyHuman #InnovationDay #PetcoPark #SanDiego #InnovationDaySanDiego #SanDiegoBusiness #WomeninSTEM #HealthCareBranding #BiotechBranding #LifeScienceMarketing
Should agencies and/or their clients be concerned about the increasing use of generative AI in healthcare marketing? This month in Forbes, Audacity CEO Jill Collins, PhD breaks down exactly how our agency is navigating the delicate balance between efficiency and ethics with AI—and how others can do the same. https://lnkd.in/ec2vngYk Forbes Agency Council #ArtificialIntelligence #GenerativeAI #AudacityHealth #BrandingAgency #HealthcareMarketing #Biotech #FearlesslyHuman
Innovation day @Petco Park is happening now! Come visit us at booth 133 Connect
Our award-winning work with Quest Diagnostics is now LIVE at https://lnkd.in/euUnsqxE We helped build a platform to drive public awareness of comprehensive COVID-19 testing during a time when guidelines remained unclear. With the Alliance for Comprehensive Testing (ACT) Against COVID-19, policymakers and the public alike all had a source for trusted information. . #Diagnostics #CaseStudy #HealthcareBranding #WebsiteDesign #UXUI #QuestDiagnostics #COVID19 #COVIDTesting #PublicHealth #MuseAwards #AudacityHealth #FearlesslyHuman
Thinking about establishing or updating the digital presence for your brand? Read Audacity CEO + CSO Jill Collins, PhD in Forbes for actionable UX/UI best practices that can help elevate health, tech and wellness websites. https://lnkd.in/eiCegmPZ Forbes Councils #AudacityHealth #HealthcareMarketing #Biotech #FearlesslyHuman #CustomWebsite #BiotechWebsite
We love getting to help clients stand out IRL and on their URL. Check out our work with MedGenome, a multiomics solutions provider, who wanted to introduce their global presence to the US. We crafted a brand identity and creative concept that was pulled through into a new website, conference booth and sales materials. This human-centric branding is designed to catch the eyes of biotech and academic researchers whether at a trade show or on the web. https://lnkd.in/e7fp8G7n . #CaseStudy #AudacityHealth #Multiomics #BiotechMarketing #FearlesslyHuman #MedGenome #WebDesign #BiopharmaBranding
Anyone else getting ready for #ASCO24? The A-Team can’t wait to see what this year brings! We’re curious to see what you think is going to make the biggest splash at ASCO. If we missed something you’re excited about, let us know in the comments!
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We’ve been so grateful for all the positive feedback we’ve received from clients, connections, and friends on the new and improved Audacity branding and website. Now, we’re excited to announce that it is officially award winning. 🏆 We took home 3 MUSE Awards for our website, brand identity and purpose video! You can check them out on the muse website or just head on over to audacityhealth.com to immerse yourself in the experience. 🥇Website: https://lnkd.in/eacPHr22 🥈Brand Identity: https://lnkd.in/eUxhnzQp 🥈Purpose Video: https://lnkd.in/eX9rZFWp #MUSE #MuseDesignAwards #MuseAwards #FearlesslyHuman #AudacityHealth #HealthcareMarketing #MedicalMarketing #MarketingAgency #BrandingAgency #WebDesign #BrandIdentity
One trend we’ve noticed this year is that many health + science companies are opting to take on more work internally. But in what scenarios should you consider engaging an outside agency partner to enhance marketing efforts? Audacity’s own Jill Collins, PhD weighs in with the Forbes Agency Council. Check out the many reasons why you could use an agency to support your team👇
Partnering with an outside agency can enhance a company's in-house marketing efforts, enabling the execution of more comprehensive and effective strategies. Read more at https://hubs.li/Q02r-ZPL0 from John Davies of Davies Public Affairs, Danielle Wiley of Sway Group, Kenny Tripura of Edkent Media, Denis Sinelnikov of Media Components - Digital Marketing Agency, Jason Hall - ROI Driven Digital Marketing of FiveChannels Marketing, Adrian Falk of Believe Advertising & PR, Susan Thomas of 10Fold Communications, Dave Racine of Punch PR, T. Maxwell of eMaximize, Ajay Prasad of GMR Web Team, Sarah Jenkins of The Romans New York, Kate Vasylenko of 42DM Corporation, Christine Wetzler of Pietryla PR & Marketing, Jodi Amendola of Amendola Communications, Elyse Flynn Meyer of Prism Global Marketing Solutions, Jill Collins, PhD of Audacity Health, Marggiori Salas of IORI Digital, and David Kley of Web Design and Company