Kabata is tapping into the strength training boom by combining AI with their revolutionary adjustable dumbbells, offering real-time feedback and personalized workouts. But how has their bold new pricing strategy elevated their campaign? Through their Indiegogo launch, pre-orders come with exclusive perks, including the chance for lifetime access to the Kabata app. Discover how Kabata is reshaping the future of fitness by reading the full article! #athletechnews #kabatafitness #strengthtraining
Athletech News
Wellness and Fitness Services
New York, NY 6,628 followers
We keep pace with the intersection of fitness, health, wellness, and technology.
About us
Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick-and-mortar gyms, wellness trends, new fitness formats, and the industry’s economic outlook.
- Website
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https://athletechnews.com
External link for Athletech News
- Industry
- Wellness and Fitness Services
- Company size
- 2-10 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 2020
- Specialties
- Fitness, Technology, Nutrition, Activewear, Lifestyle, Business, Gyms, Food, and Health
Locations
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Primary
322 E 74th St
New York, NY 10021, US
Employees at Athletech News
Updates
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Pilates lovers, FitnessOnDemand TV just leveled up its digital content. With a new collaboration with Body Base, users now have access to reformer Pilates and more, expanding workout options across homes, hotels, and studios.
Fitness On Demand Partners with BodyBase to Expand Reformer Fitness Offerings
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Some new movements in the health and fitness industry—Xponential Fitness has secured a $25 million term loan to navigate regulatory investigations and leadership changes. Despite short-term disruptions, the franchisor behind Club Pilates, Pure Barre, and others is focused on growth and innovation.
Xponential Fitness Lands $25M in New Term Loans
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Get ready to dive deep into the future of health and fitness industry—DISRUPT 2024 is coming this October! ⏰ Join us for four special Wednesdays as we bring you the highly anticipated line-up of experts tackling the biggest movements in brand marketing, fitness, wellness, and tech. 🔗 Register for the upcoming Athletech DISRUPT 2024 video series: https://bit.ly/3Z9FH8w
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What’s behind Lululemon’s summer slump? With a failed leggings launch and lowered revenue forecasts, find out how the brand plans to turn things around and why global expansion could be their saving grace.
Lululemon Cuts Full-Year Guidance as Competitors Circle
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Attention athletes: Did you know your gut microbiome could be the key to unlocking peak performance? Pendulum Therapeutics is conducting innovative athlete microbiome research on a three-strain probiotic with the potential to impact athletic performance. They’re looking for participants to join this groundbreaking opportunity. Interested in contributing to cutting-edge science and potentially enhancing your performance? Take this quick 10-minute survey to see if you qualify and receive free probiotics: https://bit.ly/3X1gevr
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Wellness industry professionals, are smart rings the next big thing? With Ultrahuman’s Ring AIR now available in Verizon stores, the smart ring market is expanding and diversifying like never before. What does this mean for the future of wellness wearables?
Ultrahuman Expands U.S. Presence with Launch of Ring AIR at Verizon
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Fitness and wellness community, don’t let social media mislead your clients! The term "cortisol face" is trending, but experts warn that it’s far more serious than influencers suggest. Puffy faces and swollen cheeks are not caused by everyday stress but could signal a rare medical condition.
Cortisol Face: Separating Fact from Fiction
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With Gen Z all in on fitness and wellness, sustainability and functionality are key. What's next for athleisure? Denim is stepping into the spotlight! As the global athleisure market is set to soar, innovative blends like flexible denim are becoming the new go-to.
The 5 Trends to Watch in Athleisure, Per Report
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The health and fitness industry just got a major upgrade! Peloton's new partnership with Amazon lets you dive into your Kindle library while crushing your workout goals. Whether you're on the Bike, Tread, or Tread+, this seamless integration is here to enhance your wellness experience.
Peloton Integrates Kindle Books into Workout Experience
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