It’s official — Google is a monopoly. So what does that mean for search advertising? 1. Innovation for users 💡 2. Transparency for advertisers 👀 3. Greater control for publishers 💪 Our latest blog breaks down everything you need to know about the Google antitrust ruling and its impact on the search advertising landscape. https://lnkd.in/eVYR62XX #Google #Antitrust #SearchAdvertising
adMarketplace
Advertising Services
New York, NY 11,806 followers
adMarketplace is reimagining search advertising on the open web.
About us
adMarketplace is a search advertising company that helps shape the consumer journey to facilitate the discovery of relevant brands and products on the open web. For over two decades, we’ve partnered with the largest advertiser brands to increase measurable business results from their media investment and drive performance at scale.
- Website
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http://www.admarketplace.com
External link for adMarketplace
- Industry
- Advertising Services
- Company size
- 201-500 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 2000
- Specialties
- Search Ads, Innovation, Internet, Technology, Internet Marketing, Media, Digital Marketing, Online Marketing, Pay Per Click Advertising, PPC, Search Engine Marketing, PPC Marketing, Search Advertising, Performance Media, Consumer Search, Consumer Journey, and Media Value
Locations
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Primary
90 Park Ave
Floor 11
New York, NY 10016, US
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1 Old Street Yard
Floor 3
London, GB
Employees at adMarketplace
Updates
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Meet Kavya Kavuri: A Rising Star in Tech! 🌟 In our latest #WomeninTech interview, Kavya opens up about how she went from zero coding experience to mastering the fundamentals of computer science and landing her first job as a Data Engineer. Kavya's journey is proof that bold steps lead to remarkable achievements! Read more of Kavya’s inspiring story here! 💪✨ #WomenInSTEM #Adtech #TechCommunity https://lnkd.in/eaHkvN2M
The Power of Perseverance & Community: Navigating a Career in Data Engineering
admarketplace.com
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Pod save the weekend! 🎙 In the latest Marketecture Media episode, AMP’s Co-CEO, Adam J. Epstein, recaps the historic Google antitrust decision, previews next week’s hearing on potential remedies, and lays out his predictions for the future of search advertising with emphasis on redistributing value via an open market. Give the full episode a listen below! ⬇ https://lnkd.in/d_kMrCiT #Antitrust #Monopoly #SearchAdvertising
Episode 88: Adam Epstein on the Google search case and possible remedies
https://spotify.com
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The path to purchase isn't a straight line anymore. The surge in social commerce has led to consumers now zig-zagging across 3-5 channels before making a decision. 🛍️ Are you showing up where they need you? Discover how to reach consumers at each stage in their omnichannel search journey in our latest blog. Make every touchpoint count! https://lnkd.in/exXk7rdz
The Rise of Social Commerce: Why Consumers Are Turning to Social Media and Influencers for Discovery
admarketplace.com
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We’re thrilled to be a finalist for this year's Digiday Technology Awards in the category of Best Monetization Platform for Publishers! 🥳 Learn more about how we partner with publishers to help them build better consumer search experiences that drive quality traffic and revenue. https://lnkd.in/gM-x7TE7 #DigidayAwards #SearchAdvertising #Monetization
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What a Day at the Annual AMP Summer Event! 🌞 From pickleball showdowns to corn hole matches and refreshing dips in the pool, our end-of-summer celebration was the fun and relaxation we needed! 🎉🏓🏖️ A massive shoutout and thank you to everyone who arranged this unforgettable day! We couldn’t have asked for a better way to close out the summer! 🥳✨ #SummerParty #CompanyCulture #Adtech
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As the Google antitrust trial enters the remedy phase, what are the biggest implications for advertisers, publishers, and the entire digital ecosystem? Adam J. Epstein, Co-CEO & President of adMarketplace, opines on the key structural remedy that would incentivize increased competition and more innovative user search experiences, while delivering transparency and efficiency for advertisers. Check out his full AdMonsters article to learn more about how the remedy phase could play out and what this could mean for the future of search advertising. https://lnkd.in/eqpQbdAX #SearchInnovation #AdTech #SearchInnovation #GoogleAntitrust
Back to the Future of Search: Google’s Loss In The Search Antitrust Trial Unlocks Innovation - AdMonsters
admonsters.com
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Check out the latest episode of Neil C. Hughes 's Tech Talks Daily podcast with a ~very mindful~ interview with AMP’s Steven Read 🎙️ Steven dives deep into the world of evolving search technologies and AI, revealing how they’re transforming search into a more engaging and conversational experience. 🎧 Listen to the full podcast below ⬇️ https://lnkd.in/e7QJdy4N #SearchAdvertising #AI #DigitalAdvertising #Adtech #TechTalks #Podcast
2999: adMarketplace and the AI Revolution
https://techblogwriter.co.uk
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Are your search campaigns getting lost in the mix? 🚨 If you’re using Google’s PMax, your search ads might be drowning in a sea of display, YouTube, and other bundled channels. Uncover how PMax might be nullifying your search advertising efforts—and what you can do about it. ⬇️ https://lnkd.in/e-BSSjtm #SearchAdvertising #PMax #DigitalMarketing #MediaStrategy #AdTech
Search No More? How PMax Has Effectively Nullified Your Search Advertising Efforts
admarketplace.com