6sense

Vegas, here we come! Breakthrough is back and bigger than ever, happening Oct. 7-10 at the Fontainebleau Las Vegas! Experience three days of customer-led presentations, exciting product sessions, and unforgettable evening events. Plus, connect with over 1,000 marketing and sales leaders in the 6sense community! Check out the #6sBreakthrough24 agenda and lock in your Early Bird rate today: https://okt.to/H9fZri

Going to HubSpot #INBOUND2024 next week? Don't miss Kerry Cunningham's session on Sept. 19 at 1:15pm! Kerry will reveal evidence showing that buyers are fully in control of their buying journey and that they make their purchase decisions prior to talking to sellers. That may seem scary, but he’ll also show why it's a good thing for marketing. Add it to your agenda and book a meeting with our experts: https://okt.to/KXseNH

🤩 Imagine a world where your marketing and sales teams worked in harmony, without friction. The Socure revenue team made it happen – and you can, too! Experts Heather Adams, Danielle Allen, and Amber R. are coming to the #6sBreakthrough mainstage to share their data-driven approach to sales and marketing alignment. During their keynote, this dynamic trio will show you step-by-step how they used KPIs relevant to both sales and marketing to produce revenue, not friction. Get actionable tactics to: ➡️ Make 6sense Sales Intelligence the heart of your weekly revenue team agendas. ➡️ Build trust using intent and engagement data. ➡️ Integrate with Outreach, SalesNav and 6sense contacts to scale the whole process. Check out the full Breakthrough agenda: https://okt.to/esbZa5

Best way to prepare for your board meeting? Have a board member be a guest on your podcast and ask them what they care about 😉 Adam Kaiser and I were lucky enough to spend time with Gary Survis of Insight Partners and dig into that, and so much more. You'll want to listen in at the 18 minute mark where Gary talks about how to structure your board meetings to get the most value - elevate it from being a routine operational "check the box" exercise to getting the boards input and recommendations on key strategic focus areas. Link to full episode: https://lnkd.in/edbUia44

Who's going to #DF24 next week? If you'll be there, come take a break and relax at Club6 – our exclusive VIP experience at Tropisueño near Howard Street! Grab delicious bites, barista-made coffee, and enjoy space to connect with fellow revenue leaders. We can't wait to hang out with our besties Folloze, Openprise, Qualified, Studio Science, Mutiny, Orum 🥇, Rattle 🦖, and Splash (SplashThat.com) at Club6! Get the deets: https://okt.to/Bl6swA PS: If you're going to HubSpot #INBOUND24 instead, we'll be there too!

We'll hold your hand while we say this: Most of the time, winning or losing of a deal happens before a salesperson ever gets involved. It's true, and Kerry Cunningham has new research to prove it. Join Kerry on Oct. 15 at 8am PT/11am ET as he reveals shocking findings from the new Buyer Experience Report. It’ll change how you understand B2B purchasing decisions and give your revenue team a competitive edge! Register here and add it to your calendar: https://okt.to/xSvaqc

How do your board meetings usually go? As a board member himself, Gary Survis of Insight Partners has plenty of insight into how to make the most of these high-level meetings with investors. His advice? Prioritize Key Topics: Focus on the most pressing issues that need strategic input. Share the Right KPIs: Present KPIs that truly reflect the health of the business. Leverage Their Experience: Your board members have seen it all—ask for their advice on challenges you’re facing. Saima Rashid and I sat with Gary on this week's 6sense Revenue Makers to talk about all this and more - and, of course, AI snuck its way in there! Check out the full episode link in the comments.

B2B marketers, there's a #6sBreakthrough24 content track just for you! Check out all these marketing-focused breakout sessions and meet our expert presenters ⬇️ ⭐ 6sense 101: New Customers & Users, Unite! ⭐ Presented by Brandon McBride from CivicPlus and our own Claire Couch ⭐ A Tiny Team with Gigantic Gains: Revolutionizing Webinars ⭐ Presented by Andy Gepert from ZeroFox ⭐ Tradeshows Aren't Dead, But Your Old Events Playbook Might Be ⭐ Presented by Sarah Sehgal and Sophie O'Neal from OpenSesame ⭐ Unlocking Growth: Optimizing 6sense and LinkedIn Targeting for Maximum ROI ⭐ Presented by Surj Gish and Juanita Baker from ROI·DNA, and Jennifer Gingrich from Pure Storage ⭐ Back to Basics: 3 Crucial Components of a Sticky ABX Program ⭐ Presented by Ben Cope from Recorded Future ⭐ Mastering Multi-Channel Marketing in Niche Markets: Diversify Tactics Without Sacrificing Audience Integrity ⭐ Presented by Christine Pribilski and Alicia Alongi from LINQ ⭐ Marketing Product Deep Dive ⭐ Presented by our own Rahul Sachdev ⭐ Confessions of a Paper Passer: Building Comprehensive ABX Strategies for Financial Services ⭐ Presented by Tara Barkett Quehl MBA from MetLife ⭐ How Revenue Leaders Are Accelerating Profitable Growth: The Playbook for Doing More with Less ⭐ Presented by Drew Chapin, Lisa Cole, and Domenic Colasante from 2X ⭐ Multi-Product Mayhem: A Product Marketer's Path to Using 6sense in a Multi-Product Company to Drive Campaigns ⭐ Presented by Jonathan Miller from Optiv Add these insight-packed sessions to your schedule! Check out the full agenda for Breakthrough 2024, happening Oct. 7-10 at the Fontainebleau Las Vegas: https://okt.to/yPa1FV

✨THANK YOU✨ to every 6sensor who embodies our values and makes working at 6sense a special experience! We're honored to be among the 2024 Fortune Best Workplaces in Technology. 🩵 This prestigious list from Great Place To Work US awards the best tech industry companies to work for in the US, based on survey responses. See the 2024 list: https://okt.to/2iwXGq

Vendavo's revenue team faced a common challenge: Leads weren't getting followed up with on time, and many were going ignored – resulting in lost opportunities and lower ROI. Director of Marketing Steven Hastert shares how Vendavo uses 6sense Conversational Email (CE) to follow up with qualified leads, reengage prospects, and book meetings. Vendavo achieved these incredible results the year they started using CE: ✅ $3.3M in generated pipeline ✅ 3x return using CE ✅ 10% increase in average meetings booked CE makes it easy for their lean team to scale personalized email conversations with thousands of buyers! Read more about Vendavo's CE success and strategy: https://okt.to/gwxKPG