How important is a personal brand for your online presence?

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You may have heard the term personal brand before, but what does it really mean and why does it matter for your online presence? A personal brand is the unique combination of your skills, values, personality, and reputation that sets you apart from others in your field. It's how you communicate your value proposition, your goals, and your vision to potential employers, clients, partners, and peers. In this article, we'll explore how important a personal brand is for your online presence and how you can build and improve yours.

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