How do you design an engaging AI presentation for a non-technical audience?

1 Know your audience

The first step to designing an engaging AI presentation is to know your audience. Who are they? What are their backgrounds, interests, and goals? What are their existing knowledge and perceptions of AI? What are their questions and concerns? Knowing your audience will help you tailor your content, tone, and style to suit their needs and preferences. It will also help you avoid jargon, assumptions, and technical details that may confuse or bore them.

3 Simplify your concepts

The third step to designing an engaging AI presentation is to simplify your concepts. AI is a complex and diverse field that encompasses many subfields, methods, and applications. To avoid overwhelming or confusing your audience, you need to simplify your concepts and explain them in simple and relatable terms. You can use analogies, metaphors, visuals, and demonstrations to make your concepts more accessible and understandable. You can also use examples and case studies from your own experience or from other domains that your audience can relate to.

4 Engage your audience

The fourth step to designing an engaging AI presentation is to engage your audience. Engagement is the key to keeping your audience interested, attentive, and involved. You can engage your audience by using various techniques, such as asking questions, telling stories, using humor, showing emotion, and inviting feedback. You can also use interactive elements, such as polls, quizzes, games, and exercises, to stimulate your audience's participation and learning. Engaging your audience will help you create a rapport, a dialogue, and a memorable impression.

5 Address the challenges

The fifth step to designing an engaging AI presentation is to address the challenges. AI is not only a fascinating and powerful technology, but also a controversial and complex one. It poses many challenges and risks, such as ethical, social, legal, and economic issues. To design an engaging AI presentation, you need to acknowledge and address these challenges and show your audience how they can be mitigated or overcome. You can also share your own perspective, opinion, and vision on how AI can be used for good and benefit humanity.

6 Call to action

The sixth and final step to designing an engaging AI presentation is to call to action. A call to action is a statement or a request that urges your audience to take action or follow up on your presentation. It can be anything from asking them to visit your website, sign up for your newsletter, download your app, join your community, or contact you for more information. A call to action is a way to end your presentation on a high note and motivate your audience to continue learning, exploring, or collaborating with you on AI.