Here's how you can establish your personal brand and boost your professional reputation as an executive.

Define Your Brand Identity: Values and Strengths: Identify your core values and what makes you a strong leader. What are your guiding principles? What are you passionate about? What are your unique skills and experiences? Target Audience: Who do you want to reach with your brand? Is it potential employers, clients, industry peers, or the public? Understanding your audience will help tailor your message. Unique Selling Proposition (USP): What sets you apart from other executives in your field? This could be your turnaround expertise, innovative thinking, or strong communication skills.

First, identify and consistently communicate your unique strengths, values, and expertise across all professional platforms, including LinkedIn and personal websites. Network actively by attending industry events, engaging in online forums, and contributing to relevant discussions. Share valuable insights through articles, blogs, or speaking engagements to position yourself as a thought leader. Seek feedback and continuously improve your skills. Maintain a professional online presence by regularly updating your profiles with accomplishments and endorsements. Building a strong personal brand will enhance your visibility and credibility, opening doors to new opportunities and professional growth.

Personal brand is all about your personal integrity. More often industries who seeks executives have the ability to do professional check on competence, performance, achievements and even financial integrity of an executive candidate for employment. HR is a viable information partner on all these information sought. Your personal brand of work ethics, professional accomplishment, valuable contributions to the company's success often was referenced as your integrity feedback. Such feedback boost your professional reputation as either a man of action and performance, esteemed leader or Boss and a highly reputable employee candidate. Boosting the quality of your work equipped with the right ethics equals your personal brand, your reputation.

Évidemment pour un dirigeant d’entreprise la qualité personnelle et la réputation professionnelle sont avant tout corrélationnelle,puisque l’on ne devient pas spontanément chef d’entreprise.Tout part des valeurs nettes et des qualités intrinsèques innées ou acquises, ceci étant,il n’est toutefois rare de voir quelqu’un avec des qualités personnelles rares mais échouer à devenir dirigeant d’entreprise confirmé. Alors pour que la mayonnaise prenne,le processus de modélisation ;de formation de soi pour devenir un modèle de dirigeant avec une réputation professionnelle nécessite une vision claire ;un objectif fixé ;un environnement propice et surtout avec une volonté ferme.

J’ai notamment constaté que l’on est jugé sur en dehors du terrain ! C’est-à-dire qu’une dans un milieu professionnelle étant responsable surtout, l’on est constamment scruté,nos faits et gestes ; nos styles de vie… alors il faut maintenir cette tendance en soignant son image constamment et en l’adaptant à notre domaine d’activité pour tenir la promesse d’authenticité.

Define what you are trying to achieve when networking; for example, are you seeking business, are you seeking a specific skillset or just looking to collaborate. Then take it from there; and I recommend networking in the most casual environments as it produces generally unique connections and you really get the time to really conversate with intention.

TIPS: Build a strong personal brand. Identify what sets you apart from others. Network strategically. Leverage storytelling about yourself. Develop your professional online presence- LinkedIn?

Leveraging story telling to build your brand image is a powerful way to build your executive portfolio. Like the saying goes, every part fits into a story.