What are the best practices for conducting customer research to inform your personas?
Customer research is a vital part of creating customer personas, which are fictional representations of your ideal customers based on real data and insights. Customer personas help you understand your customers' needs, goals, challenges, and preferences, and tailor your products, services, and marketing accordingly. But how do you conduct customer research effectively and efficiently? Here are some best practices to follow.
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Paul Eder, PhDTop, Top Voice on LinkedIn (142 categories) | Strategy Consulting, Artificial Intelligence, & Data Innovation | Author…
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Rania K.CMO | Author | Digital Strategist | DBA, Social Media & Innovation | Building Your Brand With Smart Systems &…
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Diego Malta 🏆Top 100 Customer Success Strategist WorldWide 2021,22 e 23 |CEO da CLG Educação | Diretor de Receita na Nalk