Amazon Prime Day is in full swing and the online giant's epic two-day sale includes some fabulous deals on a range of beauty and healthcare products. One of biggest discounts is on an Oral-B electric toothbrush that has a whopping £300 off.

Until the end of Prime Day on 17 July, shoppers can snap up the Oral-B iO8 Electric Toothbrush for £149.99, with it originally costing £449.99. You can buy the same toothbrush directly from Oral-B at a discounted price of £170, while Boots has it on sale for £165.

Oral-B claims the toothbrush gives 'best ever clean' thanks to its 'revolutionary' magnetic iO technology that gives a 'professional clean feeling' and a gentle brushing experience. The unique round brush head has gentle micro-vibrations to give a fresh, clean feel, with the brand claiming users will have '100% healthier gums in one week'.

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The electric toothbrush has six smart modes - Daily Clean, Sensitive, Gum Care, Intense Clean, Whitening, and Super Sensitive. It has a useful interactive colour display that shows you vital information as you brush, including a two-minute timer and head replacement reminders.

Oral-B's gadget incorporates artificial intelligence that recognises your brushing style and guides you to ensure you clean all of your teeth and never miss a spot. The useful smart pressure sensor signals red, white or green to let you know whether you're brushing too hard, too softly or with just the right amount of pressure.

The Oral-B iO8 Electric Toothbrush next to its box, charger and travel case
The Oral-B iO8 Electric Toothbrush

Over 1,300 Amazon shoppers have already added the Oral-B iO8 Electric Toothbrush to their toiletry collection. One thrilled customer gave it five stars and said: "I have had this toothbrush for approximately one month and I can say that I totally love it… I feel my teeth are much cleaner and whiter. It is an expensive toothbrush but if you manage to find it on sale, it is definitely a great product and worth purchasing."

A second wrote: "I recently upgraded to this toothbrush and I love nearly everything about it. It gives a really thorough feeling of cleanness and seems to give the gums a good workout too."

Someone else added: "I immediately noticed the improved clean over my old Sonicare brush. I've used Oral-B electric brushes a decade ago and this model is much improved. The brush head now moves much faster so it has a vibrating effect like Sonicare. My teeth immediately felt 'dentist clean' compared to the Sonicare."

Sadly one person wasn't completely satisfied with the toothbrush, however they still gave it five stars. They commented: "While the Oral-B iO8 toothbrush offers many impressive features, one area where it falls short is its battery life. As a user of this toothbrush, I have found the battery life to be disappointing and inconvenient."

You can buy the Oral-B iO8 Electric Toothbrush from Amazon for £149.99 until the Prime Day sale finishes at the end of 17 July. Oral-B is selling it at a discounted price of £170, while Boots has it on sale for £165.

Alternatively, Superdrug is selling the Philips Sonicare ProtectiveClean 4300 electric toothbrush for £139.99. Argos has the Ordo Sonic+ Electric Toothbrush costing £60.