Roger Dooley

Roger Dooley

Contributor|CMO Network

Roger Dooley is a speaker and author who covers science-based business strategies. He builds on behavioral science, AI, and neuromarketing to create practical business solutions.

Dooley’s books include Friction (Top 3 Management Book, strategy+business) and global bestseller Brain

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122 viewsDec 26, 2024

Lost Bag? Delayed Luggage Service From Airlines Is Actually Better

Even if the numbers of delayed or lost bags aren’t declining, the way airlines help you recover from the mishap has improved significantly.

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157 viewsDec 23, 2024

Want To Write A Business Book? Here Are 10 Things You Need To Know

You're thinking about writing a business book... The largest survey ever of business book authors is full of insights to guide your decisions and book planning process.

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881 viewsDec 12, 2024

Wine Cork Psychology: Packaging Changes Customer Perception

The lowly wine cork can make a big difference in how people perceive a wine. There's a lesson there for all marketers.

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4,747 viewsDec 9, 2024

A Two-Minute Masterclass From Jeff Bezos - Five Powerful Insights

Jeff Bezos, the founder of Amazon, shared a powerful story about the early days of Amazon that offers timeless lessons for leaders.

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34,960 viewsDec 3, 2024

How Will Carnival Leadership Shakeup Change Princess MedallionClass?

Leadership changes at Carnival include the departure of John Padgett, architect of Princess Cruises' signature MedallionClass technology.