Building a remote team might seem daunting, but remote workers are a wide talent pool you have at ... [+]
Ever wondered why some businesses scale effortlessly while others remain stuck? The answer is simple: a small, mighty team. If you want to grow and scale—and eventually sell your business for maximum value—a team is not just a nice-to-have; it's a requirement.
You can’t be everywhere and do everything yourself.
Your team is your greatest asset, and in today’s digital world, that team doesn’t even need to be in the same country, let alone the same office. Let’s explore how you can strategically hire remote talent to help you take your business to new heights in 2025.
How To Hire Employees For A Small Business
Building a remote team might seem daunting, especially if you're used to the old-school way of doing things in-house. But the world is changing fast, and remote workers are cost-effective and they bring a wider talent pool to your fingertips.
So, how do you find these unicorns that will help you scale? First, know that your hiring strategy should align with your business goals. As a small business owner, you don’t need a huge staff. You need a select few high-performers who are flexible, independent, and can run with the vision of your company.
One way to start is by leveraging remote job platforms like We Work Remotely, FlexJobs, Fiverr, Upwork, and Remote OK. These platforms are brimming with candidates looking to work remotely and with the skills your business needs. Another option is tapping into your existing network. Referrals are golden, especially when it comes to hiring remote talent. Finally, don’t underestimate the power of social media. LinkedIn, Twitter, and even niche communities on platforms like Reddit or Discord are great places to find remote talent.
Remote-First Businesses That Have Made It Work
If you think going remote means sacrificing quality or operational efficiency, think again. Some of the most successful companies today are remote-first, and they’ve thrived because of it.
Take Buffer, for instance. As a fully remote team, Buffer has revolutionized the social media space without a single centralized office. They attribute much of their success to hiring the right people—self-starters who thrive in remote work environments.
As a small business owner you might think that a remote-first policy is easy for big companies, who have the right team structure and communication tools. But your business can also outshine its competitors. In fact, having a remote team can add tremendous value to your business, especially if you plan to sell it one day. As I mentioned in my article "Valuing the Virtual: How Remote Teams Impact Business Valuations," remote teams can significantly drive up your business's worth by making it more scalable and attractive to buyers.
Top 7 Jobs That Can Be Done Remotely With No Experience
So, which remote roles should you prioritize when building your virtual team? Here are the top 7 in-demand remote jobs that can help your business thrive in 2025.
1. Customer Service Representative
Your customers are the lifeblood of your business. Having a remote customer service team ensures that your clients are always happy and heard—whether they’re reaching out at 9 a.m. or 9 p.m. With tools like Zendesk and Freshdesk, remote customer service reps can manage queries efficiently without being tied to an office. Although dealing with customers is an important role in any small business, these can be entry level home based jobs, as long as they have a service-oriented attitude.
2. Sales Representative
A great sales team is essential for growth, and the best part is that many sales roles can be done remotely. Sales reps have some of the top paying remote jobs, but when they generate more revenue they are worth every dollar. A remote sales rep can close deals from anywhere in the world, and with software like Salesforce, managing leads and pipelines remotely has never been easier. As I discussed in "How Your Team Can Triple Your Exit Price," having a top-tier sales team significantly increases your business's value, especially when looking to sell.
3. Digital Marketing Coordinator
In today’s digital world, you need someone who lives and breathes online marketing. From SEO to social media campaigns, a remote digital marketing coordinator can handle it all. The best part? They can be just as effective working from a beach in Bali as from a desk in New York City. They’ll ensure your brand stays visible and your campaigns stay effective, all while operating remotely.
4. Copywriter With AI Skills
Content is still king, and if you want to scale, you need someone who knows how to create compelling content fast. Enter the remote copywriter with AI skills. These professionals can craft copy for your blog, website, email newsletters, and more. They use AI tools like Jasper, ChatGPT, Claude or Copy.ai to streamline the writing process, making them incredibly efficient at generating high-quality content on a deadline. With the rise of AI in content creation, having a copywriter who understands how to integrate AI effectively will give your business a major edge.
5. IT And Tech Support
Technology issues can cripple productivity if not addressed quickly. A remote IT and tech support ensures that everything runs smoothly, from software updates to cybersecurity. With remote management tools like TeamViewer or LogMeIn, IT support can troubleshoot issues from anywhere, keeping your operations running without interruption.
6. Freelance Photographer And Video Editor
Visual content is non-negotiable if you want your brand to stand out. Hiring freelance photographers and video editors remotely allows you to keep your content fresh and visually appealing without the need for a full-time in-house team. Whether it's for social media, your website, or marketing campaigns, this remote role is key for any business looking to create eye-catching visuals.
7. Recruitment Coordinator
Your business will only grow as fast as you can hire the right people. A remote recruitment coordinator can manage your hiring process, from posting job openings to vetting candidates and even onboarding new team members. With tools like Workable and Breezy HR, remote recruitment coordinators make hiring seamless, helping you find the best talent no matter where they’re located.
Why a Remote Team Is Essential For Your Growth—And Your Exit
Hiring remote workers is all about building a high-performing, scalable team that will help your business grow and eventually make it more valuable when it comes time to sell. As I’ve highlighted in my article "Scaling Your Lifestyle Business to an Exit Without Losing Its Soul," scaling your team smartly and intentionally can lead to a successful and profitable exit.
Start small, but hire smart. Focus on these 7 remote jobs to help your business scale, improve efficiency, and increase profitability. And most importantly, remember that your team isn’t just there to support you in the short term—they’re crucial to the long-term value of your business.
