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The Forbes Advisor Philosophy

Forbes Advisor’s mission is to make smart financial decisions simple for our readers. As a result, we review personal loan products to help borrowers find the best loans for their specific situation.

Forbes Advisor personal loan reviews and rankings are objective, honest and unbiased. Advertising partners have no influence over scoring.

This methodology is only applicable to Forbes Advisor Personal Loans content.

How Forbes Advisor Rates Personal Loan Lenders

To evaluate lenders, our editorial team relies on a 100-point system that considers five categories most crucial to prospective borrowers. Once evaluated, we rank lenders on a scale of one to five, with five being the highest score possible.

Loan Costs


Loan costs we review

We check minimum and maximum annual percentage rates (APRs), discounts and loan fees—including origination fees, late fees and prepayment penalties—to evaluate the cost of borrowing from a lender.

 

Source: Forbes Advisor staff research

Why it’s important to consumers: Loan rates and fees affect the monthly loan payment and overall affordability of a loan, key factors that determine a borrower’s payments when repaying a loan.

Loan Details


Loan details we review

We review disclosed repayment terms and loan amounts to understand which loans offer borrowers the greatest financial support and flexibility.

 

Source: Forbes Advisor staff research

Why it’s important to consumers: Features like a wide range of loan amounts or repayment terms can contribute to a loan’s appeal by giving borrowers customizable loan options.

Eligibility and Accessibility


Eligibility and accessibility factors we review

We review loan eligibility requirements, such as minimum credit scores and whether co-signers are accepted. We also assess the geographical availability of a loan.

 

Source: Forbes Advisor staff research

Why it’s important to consumers: Loan approval requirements determine the accessibility of a loan and which applicants are eligible.

Customer Experience


Customer experience factors we review

We review borrower benefits, customer support and mobile loan features to measure the overall experience of borrowing from a lender.

 

Source: Forbes Advisor staff research

Why it’s important to consumers: A website that’s easy to navigate, customer service that’s accessible and convenient loan management tools can improve the borrowing experience.

Application Process


Application processes we review

We review the ease of applying, including whether a lender lets you prequalify without a credit check and apply online. We also consider how quick the application is to complete and the timeline for approval and loan funding.

 

Source: Forbes Advisor staff research

Why it’s important to consumers: When borrowing, the convenience and speed of a loan application process could make one loan better than another.

Star Ratings Methodology for Best Personal Loan Lists

We tailor recommendations to readers by adjusting methodologies based on what’s most important to each borrower. As a result, you may find that a lender has varying star ratings across different articles.

Best Personal Loans

When evaluating the best personal loans, we prioritize loan cost, loan details and eligibility requirements. We chose the best lenders based on these category weights:

  • Loan cost. 35%
  • Loan details. 20%
  • Eligibility and accessibility. 20%
  • Customer experience. 15%
  • Application process. 10%

We also use this methodology for our individual lender reviews.

Best Debt Consolidation Loans

For the best debt consolidation loans, while we look closely at loan costs, terms and eligibility requirements, we also award points for lenders who pay creditors directly. We chose the best lenders based on these category weights:

  • Loan cost. 35%
  • Loan details. 20%
  • Eligibility and accessibility. 20%
  • Customer experience. 15%
  • Application process. 10%
  • Bonus points. 15 points for lenders that pay creditors directly

Best Online Personal Loans

When researching the best online personal loans, we look for lenders that offer online applications and competitive interest rates. We chose the best lenders based on these category weights:

  • Loan cost. 35%
  • Loan details. 20%
  • Eligibility and accessibility. 20%
  • Customer experience. 15%
  • Application process. 10%

Easiest Personal Loan To Get

For the easiest personal loans, we put an emphasis on eligibility requirements and accessibility along with loan costs. We chose the best lenders based on these category weights:

  • Eligibility and accessibility. 30%
  • Loan cost. 25%
  • Loan details. 20%
  • Customer experience. 15%
  • Application process. 10%

Best Emergency and Fast Personal Loans

We score emergency loans and fast personal loans based on the speed of the application process and eligibility requirements—two factors that are key when you need a quick loan. We chose the best lenders based on these category weights:

  • Application process. 30%
  • Eligibility and accessibility. 25%
  • Loan details. 20%
  • Loan cost. 15%
  • Customer experience. 10%

Forbes Advisor Personal Loans Editorial Team


Forbes Advisor Personal Loans Editorial Team
Jordan Tarver

Lead Editor, Mortgages & Loans

Jordan Tarver has spent seven years covering mortgage, personal loan and business loan content for leading financial publications such as Forbes Advisor. He blends knowledge from his bachelor’s degree in business finance, his experience as a top performer in the mortgage industry and his entrepreneurial success to simplify complex financial topics. Jordan aims to make mortgages and loans understandable.
What inspires Jordan: When I’m putting together an article, whether a list of the best lenders or a simple educational piece, I always think of the person on the other side of the screen. What information or guidance would I want if I were in their position? That inspires me to provide the best answers to people’s questions.
Colin Beresford

Deputy Editor, Mortgages & Loans

Colin Beresford crop

Colin Beresford is the deputy editor for personal and business loans at Forbes Advisor where he seeks to help readers make the best possible decisions with their money. He has covered financial topics for nearly half a decade for various publications, including Bloomberg, The Associated Press, NerdWallet, Car and Driver magazine, among many others.
What inspires Colin: What we do with our money can have long-lasting consequences—one wrong choice can follow us for years, especially when it comes to debt. I want to help readers make the best possible decisions with their money, whether giving them the right information or helping them find the right loan. I’m inspired by making sure those readers are making smart financial decisions.

Why You Can Trust Our Personal Loans Team

We’re committed to bringing you unbiased ratings and information. Our team with a cumulative experience of over 20 years uses data-driven methodologies to evaluate financial products and companies. In addition to our meticulous research process, our articles undergo multiple levels of editing and fact-checking before publication.

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