Industries Overview
Our research focuses on the five core coverage areas below. We apply our rigorous research methodology to our reports, charts, forecasts, and more to keep our clients at the forefront of key developments and trends before they hit the mainstream.
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Learn More →Walmart+ Households
Ad Revenue
by Format
Ecommerce Channel, by Format
1st/3rd Party Sales
Membership Fee Revenues
Households
Users
Source: EMARKETER Forecast, May 2024 - June 2024
Note: households with a membership to Walmart+, where at least one person of any age accesses the account at least once during the calendar year
Methodology: Estimates are based on the analysis of data from other research firms and government agencies, historical trends, reported and estimated revenues from company reports, consumer online buying trends, and macro-level economic conditions.