Khloé Kardashian has just undergone a major hair transformation, and we are literally OBSESSED. The Good American founder took to Instagram yesterday to post the dramatic new look, and when we tell you it's giving ultimate Kim K vibes, you best believe us.
For some context, Koko has switched up her signature long honey-blonde locks for a full head of bleached blonde hair, a style her older sister has regularly dipped in and out of over the years. Most notably on the latest season of The Kardashians and while wearing Marilyn Monroe's classic 'Happy Birthday Mr President dress' at the Met Gala back in 2022.
In terms of Khloé, who debuted the look for a shoot with her fashion brand while launching a new boot collection, it's clear that she can rock the hair colour just as well.
In the first snap, the 39-year-old is wearing all-black (perhaps a conscious decision to let the platinum pop) while perching on a sleek black sports car. Featuring a long black coat, paired with her store's matching leather blazer and trousers, Koko completed the fit with a pair of Good American knee-high satin boots.
While the whole ensemble was a powerful lewk, plenty of Khloé fans have since headed to the comments section to gush over her hair in particular, with many saying how much it suits her.
"I'm here for platinum Khloé," one person said, as a second penned: "LOVE your hair."
"Love you in this blonder era," a third typed, while a fourth added: "I looked and saw Kim."