LCDC SEOUL WINTER TRIP 2024: GNOME'S CHRISTMAS
STUDIO OKGO led the naming, key visual development, design, and game production for LCDC SEOUL WINTER TRIP 2024: GNOME'S CHRISTMAS, held from December 6 to 8, 2024.
The project introduced the GNOME, a character beloved internationally but less familiar in Korea. The story followed the GNOMEs, Santa’s quirky helpers, who mistakenly sent out Christmas invitations with the wrong date. As guests began arriving earlier than expected, the GNOMEs hurried to prepare a grand festive feast. This humorous and heartwarming narrative was brought to life with vibrant and engaging visuals.
Products from the participating flea market brands were seamlessly woven into the story, doubling as props for the GNOMEs' preparations and adding a playful yet refined touch to the event's visual identity.
To boost visitor engagement, STUDIO OKGO also created WACK A GNOME, an interactive game that allowed attendees to connect with the GNOMEs’ world even before the event started, offering a memorable and entertaining experience for all ages.
Client
LCDC
LCDC
Project Direction: Songei Han
Project Managing: Yoojin Byun
Project Managing: Yoojin Byun
Studio OKGO
Direction: Theo
Design: Lee Paul
Game Develop: Nayeon
UI Design: Jiwoo
Design: Lee Paul
Game Develop: Nayeon
UI Design: Jiwoo
10 Yeonmujang 17-gil, Seongsu-dong 2(i)-ga, Seongdong-gu, Seoul
