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Design
Strength. Beauty. Titanium.
Strength. Beauty.
Titanium.
Strength. Beauty.
Titanium.
Titanium.
Titanium.
iPhone 16 Pro features a Grade 5 titanium design with a new, refined microblasted texture. Titanium has one of the highest strength-to-weight ratios of any metal, making these models incredibly strong and impressively light. iPhone 16 Pro comes in four stunning finishes — including new Desert Titanium.
Internal design improvements — including a 100 per cent recycled aluminium thermal substructure and back glass optimisations that further dissipate heat — enable up to 20 per cent better sustained performance than iPhone 15 Pro. So you can do all the things you love — like high-intensity gaming — for longer.
New display technology allows us to route display data under active pixels with no distortion, resulting in thinner borders for larger 6.3-inch and 6.9-inch Super Retina XDR displays that feel great in your hand.
iPhone 16 Pro is splash-, water- and dust-resistant.3 It also has our latest-generation Ceramic Shield material that’s two times tougher than any smartphone glass. Talk about durable.
Apple Intelligence
AI-opening possibilities.
iPhone 16 Pro is built for Apple Intelligence, the personal intelligence system that helps you write, express yourself and get things done effortlessly. With groundbreaking privacy protections, it gives you peace of mind that no-one else can access your data — not even Apple.
Explore new tools that help you write, focus and communicate.
Create fun, original images that are truly personal to you.
With all-new superpowers, Siri will be able to assist you like never before.
Great powers come with great privacy.
Apple Intelligence is designed to protect your privacy at every step. It’s integrated into the core of iPhone through on-device processing. So it’s aware of your personal information without collecting your personal information.
And with groundbreaking Private Cloud Compute, Apple Intelligence can draw on larger Apple-designed server-based models, running on Apple silicon, to handle more complex requests for you while protecting your privacy.
Camera
Take total Camera Control
Take total
Camera Control.
Take total
Camera Control.
Camera Control.
Camera Control.
Now you can take the perfect photo or video in record time. Camera Control gives you an easier way to quickly access camera tools. Simply slide your finger to adjust camera functions like exposure or depth of field, and toggle through each lens or use digital zoom to frame your shot — just how you like it.
Later this year, Camera Control will introduce a two-stage shutter that lets you automatically lock focus and exposure with a light press — so you can reframe your shot without losing focus on your subject.
Cutting-edge control.
Camera Control is a picture of innovation. On the surface, a sapphire crystal with a smooth texture is surrounded by a colour-matched fine stainless steel trim. Inside, a high-precision force sensor with haptic feedback emulates the feel of a DSLR camera shutter. While a new touch sensor — the first of its kind for Apple — recognises precise interactions like clicks and slides.
Video and Audio.
4K 120 fps Dolby Vision.
Cinemasterful.
iPhone 16 Pro takes video capture to a whole new level with 4K 120 fps Dolby Vision — our highest resolution and frame rate combo yet. Enabled by the new 48MP Fusion camera with second-generation quad-pixel sensor and our powerful A18 Pro chip, iPhone 16 Pro lets you record 4K 120 fps Dolby Vision in video mode or slow-motion.
And now you can adjust the playback speed after capture in the redesigned Photos app, giving you greater editing capabilities. To add a dreamy quality to your shot, try out the new half-speed option. Or for a cinematic effect, slow it right down to 24 fps playback.
Highest-quality video in a smartphone
iPhone 16 Pro also provides a big leap in audio performance with four studio-quality mics for higher-quality recording. They provide a lower noise floor so you get more true-to-life sounds. New Spatial Audio capture makes your videos sound more immersive when listening with AirPods. And thanks to wind noise reduction, the audio quality is even clearer.
Audio
Audio Mix. Make your voice heard.
Audio Mix.
Make your voice heard.
Powered by advanced intelligence and Spatial Audio capture, Audio Mix lets you adjust the way voices sound in your videos using three different voice options. Want to decrease background sound? Or just focus on the voices that are in frame? Simply select the mix and adjust intensity to get the sound you want after video capture.
In-frame
Only captures the voices of the people on camera, even if people off-camera are talking during the recording.
Studio
Makes voices sound like you’re recording in a professional studio equipped with sound-dampening walls. Great for vloggers or podcasters because the recording will sound like the mic is close to the subject’s mouth, even if it’s a couple of metres away.
Cinematic
Captures all of the voices around you and consolidates them towards the front of the screen — just like sound is formatted for the movies.
Shot on iPhone 16 Pro.
Go behind the scenes on The Weeknd’s groundbreaking music video to learn how the powerful camera features on iPhone 16 Pro deliver more creative freedom and flexibility than ever before. The ‘Dancing in the Flames’ cinematographer Erik Henriksson films the video in a dreamlike slow motion using 4K 120 fps Dolby Vision on iPhone 16 Pro. Thanks to Camera Control, he can make technical decisions by simply sliding a finger to adjust camera functions like exposure or focal length — all without missing a beat.
Presenting Apple Camera Interface.
The new 48MP Fusion camera has a faster sensor and a new architecture called Apple Camera Interface, which moves data from the sensor to the chip more efficiently. This allows frame-by-frame, cinema-quality colour grading for 4K 120 fps Dolby Vision with the new image signal processor in the A18 Pro chip. The faster sensor also enables zero shutter lag for 48MP photos, all while minimising power and thermal impact.
You can capture 4K 120 fps ProRes and log recordings to an external storage device — a big plus for pro editing workflows that demand a high frame rate and colour grading control.
Capture magical spatial photos and videos.
Shoot 3D videos and photos on iPhone 16 Pro, then view them on Apple Vision Pro and relive your favourite moments all over again. Spatial videos captured on iPhone 16 Pro automatically record in Spatial Audio for an even more immersive experience.
Camera System
New 48MP
Ultra Wide camera.
Viva la resolution.
iPhone 16 Pro adds a second 48MP camera to the Pro camera system. The new 48MP Ultra Wide camera has a more advanced quad-pixel sensor for high-resolution 48MP ProRAW and HEIF photos with autofocus.
So you can capture a mesmerising new level of detail in macro photos and sweeping, wide-angle shots.
More zoom? Boom. Now you can shoot in 120 mm with the 5x Telephoto camera on both Pro models, and get sharper close-ups from further away. With multiple framing options, it’s like having seven pro lenses in your pocket, everywhere you go.
Sharper shots.
By far.
The 5x Telephoto camera has the longest optical zoom in an iPhone. To make it fit inside our compact Pro camera system, we used a state‑of‑the‑art tetraprism design — a folded glass structure below the lens — to reflect light rays four times over. This allows light to travel for longer in the same space, giving you a focal length that really goes the distance.
Photographic Styles
Choose your Photographic Style. Change it up. Change it back.
Choose your
Photographic Style.
Change it up. Change it back.
Choose your
Photographic Style.
Change it up. Change it back.
Photographic Style.
Change it up. Change it back.
Photographic Style.
Change it up. Change it back.
Our latest generation of Photographic Styles gives you greater creative flexibility than ever before, so you can make every photo even more you. And thanks to advances in our image pipeline, you can now reverse any style, at any time.
Lock in your look.
We’ve created new styles that let you dial in your exact desired look, with more advanced skin-tone rendering, and set it across your photos.
Align with your aesthetic.
Our improved image pipeline also enables more creative styles, which allow you to customise the overall mood of a photo through colour.
With the power of A18 Pro, you can see the style applied in a live preview — like professional colour grading in real time.
Make the most of your megapixels.
Personalise every style even more with the new control pad, which makes it easy to adjust tone and colour simultaneously. You can also use the slider to adjust the intensity of the specific colours, instead of applying a one-size-fits-all approach.
Lock in your look.
We’ve created new styles that let you dial in your exact desired look, with more advanced skin-tone rendering, and set it across your photos.
Align with your aesthetic.
Our improved image pipeline also enables more creative styles, which allow you to customise the different moods of a photo through colour.
With the power of A18 Pro, you can see the style applied in a live preview — like professional colour grading in real time.
Make the most of your megapixels.
Personalise every style even more with the new control pad, which makes it easy to adjust tone and colour simultaneously. You can also use the slider to adjust the intensity of the specific colours, instead of applying a one-size-fits-all approach.
A18 Pro chip
A18 Pro chip. The brains behind Apple Intelligence.
A18 Pro chip.
The brains
behind Apple
Intelligence.
A18 Pro chip.
The brains
behind Apple
Intelligence.
A18 Pro chip.
The brains
behind Apple
Intelligence.
A18 Pro chip.
The brains
behind Apple
Intelligence.
A phenomenally powerful chip, A18 Pro enables Apple Intelligence with a faster Neural Engine, an improved CPU and GPU, and a big jump in memory bandwidth. It also drives advanced video and photo features like Camera Control, and it delivers our best-ever graphics performance for AAA gaming.
New 16-core Neural Engine is faster and more efficient, supercharging Apple Intelligence
New 6-core GPU gives you enhanced graphics performance
New 6-core CPU,
the fastest in a smartphone, runs complex workloads with less power
17% increase in total system memory bandwidth, the highest ever in iPhone, for outstanding performance
Up to 60% faster 6‑core CPU
Up to 2x faster 6‑core GPU
Up to 60% faster 6‑core CPU
Up to 2x faster 6‑core GPU
Up to 40% faster 6‑core CPU
Up to 50% faster 6‑core GPU
Up to 40% faster 6‑core CPU
Up to 50% faster 6‑core GPU
Up to 30% faster 6‑core CPU
Up to 40% faster 6‑core GPU
Up to 30% faster 6‑core CPU
Up to 40% faster 6‑core GPU
Up to 15% faster 6‑core CPU
Up to 20% faster 6‑core GPU
Up to 15% faster 6‑core CPU
Up to 20% faster 6‑core GPU
Gaming.
In a whole new light.
With up to two times faster hardware-accelerated ray tracing, A18 Pro makes games look and feel beautifully lifelike — with more fluid graphics and realistic lighting.
And with Game Mode in iOS 18, you’ll get better sustained frame rates for continuous play and improved responsiveness if you’re using wireless controllers and AirPods.
Up to 2x faster hardware-accelerated ray tracing than A17 Pro
Battery
A huge leap in battery life. Stellar.4
A huge leap in battery life. Stellar.4
A huge leap in battery life. Stellar.
iPhone 16 Pro gives you longer battery life — and iPhone 16 Pro Max delivers the best battery life ever on an iPhone. How? An optimised internal design fits larger batteries, which work together with the A18 Pro chip to deliver incredibly power-efficient performance. Even with so many new capabilities.
Snap on a new MagSafe charger for even faster wireless charging5 — up to 25W with a 30W power adapter or higher, enabling up to 50 per cent charge in around 30 minutes.6
Up to 10 more hours video playback on iPhone 16 Pro
Up to 16 more hours video playback on iPhone 16 Pro Max
Up to 7 more hours video playback on iPhone 16 Pro
Up to 13 more hours video playback on iPhone 16 Pro Max
Up to 5 more hours video playback on iPhone 16 Pro
Up to 11 more hours video playback on iPhone 16 Pro Max
Up to 1 less hour video playback on iPhone 16 Pro
Up to 5 more hours video playback on iPhone 16 Pro Max
Up to 4 more hours video playback on iPhone 16 Pro
Up to 10 more hours video playback on iPhone 16 Pro Max
Up to 2 less hours video playback on iPhone 16 Pro
Up to 4 more hours video playback on iPhone 16 Pro Max
Up to 4 more hours video playback on iPhone 16 Pro
Up to 10 more hours video playback on iPhone 16 Pro Max
Up to 2 less hours video playback on iPhone 16 Pro
Up to 4 more hours video playback on iPhone 16 Pro Max
iOS 18
iOS 18. Customize. Stylize. Mesmerize.
iOS 18.
Customise. Stylise.
Mesmerise.
iOS 18.
Customise. Stylise.
Mesmerise.
Customise. Stylise.
Mesmerise.
Customise. Stylise.
Mesmerise.
Safety
In an emergency,
iPhone has your back.
Safety.
In an emergency,
iPhone has your back.
iPhone has vital safety features that can help save lives. If you’ve tried calling emergency services for urgent help but don’t have mobile network service or Wi‑Fi, you can use iPhone to text emergency services over satellite.8
See how Emergency SOS via satellite works
Crash Detection uses hardware sensors and advanced motion algorithms to detect a severe car crash, then call emergency services and notify your emergency contacts when you can’t — even when you don’t have service.9
Designed to make a difference.
Environment
All Apple data centres — including those that power Apple Intelligence — run on 100 per cent renewable electricity.
iPhone 16 Pro uses more recycled metals than ever:
over 95 per cent recycled lithium in the battery.10
100 per cent recycled gold in the USB-C connector and camera wires.
100 per cent recycled copper foil in the MagSafe inductive charger.
Privacy
Apple Intelligence protects your privacy at every step. With on-device processing and Private Cloud Compute, no-one but you can access your data — not even Apple.
The new Passwords app makes it even easier to access account passwords, passkeys, Wi-Fi passwords, two-factor authentication codes and more. It stores them securely and syncs across your devices with end-to-end encryption.
You can also control which contacts to share with an app, rather than giving it access to all your contacts. And you can choose to share more contacts over time.
Accessibility
Eye Tracking makes it possible to navigate your iPhone and use your favourite apps just by moving your eyes, thanks to the power of machine learning and the front-facing camera.
Music Haptics matches the iPhone Taptic Engine with the rhythm of songs. So people who are deaf or hard of hearing can enjoy the Apple Music catalogue in a whole new way.
Vocal Shortcuts helps people with severe atypical speech record sounds that trigger specific actions on iPhone — set a timer, take a screenshot, scroll up and down, and more.
Significant others.
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With iPhone Mirroring, you can view your iPhone screen on your Mac and control it without picking up your phone. Continuity features also let you answer calls or messages straight from your Mac. You can even copy images, video or text from your iPhone and paste it all into a different app on your Mac. And with iCloud, you can access your files from either device.
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Misplaced your iPhone? The latest Apple Watch models can show you its approximate distance and direction.13 To set up a group photo on your iPhone, join the group and use Apple Watch as a viewfinder to snap the shot. And when you take a call on your Apple Watch, just tap your iPhone to continue the conversation there.
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Set up AirPods on iPhone with just a tap. You’ll love Adaptive Audio, which automatically tailors the noise control to provide the best listening experience across different environments and interactions throughout the day.
Why Apple is the best
place to buy iPhone.
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Save with Apple Trade In.
Get credit towards a new iPhone 16 or iPhone 16 Pro when you trade in your eligible iPhone 12 or higher.*
Apple Trade In
Trade in your eligible device for credit towards a new one.
Select a new product and add an eligible trade-in device. Once it’s received and verified, we’ll credit your payment method. Terms apply.*
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Financing
0% interest plans available. Monthly repayments. T&Cs, fees & charges apply.
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Save on iPhone with the latest carrier offers.
Our Specialists will help you find the right iPhone, answer questions about carrier offers and get you up and running.
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Free delivery and pick-up options
Get free delivery direct to your door or choose from convenient local pick-up options.
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Shop with a Specialist
Whether you shop in a store or online, our specialists can help you pick something perfect.
Shop with a Specialist
Get help finding what’s right for you.
Shop one on one with a Specialist at an Apple Store or online.
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Meet your new iPhone with Personal Setup.
Jump into online sessions with a Specialist to set up your iPhone and discover new features.
Personal Setup
Jump into online, one‑on‑one sessions.
When you buy your new iPhone directly from Apple, you’ll get access to Personal Setup. In these guided online sessions, a Specialist can walk you through setup or focus on features that help you make the most of your iPhone. Best of all, you can join whenever works for you from wherever you are.
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Explore a shopping experience designed around you.
When you shop in the Apple Store app.
Apple Store App
Shop in the Apple Store app, tailored specifically for you.
Shop in the Apple Store app, tailored specifically for you. Get personalised product recommendations, compare models, find flexible payment options, track your orders and more.
Scan the QR code to get started.
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