In Asics ad, Brian Cox plays a mean boss – sound familiar, Succession fans?Asics, Golin


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Ford’s Next Celebrity Partnership Is Sasquatch

Ford leads Sasquatch enthusiasts on a hunt for the mythical creature in a campaign offering an SUV to whoever cracks the clues.


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Firehouse Subs Campaign Celebrates the Triumphant Return of Hot Sauce Bars

Firehouse Subs celebrates the triumphant return of its extensive condiment selection with a campaign by Orchard Creative.

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Woolmark’s Ad Is a Zombie Apocalypse Where the Enemy Is Synthetic Clothing

Disembodied garments invade a city to illustrate that synthetic clothes are haunting our planet

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Hellmann’s Hits Runways With a Stylish Mayo Handbag

CPG News

London-based fashion brand Chopova Lowena revealed its Chuckaboo collection during London Fashion Week, which includes a handbag designed to hold a jar of Hellmann’s mayonnaise.

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Ikea Recruited ‘Sleepfluencers’ to Turn Windows into Ad Space

Retail News

Ikea understands the value of both creative advertising and a good night’s sleep, and it combined both in a novel outdoor campaign.

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Montefiore Einstein Arranges a Sideways Reunion to Tell a Transplant Success Story

Alexander Payne, the Academy Award-winning director of The Holdovers and Sideways, reunited with his films' star, actor Paul Giamatti, for a campaign celebrating New York hospital Montefiore Einstein.

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Tourism Ireland Ad Wants to Entice Visitors For Spooky Season

Tourism Ireland spotlights Halloween’s Celtic origins to draw visitors to the country later in the year.

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Film and TV Producer Suzanne Todd on the Next Generation of Filmmakers

Adweek Podcasts

Suzanne Todd discusses her career in cinema, latest projects, and what students should know.

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Greenpeace Targets Unilever’s Climate Credentials In Dove ‘Real Beauty’ Spoof

The UK campaign group accuses Dove of hypocrisy and plastic pollution

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Lego Embarks on a Global Play Tour, Starting With an Immersive Art Gallery For Kids

Lego opened an immersive art gallery in Paris before setting off on a global tour inviting kids and families to play.

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Brisk Revives its 90s Claymation Ads with Doja Cat as the First Female Star

Food Industry News

The new spot, dubbed “That’s Cold,” uses the ongoing tagline, “That’s Brisk, Baby," along with a sample from Doja Cat’s hit “Demons."

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Willem Dafoe is a Style Icon in Zalando’s Campaign to Solve Fashion Dilemmas

Fashion News

Zalando campaign stars Willem Dafoe as a fashion icon to inspire style confidence in everyone.

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James Earl Jones Dies at 93. Here Were His Most Memorable Ads

ADWEEK remembers James Earl Jones' notable advertising roles.

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Powerful ‘Missed Birthdays’ Campaign Reveals Suicide Crisis Among Young People

U.K. charity CALM and agency adam&eveDDB launch "Missed Birthdays," a campaign calling attention to the suicide crisis among young people.

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Nike Documentary Chronicling the Lives of French Athletes Took 7 Years to Make

Nike funded a feature film about French athletes training for the 2024 Summer Olympic Games and Paralympic Games in Paris.

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Political Strategist Rob Shepardson Lifts the Lid on the DNC Campaign and Pivot to Kamala Harris 

Politics

The political marketing strategist and co-founder of SS+K discusses running the DNC campaign and initiating Harris' narrative in 4 weeks.