Portrait of Rachel Tipograph

Rachel Tipograph

Rachel Tipograph is the founder and CEO of MikMak, an enterprise ecommerce marketing platform. She has been recognized as a leading innovator across the globe, including Forbes' 30 under 30 Who Are Changing the World, Marie Claire's 50 Most Influential Women in America and Fast Company's Most Creative People in Business.

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Diageo Is All In on AI, Retail Media and Workplace Diversity

Performance marketing lead Shane O'Rourke on the future of commerce.

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Digital Transformation and Cross-Functional Leadership at Whirlpool

Murat Genc on digital transformation and cross-functional leadership.

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Disrupting Beauty and Scaling New Brands With Maesa

On revitalizing declining categories by identifying unmet consumer needs.

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Building a Social-First Brand With Tia Mowry and Karima McDaniel of 4U By Tia

Adweek Podcasts

The Sister, Sister actor and 4U by Tia president Karima McDaniel on showing up where her fans are.

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Unpacking CVS Media Exchange’s Unique Retail Media Approach

Parbinder Dhariwal of CMX talks retail media strategy.

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Balancing Creativity and Data for Ecommerce Success With Unilever

Unilever's Ken McFarland on the alchemy of analytics and content.

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How Samsung’s Sarah Larsen Is Transforming Consumer Electronics

On the electronics giant's Never Satisfied mentality and culture of experimentation.

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Beiersdorf’s Axel Adida on Global Commerce Shifts

On China as a bellwether, data-driven marketing and the power of community.

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The Convergence of Commerce and Media With Unilever

Chief digital officer Ryu Yokoi on digital transformation in the CPG industry.

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Walmart Connect’s Rich Lehrfeld on Transforming Retail Media

Effective advertising requires both sales and marketing teams to be involved.