Gabriel Beltrone
Gabriel Beltrone is a frequent contributor to Adweek.
Diverse, Topical, Enlightening and Entertaining, These Were the Best Brand Storytellers of 2019
Presenting Adweek's fourth annual Arc Awards winners, from Tinder’s Swipe Night to Adidas Originals’ Donald Glover Presents.
Jon Glaser and Beth Dover Share a Goofy, Gory Moment in Ubisoft’s ‘Watch Dogs’ Lesson
Creativity
In franchise's 'Legion' title, every character is playable.
Popeyes Made a Near 7-Foot Box of Chicken to Honor NBA Draft Top Pick Zion Williamson’s Wingspan
It includes 77 wings, 11 biscuits, 11 servings of fries.
LeBron James Has a Lot of Road Left to Travel in This Dramatic, Heartfelt Ad for Rimowa Luggage
Anomaly Berlin continues last year's 'Never Still' campaign.
Pantene Reimagines ‘Don’t Hate Me Because I’m Beautiful’ to Celebrate LGBTQ+ Pride
Grey New York spotlights a diverse community.
Bud Light Reincarnates Classic ‘Real Men’ Campaign as ‘Internet Heroes of Genius’
All hail the 'Person Who Accidentally Went Viral.'
Heinz Ketchup Saves Ed Sheeran From a Fancy Meal in Super Casual New Campaign
A stuffy restaurant gets a dose of 'aww shucks' condiment humor.
Why an Insurance Company Created a Scented Print Ad That Releases the ‘New-Car Smell’
Agencies
GS&P hopes to form a sensory link between Liberty Mutual and car shoppers.
This Book Collects the First Chapters of Novels Ad Creatives Never Got Around to Finishing
Creativity
Chapter One solicited unfinished work from FCB's Susan Credle and more.