Portrait of David Cohen

David Cohen

David Cohen is a freelance writer for ADWEEK and was previously the editor of Social Pro Daily. He has been covering Facebook, Instagram, Twitter, Snapchat and the digital industry as a whole since 2009. He previously served as editor of AllFacebook and SocialTimes. David graduated from New York University with a degree in journalism and previously held positions with Broadcasting and Cable and Multichannel News.

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Berta de Pablos-Barbier Joins Jewelry Giant Pandora as CMO

Berta de Pablos-Barbier is choosing bling, joining jewelry manufacturer and retailer Pandora as its new chief marketing officer.

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Report: Women in Tech Feel Underpaid, Underrepresented, Underfunded

“Under” was a recurring theme among the 1,000-plus women who took part in the fifth global women in tech report from Web Summit, released Wednesday—underpaid, underrepresented, and underfunded.

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Marisa Thalberg Joins JCPenney as Consulting CMO

The struggling retailer has not had a full-time CMO since early 2023.

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Equativ Continues Growth Path With Acquisition of Kamino Retail

Global adtech platform Equativ continued its growth trajectory with the acquisition of retail media platform Kamino Retail.

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Jackie Lamping Joins Barry’s as CMO

CMO Moves

Strength and cardio interval training workout provider Barry’s added some strength to its C-suite with the hiring of Jackie Lamping as CMO.

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CTV Ad Platform MNTN Eyes 2025 IPO, Taps Morgan Stanley

MNTN, the connected TV advertising platform where Ryan Reynolds serves as chief creative officer, tapped Morgan Stanley to explore a potential initial public offering.

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Zitcha Eyes North American Expansion With $10M Funding Round

Unified retail media platform Zitcha is coming to America, as the company announced a $10 million Series A funding round, led by investment firm VMG Partners, with the goal of [...]

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Satellite TV Giants DirecTV and Dish Near Merger

Satellite television giant DirecTV is on the verge of acquiring its biggest rival, Dish, with a deal possible as soon as Monday, The Wall Street Journal reported.

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AI Helps Boost Accenture Song to 30% of Accenture’s Revenue 

AI News

Global professional services company Accenture reported $64.9 billion in revenue for its fiscal year ended Aug. 31, up 1% year-over-year, and its tech-powered creative group, Accenture Song, chipped in $19 [...]

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ANA, Scope3 Urge Industry to Reduce Carbon Emissions Without Hampering Ad Performance

Sustainability News

With Climate Week NYC taking place this week, the ANA teamed up with sustainable adtech company Scope3 on a deep dive into the carbon cost of digital marketing and how [...]