The best way for a brand to devise a company-wide policy for using generative AI responsibly is to get in there and start experimenting with the technology first, says The Brandtech Group’s Betty Louie.
Content moderation policies sound good on paper. But policies are tested in practice. The ongoing Russian invasion of Ukraine is yet another example that content moderation will never be perfect. Then again, that’s not a reason to let perfect get in the way of good.
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